Women entrepreneurs have made extraordinary progress‚ but they still have much to learn My presentation is inspired by a book I read at the begining of this year‚ wrote by Gail Evans. The name of the book is „Play like a man‚ win like a woman” and it’s a practical guide for business women who must develop their business and approach success in domains dominated mostly by men. Love the game‚ with these words Gail Evans concludes one of the most successful and influential books about women in
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Rural Retailing in India-The Road Ahead Shikhar Das Srivastava* ABSTRACT The decision to liberalize the Indian Economy in 1991 had far reaching consequences‚ which is still continued into the new millennium also. On the marketing front‚ there was the arrival of many well-known Multi National Companies especially FMCG product dealers. In the initial years the focus was on the easily accessible well developed urban markets but soon it got saturated because of proliferation of brands and intense
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options and Entrepreneurial Opportunities Role of Women Entrepreneurs in Agricultural Development: Problems and Prospects Dr. C.S Arneja and Gaganpreet Kaur Dept. of Extension Education Punjab Agricultural University‚ Ludhiana. ABSTRACT The emergence of entrepreneurs in agriculture and allied activities can propel our rural population into self sustaining individuals‚ who in turn can catalyze the development of economy. The concepts of entrepreneur and entrepreneurship have been frequently applied
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Accenture Research Report Masters of rural markets: The Hallmarks of High Performance Contents Foreword: Unleashing India’s rural multiplier effect 03 Growing business confidence in rural opportunities 05 The attractions and distractions of rural markets 09 Distinctive capabilities that enable 15 companies to succeed in India’s hinterland Framework factors critical to nurturing distinctive capabilities 28 Developing the right capabilities—and
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Rural Development In India India has been a welfare state ever since her Independence and the primary objective of all governmental endeavors has been the welfare of its millions. Planning has been one of the pillars of the Indian policy since independence and the country’s strength is derived from the achievement of planning. The policies and programmes have been designed with the aim of alleviation of rural poverty which has been one of the primary objectives of planned development in India
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1. Introduction to Rural Credit In modern world credit has become one of the crucial inputs. The co-operative credit societies were‚ in the past and even now‚ the most important source of credit to the farmers. Since 1969‚ commercial banks are also financing agriculture because of `social control’. There has been tremendous increase in the bank branches in the rural areas‚ Govt. has adopted the policy of `multi-agency approach’ in agricultural credit‚. At present‚ primary agricultural co-operative
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Problems Entrepreneurs Face June 2003 By Gwen Richtermeyer‚ Ph.D. Director BRIDG Problems Entrepreneurs Face Problems Entrepreneurs Face June 2003 by Gwen Richtermeyer‚ Ph.D. Director BRIDG Table of Contents Introduction ..................................................................... 1 Problems in the Beginning .......................................... 1 Finance ...................................................................... 1 Management ....................
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Rural Tourism and Rural Development. Introduction: Rural tourism in India: Prospects for rural tourism in India: Role in Rural development: Conclusion: Introduction: Indians believe in holidays: The country has among the largest number of public holidays in the world. Yet the most common reason for getting away is to "visit a native place." Migrant workers return to their family farms at harvest time. Others return to their villages for an annual pilgrimage. The concept of a holiday where you
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RURAL ADVERTISING IN INDIA ABSTRACT Villages are integral part of the Nation. Rural markets acquired greater importance in countries like India‚ China‚ etc. because of economic growth of the nations now highly depend up on the rural economy. Corporate companies are struggling a lot to get more sales/profits in urban areas i.e. almost all the companies are saturated in urban areas. “Go rural and be rural” seems to be the guiding principle of marketing. In this context‚ companies are diversified
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PROBLEMS FACED BY PAKISTAN‚RECOMMENDATION FOR ITS SOLUTION INTRODUCTION: In the context of Pakistan‚ owing to the fact that it is a developing nation‚ there is no wonder that it is engulfed with a number of social and economical problems. The real issue is not the presence of these problems in society because‚ there is no concept of an ideal society in the world. Every country in the world has its own set of socio-economic problems. The main issue is the extent and intensity of the socio-economic
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