Segment Market Overview Trend Analysis Drivers and Inhibitors Key Players and BCG matrix Unmet Needs The Ultimate Product The Best Price The Right Place The Awesome Promotion Strategy! 1.2 Overview of the haircare segment •Value of shampoo segment - Rs 4‚000 Crore • Growth rate -18 per cent annually. Estimate for 20134700 crores • Market penetration – 85% 0.4 12.8 Shampoo 38.7 46.9 •Categorized into 3 segments – Economy‚ Popular & Premium
Premium Marketing Hair care
Case Study Questions (1) What is Procter & Gamble’s business strategy? What is the relationship of collaboration and innovation to that business strategy? Procter & Gamble uses “distributed development” as part of their global model. This model allows for the adaptation in a set of tools and practices that fit an organization’s needs. This can range from project management procedures to specific chain of tools used by company’s development team. P&G shares the model for increased communications
Premium Strategic management Procter & Gamble Management
Beauty Competitions‚ also known as Beauty Contests or Beauty Pageants degrade women to mere objects. Such a competition is the exploitation of women by men and other women. A competition based on skill or ability is all right. However in the case of a beauty competition‚ no skill or ability is involved. Beauty is supposed to be the criteria for such a competition. There is nothing wrong with judging people primarily on their physical prowess. We do this all the time in competitive sport‚ where fitness
Free Beauty contest Beauty
10-1-2013 Have you ever had an assignment and wondered if you should work with a group or work alone. In my opinion‚ working in a group is more important than working alone. There are advantages and disadvantaged to working in a group‚ but I rather work in a group because you can divide the work among several people and get work done faster ‚ you can come up with more ideas and solutions‚ and you can interact with people and have less stress doing the project. In a group you can divide the work
Premium Force Single person
purchase terms o Users: People who will actually use the product or service and can help initiate the purchase and set specifications. ¬ So‚ Linda going to classify the seven people that she met at the company by how these people stand at the company Gamble & Simpson. o Marie Doyle: She is the secretary of the department manager which is Mr. Constantin‚ and she belong to the user because she is the type of employee that going to use the product that Linda offer for the company. o Bill Constantin: I
Premium Proposal Decision making Procurement
The Meaning of Beauty Man vs. Woman From the beginning we are taught that God created man‚ and from man he created woman. It’s funny how different a man’s thoughts can be compared to a woman’s‚ considering the woman was created from the man. Their views on beauty‚ amongst other things‚ prove to be a perfect example of this. Centuries ago the Greeks saw “[B]eauty as a virtue: A kind of excellence” (Sontag 117). While this is still a shared view between men and women today‚ they share different
Premium Beauty Human physical appearance Aesthetics
Inner Beauty Vs. Outer Beauty UTARI DWIANTARI 11.80.0033 FACULTY OF LETTERS SOEGIJAPRANATA CATHOLIC UNIVERSITY SEMARANG 2013 Beauty is an important thing for women. For woman if they’re not looking beauty in public‚ it will make they’re not confident. The definition of beauty according to people from era to era and region is different. For example‚ in England ( Queen Elizabeth 1 era )‚ in this era a beautiful woman is the one who
Premium Human physical appearance
Physical Beauty vs. Inner Beauty Physical Beauty vs. Inner Beauty There are many definitions for “beauty” but each individual changes throughout life based on what they perceive. The two major types of beauty are physical (or outer) and Inner beauty. Based on the facts and research on these two topics; I would like to show the similarities and differences in the way individuals may perceive one other. What is the first thing that catches your eye‚ from the opposite sex? The first thing I see
Premium Aesthetics Human physical appearance Beauty
Physical beauty to inner beauty. Beauty only exists in perception‚ but not too many people are aware of that and judge a lot of people through the way they look and personality. I believe physical beauty can only get you so far in life‚ while others are so caught up in their looks and the way society views them. Inner beauty in my perception is sublime and I wish more people would look more into their peers personalities then what they wear or if they’re in today’s trends. Everything is an art
Premium Beauty Aesthetics Human physical appearance
popular they were‚ it’s pretty hard sometimes to understand why. Perhaps these women were charismatic‚ or perhaps the definition beauty was not the same as our guiding today. If you think a woman looks like today‚ which we consider beautiful and quickly compare with Mary Stuart‚ who became queen of Scotland in 1542‚ we will understand more easily how related concepts of beauty have changed over time‚ so there is a review of the standards imposed by society. It is said that theory according to which women
Premium Woman Centuries Victorian era