PESTEL analysis of BlackBerry RESEARCH IN MOTION LIMITED-BLACKBERRY Research in motion limited was founded in the year 1984 by Mr. Michael Lazaridis‚ the company’s President and Co-Chief Executive Officer‚ and Mr. Douglas Fregin (RIM-2009). The company then grew in to one of the leading designer and manufacturer of wireless solutions‚ the company product portfolios include the blackberry wireless solution and other software and hardware solutions. The major markets of the company include North
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mobile phone and mobile phone component manufacturer. It exists in the most dynamic end of the consumer product industry. It cannot succeed without continuous incremental improvement and without constantly updating its product portfolio. The product life cycle for its premium product the Samsung galaxy S3 is estimated to be only 9 months. This occurs because customers withhold purchasing a product for which they know is going to be updated and replaced imminently. Samsung is a conglomerate in multiple
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and Target Market Once anyone sees this symbol they know exactly what company is and what their product is‚ there is now doubt about it. This company has based its reputation on this picture and what it represents. This picture is a silent language known all over the world and all its customers and prospective customer know it all too well. Blackberry’s most recent products are "funky" and "cooler" looking than other thing out there
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LIFE CYCLE OF A STAR Stars are formed in nebulae‚ interstellar clouds of dust and gas (mostly hydrogen). These stellar nurseries are abundant in the arms of spiral galaxies. In these stellar nurseries‚ dense parts of these clouds undergo gravitational collapse and compress to form a rotating gas globule. The globule is cooled by emitting radio waves and infrared radiation. It is compressed by gravitational forces and also by shock waves of pressure from supernova or the hot gas released
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Task: Choose a poem that deals with an aspect of ordinary living. Analyse the poem showing how it... . Pleasures are like poppies spread You seize the flower‚ its bloom is shed Bums Seamus Heaney’s sensual and disturbing poem ’Blackberry -Picking’ explores aspects of ordinary living and enables us to see clearly the truth about a core element of human nature. This engaging piece of verse‚ written early in the Nobel laureate’s career‚ exposes humans’ perpetual desire for pleasure and the seemingly
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now has offices in North America‚ Europe and Asia Pacific. BlackBerry is a line of wireless handheld devices that was introduced in 1999 as a two-way pager. In 2002‚ BlackBerry was released‚ which supports push e-mail‚ mobile telephone‚ text messaging‚ internet faxing‚ web browsing and other wireless information services. It delivers information over the wireless data networks of mobile phone service companies. BlackBerry holds the world ’s second highest market share in the smart phone platform
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What is the context? • RIM launched its first BlackBerry in 1999 • A success in the « boardroom segment » especially thanks to the e-mail application • Its first competitot became first Palm and then the Motorola Q and severals Nokia models 1 BlackBerry Case How is the market in 2005? • More than 800 millions of mobile phones in the world • Among these 4‚7% of smartphones • So there is a huge potential from the « normal »mobile phones The smartphones market shares
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Nintendo History Nintendo was founded in 1889. It was a poker card workshop. But now it’s Japan’s most famous game production company. Its production of electronic games are popular all around the world. Nintendo is the NO.1 of the world’s video game companies. With only 850 staffs‚ Nintendo used to beat such super enterprises as Toyota occasionally‚ thus becoming Japanese first profit-making company. Nintendo spells “Wii” with two lower-case “I” characters means: To resemble two people
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ARABIC BLACBERRY In October 2007‚ the launch of the first Arabic Blackberry was announced in the United Arab Emirates. The device had Arabic language input and an Arabic interface. Up until this point‚ the Blackberry was restricted to US and European use. The new initiative to bring the Blackberry to the Middle East and Africa had begun. The UAE’s mobile phone provider telco Etisalat collaborated with the creators of the Blackberry‚ RIM (Research InMotion)‚ to create the Arabic version of the e-mail
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name professor class date Greedy Blackberry Pickers The poem Blackberry-Picking‚ by Seamus Heaney‚ is about a group of children who become overexcited over picking berries then sobbing after their hard work has rotted away due to the fermentation of the picked berries. Through this ordinary depiction of fruit rotting‚ the author illustrates the theme of human aging and mortality. The author expresses this theme through a
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