“PROSPECTS AND CHALLENGES FOR ENTERING INTO RURAL MARKET WITH SPECIAL REFERENCE TO HUL AND ITC” By Mrs. Madhulika Dutta Mrs. Megha Bhatia Assistant Professor Sr.Lecturer Department of Management Studies Department of Management Studies
Premium Marketing Population
Rural Informatics in India – An Approach Paper 1.0 Introduction “Just as the whole universe is contained in the Self‚ so is India contained in the villages”… This has been said by none other than Mahatma Gandhi‚ the Father of our Nation and the visionary architect of India’s Rural Development Programmes. The villages epitomize the soul of India. With more than 70% of the Indian population living in rural areas‚ rural India reflects the very essence of Indian culture and tradition. No wonder
Premium Panchayati raj Local government in India Poverty
FUTURE OF RURAL INSURANCE IN INDIA India is fast emerging on the world map as a strong economy and a global power. The country is going through a phase of rapid development and growth. All the vital industries and sectors of the country are registering growth and thus‚ luring foreign investors. And insurance sector is one of them. The rural market in India‚ constituting 742 million people‚ is by far the largest potential market in the world. The annual rural household income of Rs 56‚630 (as per
Premium Economics Insurance Investment
our society that role of women is restricted in four walls of home or for mainly household activities. Economy of any country can’t boom without contributing women. The growing industrialization‚ urbanization and social legislation and with the spread of education and awareness women have shifted from kitchen to higher level of professional activities. Today’s women are taking more and more professional and technical degrees to cope up with market need.The position of women and their position is any
Premium Entrepreneurship Woman Oprah Winfrey
| A STUDY OF THE PROBLEMS FACED BY ALCOHOLISM WITH SPECIAL REFERENCE TO KARUKUTTY PANCHAYATH SOCIAL PROJECTByPAUL SIMON 1.1 Statement of the problem1.2 Objective of the study1.3 Scope of the study1.4 Limitation of the study1.5 Plan of the report INTRODUCTION Alcohol has in the recent past become one of the major leading drug killers the world. Alcohol addiction refers to cases where a person feels a compulsive need to take alcohol to
Free Alcoholic beverage Alcoholism Alcohol
Current Trends: Challenges faced by FMCG supply chain in India * Several layers of intermediaries does not allow the supply chain to be cost effective and efficient. * Use of IT and other systems like ERP‚RFID is not very prevalent. * Complex tax structure: High Indirect tax‚ lack of uniformity‚ high octroi and changing tax policies result in escalating prices at every level of supply chain. * Poorly developed agricultural infrastructure. * High power cost * Lack of proper
Premium Supply chain Supply chain management Inventory
Women of India - ’Speak up’ ; Women equality from all walks of life (Women safety from childhood to adults; 70% mistreatment within families - issues which do not come out; women rights suppressed in subtle ways in different walks of life personal to corporate settings) “A woman is human. She is not better‚ wiser‚ stronger‚ more intelligent‚ more creative‚ or more responsible than a man. Likewise‚ she is never less. Equality is a given. A woman is human.” Vera Nazarian‚ The Perpetual
Premium Domestic violence Woman Abuse
women in India now are more educated and more aware of the world. they now stand equal with the men‚ in some places or careers women have even overthrown the heights the men have reached. today’s women is unstoppable‚ gone is the women who was vulnerable‚ unprotected‚ uneducated and abused. todays women stands tall‚ with pride‚ as she can achieve heights that sometimes are not even thought of. thats todays women she also knows how to handle her house. she is an all rounder. but with an increase
Premium India Lok Sabha States and territories of India
In the past‚ women have been oppressed to a point where they were treated as a completely different species. They were in a country that seemed to be a dark tunnel with no hope‚ dreams‚ or sense of fulfillment. Now women have been given their natural birthrights‚ and they are now able to do everything males can do. Women in India are beginning to follow the direction that the women of the Western world took more than eighty years ago; demanding treatment as human equals. However‚ it has become
Premium India Gender Western culture
|Current Marketing Practices in Consumer Durables in | |Rural India | | | | | [pic] Contents [pic] Introduction 2 Indian Rural Market: 2 Recent shift in attention from urban to rural market: 2 Special Features of rural markets: 3 Methodology 5 Questionnaire 6 Responses 7 Respondent 1 7 Respondent
Premium Decision making Decision theory Decision making software