A Summer Internship Project report on A Study on Consumer Buying Behaviour and Expectation of Consumers from upcoming Supper Market at Dholka‚ Ahmedabad At 76-A‚ Sagar Estate-3‚ Opp. Ekta Hotel‚ Sarkhej-Bavla Highway‚ Sarkhej‚ Ahmedabad In partial fulfilment of the requirements of Summer Internship Programme in the Masters in Business Administration programme of Gujarat Technological University Submitted By:Sagar Khant (GLS 1120)(2011-13) Enrolment No-117140592007 Organization
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Literature x Foreign and Local Studies x Synthesis x CHAPTER III. DESIGN AND METHODOLOGY Systems Development x Systems Development Life Cycle x Research Methods Used x Population and Sample Size x Sampling Technique x Description of Respondents x Instrumentation x Data Gathering Procedures x Statistical Treatment of Data x Block Diagrams and Algorithms x CHAPTER I BACKGROUND OF THE STUDY Introduction
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Lecture 1 Research Basics • Definition o Process of applying creative thinking in a logical way o Acquisition & creation of knowledge informed by theory & practice • Misconceptions o Not simply gathering existing information o Not merely gathering new data o Not necessarily the production of something original o Not always involving a problem • Knowledge-driven o Explores o Speculates o Describes o Explains o Predicts o Evaluates • Purposes o Role expectation o Current information
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INDEX Page no Introduction 2 1.1 create a plan for the collection of primary and secondary data for a given business problem 2 1.2 present the survey methodology and sampling frame used 4 1.3 design a questionnaire for a given business problem 6 2.1 create information for decision making by summarising data using representative values 7 2.2 analyse the data to draw valid conclusions in a business context 10 2.3 analyse data using measures of dispersion to inform
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size and characteristics‚ the research methodology selected and the theories implemented during the research. Focus Group Interview Number of focus group interviews: 1 The objective was to help in determining the sampling
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A PROJECT REPORT ON “CONSUMER BEHAVIOUR” ABOUT JAMKASH VEHICLEADES BANDIPORA SUBMITTED TO DEPARTMENT OF MANAGEMENT STUDIES BABA GHULAM SHAH BADSHAH UNIVERSITY RAJOURI IN THE PARTIAL FULFILLMENT OF TWO YEAR FULL TIME MASTERS OF BUSINESS ADMINISTRATION (MBA) SUBMITTED BY AAMIR SHABIR MIR (2012-2013) IMEX (BABA GHULAM SHAH BAADSHAH UNIVERSITY) (RAJOURI 185131) BONAFIED CERTFICATE This is to certify that project titled ‘CONSUMER BEHAVIOUR ABOUT JAMKASH VEHICLEADES
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people. The data was extracted and put in MS Excel and SPSS. All the further analysis was then carried out using SPSS. Methodology Survey Area Different universities in Dhanmondi. Survey Method: One‐to‐one survey Sampling Technique: Convenient Sampling Sampling Frame: 20 to 25 years’ universities students. Sample size: 40Respondents from Dhaka. Analysis Tools Association measured by Cross‐tabulation through Chi‐square statistic. And also use pie chart and bar chart to understand
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CONSUMER BEHAVIOUR TO CHANGE IN PACKAGING DESIGN OF FMCG PRODUCTS. Introduction Design is increasingly used by firms as a strategy to create a substantial competitive advantage. Good design uniquely differentiates a product. Companies mastering the art of design have emerged as leaders in their respective markets. In this proposal‚ i examine how consumers respond to the visual aspects of packaging design and benefits of studying consumer behavior. The importance of packaging design as
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Consumer Buying Behaviour Introduction: Consumer buying behavior is the study of human responses to products or services and the marketing of products/services. The study of consumer behavior focuses on how individuals make their decisions to spend their available resources (time‚ money‚ effort) on consumption related itemsor consumption related aspects (What they buy? When they buy? How they buy?).It also study of individuals‚ or organisations and the processes consumers use to search
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Report On Application and justification of servqual model on “Bangladesh Road Transport Corporation” (BRTC) Letter of Transmittal 29 August‚ 2012 To Tarafder Md. Mehedi Al_Masud Course Teacher School of Business Studies Southeast University Dear Sir‚ With due respect‚ we are submitting this report on the basis of service industry “BRTC ”. We took help from our course teacher Tarafder Md. Mehedi Al_Masud from internet and used our creativity. This report
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