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    Red Hat Case

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    Red Hat Case Problems: * Lack of support coordination across the company’s various divisions and geographic regions and an inability to prioritize the needs of larger customers * GSS personnel lack of leadership training and selection * Red Hat looking to build a team of members that would be focused to be able to sustain a great level of customer satisfaction with their customers through each sector. * Also each employee must be willing to have that open mind to be a team player

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    Red Bull Case

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    Red Bull isn’t a drink‚ it’s a way of life”- an off the radar subculture; very appropriately put across through the company’s slogan “It gives you wings”. In order to face the challenges and grow in the future‚ Red Bull should mainly concentrate on using the following strategies: - 1. INCREASE CONSUMPTION LEVELS: Highest consumption rate was in Ireland‚ which had been 11 cans per person‚ and if the same is achieved in USA then Red Bull can achieve additional annual sales of 2 billion cans in

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    The Gap

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    The Gap Inc. business strategy is a combined of cost leader and differentiation. The company provides a highly competitive price with some differentiated fashion features. As a cost leader‚ Gap supplies the similar products at a lower price‚ uses the simple design‚ and applies a tight cost control system to its store space. At the same time‚ Gap also equipped with some unique product features. The company has variety products designed for different group of target customer‚ like GapKids and Banana

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    Red Bull Case

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    Red Bull is a very successful company in the energy-drink category but is struggling to maintain their leadership in a maturing category. If they want to continue to be successful and improve their market share they need to increase their sales present customers‚ find new customers for their present product‚ remarket their product‚ and analyze the current situation. Currently‚ Red Bull is the leader in the energy drink category. However‚ with increased competition‚ they should use

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    The Gap

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    Case #4: Bridging the Gap As customers once knew‚ The Gap was a popular fashion apparel store that attracted many people to it. However‚ this is no longer the case in the present day. So what happened? According to the case‚ competitors are gaining market share with cheaper and fresher fashion designs. One of the problems Gap (including other retailers) is the rising costs of raw materials. Gap said this would force them to raise their prices on items by 20 percent‚ but the customers

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    Red Lobster Case

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    Red Lobster is a casual-themed restaurant‚ that primarily sells various types of seafood. The company was founded by Bill Darden in Lakeland‚ Florida in 1968. Currently‚ there are over 680 restaurants located in the U.S.A and Canada. The branch we visited was located in Mississauga‚ which is only 1 of 4 Red Lobsters in Ontario. We believe that due to the rarity of the franchise in this area‚ it helps the company give better customer service. They understand that there is a lot of competition

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    Red Baron Case

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    The Red-Bearded Baron Once upon a time many‚ many years ago‚ a feudal landlord lived in a small province of Central Europe. The landlord‚ called the Red Bearded Baron‚ lived in a castle high on a hill. This benevolent fellow took responsibility for the well-being of many peasants who occupied the lands surrounding his castle. Each spring‚ as the snow began to melt‚ the Baron would decide how to provide for all his serf dependents during the coming year. One spring‚ the Baron was thinking about

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    Sampson Products Case

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    SAMPSON PRODUCTS Sampson Products Corporation was a major manufacturer of electrical equipment used extensively by consumer goods manufacturers. The company sold most of its products to manufacturers of refrigerators‚ automatic washers‚ and electric stoves to be installed as original equipment that usually retained the Sampson brand name. In addition to the original equipment market‚ Sampson had obtained a significant portion of the replacement market for the products it manufactured. Sales of Sampson

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    Avon Products Case

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    The strategy of international business The Avon Products Case Avon Products‚ Inc. is an international manufacturer and distribution of beauty‚ household‚ and personal care company that sells products through representatives in over 140 countries across the world. As Andrea Jung became CEO of the group in 1999‚ profits has grown constantly at a 10% rate until 2005. Subsequently‚ some weaknesses in the business strategy emerged as the company started losing profits‚ in particular those coming from

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    Fountain Products Case

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    Issue #1 The issue is whether the UCC applies to the offer made by Fountain Products. Rule The UCC governs transactions in goods‚ which are all things that are tangible and movable at the time of identification to the contract for sale‚ and the common law governs transactions involving services provided by professionals. When there is a mixed contract involving both goods and services‚ most courts use the predominate factor test to determine if the contract is predominately for a good or a

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