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    University and Research

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    Universities‚ governments and industry: Can the essential nature of universities survive the drive to commercialize? Simon N. Young Author information ► Article notes ► Copyright and License information ► Having spent 40 years in universities‚ I have had sufficient time to consider some of the idiosyncrasies‚ foibles and problems of these academic institutions. The purpose of this editorial is to discuss the current state of university research and explain why I find some aspects of the current

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    Key: EX.4: K: Look at the map‚ Mary. We are at the Bank now. It is the Central Line. M: We need to go to the Piccadilly Circus. K: We can go to the Oxford Circus and change there to the Bakerloo Line and the next station will be the Piccadilly Circus. M: Or we can go to Holborn‚ change to the Northern Line and the second stop will be the Piccadilly Circus. K: Let’s count the stops. In my variant there are six stops. M: And in my route there are only

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    Product Launch

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    should think of product commercialization in two sets of decisions: 1. Strategic Launch Decisions a. Strategic platform decisions (overall tones and directions) b. Strategic action decisions (define to whom we are going to sell and how) 2. Tactical Launch Decisions a. Marketing mix decisions such as communication‚ promotion‚ distribution‚ pricing‚ etc. b. Strategic givens (already established; difficult or costly to change at this point) For examples check page 374

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    Foreign Universities

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    I’ve often wondered how best to define education. I’d like to define education as the procurement of those preternatural skills which would enable a person to choose between what is right and what is not. Our Indian system of education since time immemorial has been sailing magnificently on the winds of hope‚ moral coherence and ethical values with the principal objective of making all of us good human beings as opposed to mere knowledge banks. As of today‚ ‘Indian Education’ is an immaculate mélange

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    High School and View Map

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    Mattrix Modern School Rate this 38a‚ Near Southern Avenue‚ Lake Place‚ Sarat Bose Road-Deshapriyo Park‚ Kolkata - 700029 | View Map Call: (033) 24664752 Distance : Less than 2 KM Also See : CBSE Schools‚ Schools‚ English Medium Schools Ashok Hall Girls Higher Secondary S... 75 ratings | Rate this 5 A‚ Sarat Bose Road‚ Lala Lajpat RAI Sarani‚ Kolkata - 700020 | View Map Call: (033) 22871271 Distance : Less than 2 KM Also See : CBSE Schools‚ Schools‚ English Medium Schools Esho Academy

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    MIND MAP 3. Formation of a contract A legally enforceable contract must have 3 elements: 1. Agreement 2. Intention to be legally bound 3. Deed or consideration State clearly: What is being bought/sold? Price payable? Was there an OFFER and ACCEPTANCE? NOTE: Offer + Acceptance = Agreement Judged objectively  reasonable person test What sort of agreement is it? Domestic  not binding Commercial  binding NOTE: Presumptions are rebuttable. Is

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    Product Value

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    customer has to be able to traverse the path you plowed as the customer defined. 2. Know that the next component is "warranty." It means that the goods or services that you deliver to your customer must be fit for use. * The car wash‚ for example‚ has to be open at the time the sign says the business will be open‚ and it must be able to handle the demand for its use‚ otherwise the line will grow long‚ customers will tire of waiting and will leave. 3. Strive to identify and overcome the

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    Product Policy

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    to potential consumers. A typical product policy created by a business for a manufactured product might attempt to manage how the item will be perceived by its target market and could also contain information about how durable the product is. Product policy covers product planning and development‚ product line‚ product-mix‚ product branding or identification‚ product style‚ product positioning and production packaging. It includes product diversification. PRODUCT POLICY

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    Product Offering

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    Product Offering MKT/571 Product Offering Verizon Communications Incorporated (Verizon) is an international leader in providing broadband and other wire line and wireless communications services to wholesale‚ mass market‚ business‚ and government customers (Verizon‚ 2011). The corporation primarily operates in the United States. To respond to the economic crisis‚ marketing challenges and opportunities

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    THE BRAND BUILDING CHALLENGE • Key points to be incorporated in the presentation as per the case study synopsis • In the absence of meaningful difference on product quality‚ consumers generally choose by name • Key values are not marketing but what the core values of the product are • How a particular brand evolved and grew and in turn became a powerful brand in today’s competitive market Contents expected in Case Study as per Prof. Majumdar • Your chosen Brand’s Identity

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