Summary Strategic Management PART A STRATEGIC ANALYSIS Lesson 1 Strategic Schools of Thought and Strategic Discourse Strategy is the long-term direction of an organisation. Strategy and marketing are alike but they have different purposes. The importance of a long-term perspective on strategy is emphasised by the three horizons framework. It suggest that every organisation should think of itself as comprising three types of business or activity‚ defined by their horizons in terms of years
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1943100-371475004572000-35115500-457200-45720000 UNIVERSITI UTARA MALAYSIA COLLEGE OF BUSINESS 11430037338000SESSION 2013/2014 BPMN 3023 STRATEGIC MANAGEMENT GROUP H 1143002095500 PENSONIC HOLDINGS BERHAD PREPARED FOR: DZULHILMI BIN AHMAD FAWZI PREPARED BY: TAN GING YU 212793 LINA TEH JUN YONG213219 TAN TING TING 213346 CHANG QI QI 213358 CH’NG YEE CHENG 213399 DUE DATE: 20 April 2014 Contents TOC \o "1-3" \h \z \u 1.0 Introduction PAGEREF _Toc385541118 \h 12.0 Background
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INTRODUCTION Cromā is an Indian retail chain for consumer electronics and durables. Tata Group company Infiniti Retail runs Cromā stores in India. Presently‚ there are a total of 42 Cromā and 5 Cromā Zip stores in India. The stores are spread across the states of Maharastra (Mumbai‚ Pune‚ Aurangabad)‚ Gujarat (Ahmedabad‚ Rajkot‚ Surat‚ Vadodara)‚ Delhi NCR‚ Karnataka (Bangalore)‚ Tamil Nadu (Chennai) and Andhra Pradesh (Hyderabad). The Cromā Zip stores is an outlet for portable electronic items
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INTRODUCTION Company Background . AirAsia Berhad was established in 1993 and started operations on 18 November 1996. On December 2‚ 2001‚ the heavily-indebted airline was purchased by former Time Warner executive Tony Fernandes’s company Tune Air Sdn Bhd for the token sum of one ringgit. Fernandes proceeded to engineer a remarkable turnaround‚ turning a profit in 2002 and launching new routes from its hub in Kuala Lumpur International Airport at breakneck speed‚ undercutting former monopoly operator
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1.0 Introduction Strategic management mentions towards the art of design of industry business at the top potential level. It stays as the responsibility of business’s leader or leaders. Strategic management emphases on structure a compact fundamental organization to the business that will consequently be fleshed out over the mutual determinations of each individual employed that leads to successful planned association has formulating plan using for the company to be achieve for what it sets
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Founded in 1837‚ Procter & Gamble is the #1 U.S. makers of household products and a recognized leader in the development‚ manufacturing‚ and marketing of a broad range of products including Crest toothpaste‚ Tide laundry detergent‚ Ivory soap‚ Pampers diapers‚ and Dawn liquid detergent. Procter & Gamble has operations in over 70 countries and employs over 100‚000 people worldwide and markets to nearly five billion customers in over 140 countries. Procter & Gamble’s purpose or mission statement
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Table of Contents Task 1 – Strategic Evaluation of Yahoo 1 Internal Analysis 1 1. SWOT Analysis 1 2. Mckinsey’s 7S 1 3. Value Chain Analysis 3 4. Balance Scorecard 3 5. BCG Matrix 4 6. Knowledge about Rivals 4 7. The Power-Dynamism Matrix 4 External Analysis 5 1. Porter’s Five Forces 5 2. PESTEL Analysis 6 3. Strategic Group Mapping 7 Task 2 – Strategic Improvements 8 Ansoff Matrix 8 Porter’s Generic Strategies 9 Blue Ocean Framework 10 Turn Around
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BUSM 3200 Strategic Management Assignment Task 1: Strategic Analysis and Strategy Evaluation Table of Contents i. Executive Summary 3 ii. Introduction of Sports Planet 4 iii. PESTAL Analysis 5 iv. Porter’s 5-Forces Model 9 v. VRIN Analysis 12 vi. Business Strategy for Sports Planet and Value Chain 14 vii. Suitability of Current Business Strategy 16 viii. Conclusion 20 Executive Summary This report
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Information Systems (IS) a. Objective : Carlsberg wants to be the fastest growing global company in the brewing industry. Strategies : Investment in ICT (Information and communication on technology)‚ in order to create more effective market strategies. Policies : Raise productivity and efficiency to cope with the demand for the products. To boost the sales and popularity of beer brands as one of the best beers for its premium image‚ taste‚ quality‚ and reputation throughout
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Faculty of Management Multimedia University COURSE OUTLINE TRIMESTER 2‚ ACADEMIC YEAR 2012/2013 STRATEGIC MANAGEMENT BSM3104 INSTRUCTIONSTO THE STUDENTS 1. Please read this Course Outline thoroughly. 2. The instructions and deadline of assignments are stated in detail in this outline and must be strictly observed. Late assignments will NOT be accepted under any circumstances. 3. The Teaching Plan is also included in this Course Outline
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