SUB: MARKETING MANAGEMENT TOPIC: PROJECT ON MARUTI SUZUKI SWIFT SUBMITTED BY: GROUP 1 MMS (2010-12) SEM I SUBMITTED TO: MR.KEDAR DUNAKHE MARUTI SUZUKI Maruti Suzuki India Limited‚ a partial subsidiary of Suzuki Motor Corporation of Japan‚ is India’s largest
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Chapter 1 Industry Profile With the contribution of 22% to the country’s manufacturing GDP‚ the automobile industry has emerged as one among India’s major sectors. India has become a hub for many global players. Currently Indian automobile industry comprises of 15 manufacturers of passenger cars and multi-utility vehicles‚ 9 manufacturers of commercial vehicles‚ 16 manufacturers of two / three wheelers‚ 14 manufacturers of tractors‚ 5 manufacturers of engines. The Indian auto industry‚ comprising
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PROCESS CHOICE Characteristics of project‚ jobbing‚ batch‚ flow‚ and process production systems‚ with examples for each. Project‚ jobbing‚ batch‚ flow and process production are the process types used in manufacturing. The figure below shows the trade off between volume and variety of outputs. In choosing one of these systems‚ high volume means low variety and high variety means low volume. (see figure 1) Project processes - The essence of project processes is that they are all different‚ so
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Maruti Suzuki India Limited commonly referred to as Maruti‚ is a subsidiary company of Japanese automaker Suzuki Motor Corporation. It has a market share of 37% of the Indian passenger car market as of November 2012. Maruti Suzuki offers a complete range of cars from entry level Maruti 800‚Maruti Esteem and Alto‚ to hatchback Ritz‚ A-Star‚ Swift‚ Wagon-R‚ Estillo and sedans DZire‚ SX4‚ in the ’C’ segment Maruti Eeco‚Maruti Omni‚ Multi Purpose vehicle Ertiga and Sports Utility vehicle Grand Vitara
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A PROJECT REPORT ON “Market Study of all Segments of Car And New launches” Of Maruti Suzuki India Limited‚ Jaipur Submitted in partial fulfillment of Masters of Business Administration (Full Time) To Rajasthan Technical University‚ Kota Under the Supervision of Mr. Gopal Agarwal (Sales Manager) M/s K.P. Automotives P. Ltd.‚ Jaipur Submitted By VIPIN JAIN (Masters of Business Administration-II) Maharishi Arvind Institute of Engineering and Technology 2006-08 Jaipur CONTENTS 1
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Facilities Layout Facilities layout refers to the arrangement of all equipment‚ machinery‚ and furnishings within a building envelope after considering the various objectives of the facility. The layout consists of production areas‚ support areas‚ and the personnel areas in the building Need of Facilities Layout The need for facilities layout arises both in the process of designing a new layout and in redesigning an existing layout. The need in the former case is obvious but in the latter
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PLANT LAYOUT Introduction – Plant layout is very essential and needs consideration and attention from the very beginning so as to avoid subsequent problems. Though one can think of several layouts but the best one is obviously the one‚ which is both very systematic and cheap. It is arrangement of machines‚ scientific use of work area‚ easy and convenient transport system‚ easy sorting out of materials and processing different parts. Since the area has already been selected
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PLANT LAYOUT Outline of Contents: What is Plant layout? Necessity of good layout Factors affecting good layout Principles of good layout Advantages of good layout Symptoms of poor layout Types of layout What is PLANT LAYOUT? Plant layout refers to the arrangement of physical facilities such as machines‚ equipment‚ tools‚ furniture etc. in such a manner so as to have quickest flow of material at the lowest cost and with the least amount of handling in processing the product from the receipt
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OPERATIONS MANAGEMENT: - PLANT LAYOUT The assignment summarises what is a plant layout‚ main objectives for designing a good plant layout‚ the various types of plant layouts‚ advantages and disadvantages of the respective layouts‚ what are various techniques used to design a plant layout‚ and importance of layout in every sector of business‚ be it manufacturing or services. All this is well explained with live examples from various industries depicting the relevance of each layout. FORD’S PLANT There
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Plant Layout: Plant layout is placing of the right equipment coupled with right method in the right place to permit the processing of a product in the most effective manner through the shortest possible distance and shortest possible time. A Plant Layout involves: 1. Planning and arranging manufacturing machinery‚ equipment and services for the first time in new plants; 2. Te improvement in layouts already in use in order to introduce new methods and improvements in the manufacturing
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