E-commerce This is an introductory look at the science of Internet marketing. I will discuss a) Internet marketing frameworks for topics such as online consumer buying behavior‚ establishing and maintaining customer relationships‚ integrating the Internet into a marketing program and coordinating online and offline marketing practice‚ and b) issues in Internet marketing‚ such as community‚ privacy and auctions. I will also investigate aspects of website design‚ consumer behavior and satisfaction
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The Problems and Prospect of Ship Breaking Industry in Bangladesh: An Overview Presented by Iftekhar Uddin Chowdhury‚ PhD Professor of Sociology University of Chittagong Bangladesh Introduction • • • • Turn discarded ships into scrap Corrosive‚ noisy and dusty in nature Terrible working conditions Environment pollution due to emission of toxic and pollutant gases • Employment generation (about two hundred thousand workers) • Provide 70% raw materials for MS Rod • About
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importation and exportation of goods and services. Many countries in the world are faced with problems engaging in international trade successfully. However international trade is one of the major determinants of a countries economic growth. Ideally every country should export more goods and services than it import goods and service. This differs on the natural resources‚ technology and labour force. Nigeria is Africa’s most populous country with a population of over 150 million people. It is one of
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Easy Jet E-Marketing Management Summary This is a report about the e-marketing management of the easyJet airline which is one of the airlines which has embraced the concept of online bookings. Under this arrangement‚ the company has been able to cut a portion of the market and its customer base has been rising since it started online bookings in 1998. The company has been able to commence other service and integrate them with its websites such that customers have more access to various services
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negative‚ scale‚ hard to measure Owned media: Content marketing: strategy involving creating & publishing content on sites and in social media. Having content available to inform ‚entertain and engage users when seek the company Companies organising themselves as media publishers online All owned media is content Sell digital content on media (music software)‚ accept Google Ad Sense and recive payments when click on ads. Websites: Marketing public relations (MPR) brand related activities & non
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Career prospects 1. Before you strike off in pursuit of a career that really lights your fire‚ take some time to do some serious self-exploration. Make a list of all things in your life that you have really enjoyed. It could be work or play‚ an event‚ or a period of time in your life. Pick one and start digging into reasons why. Get beyond what you love doing‚ and break it down into the underlying characteristics. Think of it as identifying your passion’s building blocks. Once you have a picture
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Marketing Research Problem strategic management Market research for business/insurance planning Market research is for discovering what people want‚ need‚ or believe. It can also involve discovering how they act. Once that research is complete it can be used to determine how to market your specific product. Examples of market research would be questionnaires and surveys. For starting up a business there are a few things that are important: Market information Market information is making
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REALLY THE PROBLEM OF NIGERIA: A CRITICAL EXPOSE OF THE EFFECTS OF 1914 AMALGAMATION ON NIGERIA. INTRODUCTION Chinua Achebe citing an Igbo proverb in his “There was a country” tells us that a man who does not know where the rain started to beat him cannot say where he dried his body. The rain that beat Nigeria began more than a decade ago‚ from the resolutions of the Berlin conference of 1884/1885 to the economic–driven amalgamation of the northern and southern protectorates of Nigeria in 1914 by
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Background: Considering the current volume of internet marketing business‚ it’s hard to believe how young the internet marketplace is. While the timeline of internet marketing has been short‚ the cumulative events leading up to where we are now have impacted the entire globe faster than any marketing revolution in history. Today‚ it’s hard to believe in having an organization which doesn’t have some kind of online presence. When the internet was first introduced in the early 90s‚ the internet was
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MARKETIN STRATEGY IN E-COMMERCE Marketing Strategy and E-Commerce Introduction With the rapidly advancing technologies that are occurring in modern business‚ organisations are required to be ready‚ and able to adapt within their ever-changing environment. It is true across all diverse industries that in order to stay competitive‚ organisations must be able to utilise the various tools that technology has to offer. Technological factors have been of growing importance‚ particularly in recent years
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