The Development of Public Relations in Indonesia Introduction The Republic of Indonesia comprises five major islands: Java‚ Kalimantan‚ Sumatera‚ Sulawesi‚ and Papua. Some other islands are Maluku‚ Nusa Tenggara‚ and Bali. There are approximately 17‚000 small islands comprise the Indonesian archipelago that stretches along the Equator extending more than 4‚800 km. With more than 220 million people‚ Indonesia’s population ranks fourth in the world. Although Indonesians live in more than 6
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Ancient Origins of Public Relations Ancient civilizations and medieval society offer glimpses at public relations-like activities. Ptah-hotep‚ the advisor to one of the ancient Egyptian pharoahs‚ wrote about 2‚200 BCE of the need for communicating truthfully‚ addressing audience interests‚ and acting in a manner consistent with what is being said. Archeologists have found ancient bulletins and brochures in ancient Mesopotamia (present-day Iraq) dating to about 1‚800 BCE. These publications on
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Abstract This essay aims to highlight the contributions of public relations at the strategic level. J L Thompson (1995) defined strategy as a means to an end‚ and he writes‚” The ends concern the purposes and objectives of the organization. There is a broad strategy for the whole organization and a competitive strategy for each activity.” The significance of strategy is allowing practitioners to set their work in the wider organizational context. The concept of strategy is made clearer by Mintzberg
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the Black Dog Institute’s use of social media for public relations purposes. Major Assessment: How is social media being used by not-for-profit organisations for PR purposes? Choose one not-for-profit organisation operating in Australia and discuss – with reference to public relations and new media theory – how the organisation is using social media to manage their key stakeholders and community groups online. The practice of public relations has seen a change in recent years‚ and now includes
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Public relations have been regarded as an important tool in maintaining and enhancing the relationships between an organisation and its publics. There are different models of public relations that organisation adopt to reach mutual understandings between their publics or to demonstrate its organisational desire to its publics. Grunig and Hunt (1984) define the communication theory as a fundamental tool of enhancing and maintaining the relationship between an organisation and its publics‚ which can
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Public Relations and Crisis Management Hung Fook Tong Table of Contents Executive Summary 2 Define and Explain the Crisis 3 Crisis Management Concepts and the Crisis 4 Crisis Management Strategies and Communication Strategies - Actual 5 Executive Summary This report critically defines‚ analyzes and provides recommendations on a recent crisis Hung Fook Tong (HFT) has encountered‚ product deficiency. Through crisis management concepts‚ communication strategies this report will show what
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international organizations‚ such as the Public Relations Society of America and the International Public Relations Association‚ have their own codes of ethics. We also mentioned the 12 general precepts of the Public Relations Society of the Philippines (PRSP) code‚ which we are detailing below. In this article‚ I will try to analyze each‚ especially those just starting out their PR careers. 1 Conduct our professional way of life with the interests of the public as our basic and primary guide. It
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Understanding Public Relations New media technologies for Not for Profit organisations Part 2 Analyse‚ discuss and explain how effectively Lifeline Australia is using new media technologies to manage the reputation and image of the organization and its relation to the publics. New media technologies are a set of digital tools emerging in the end of 20th and the beginning of the 21st centuries‚ predominantly
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Singapore The roots of the public relations (PR) practice can be traced back to 1965‚ when Singapore regained its independence from its British colonists. Understanding the strategic location of Singapore‚ multi-national corporations began to set up their offices over here. The early role of PR practitioners – according to a research study conducted by Selina Lim‚ June Goh and Krishamurthy Sriramesh in their report ‘Applicability of the Generic Principles of Excellent Public Relations in a Different Cultural
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Public Relations and Professionalism CJS/250 Public Relations and Professionalism The public relations appearance and professionalism in the private security sector are of upmost importance. A few examples from the Washington Post article of importance for the individuals of the private security sector to acquire in concern to a similar degree of professionalism as public law enforcement are: the need for private security personnel to enforce public safety and individual citizen rights. Growing
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