1.DEFINE ERP? 1. ERP is an acronym for Enterprise Resource Planning. ERP is a software system driven process of managing all resources‚ and their use‚ in an enterprise in a coordinated manner. 2. “ERP is a set of integrated business applications‚ or modules which carry out business functions.” 3. ERP utilizes ERP software applications to improve the performance of organizations’ resource planning‚ management control and operational control. 4. ERP software is multi-module application
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the project: The purpose of the project is to do a benchmarking study so as to compare and contrast non-monetary benefits offered/provided by Haier as compared to to that provided by the industry. Target companies will include:Whirlpool‚Samsung‚Videocon‚LG‚Sony‚Godrej‚Voltas‚Onida.(The list is for illustrative purposes and may vary from the final list depending on availability of data) Benchmarking is the process of measuring an organization’s internal processes and then identifying‚understanding
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Onida is an electronics brand‚ based in India. It was established as "Mirc Electronics" in 1981 Onida was started by G.L. Mirchandani and Vijay Mansukhani in 1981 in Mumbai.[4]In 1982‚ Onida started assembling television sets at their factory in Andheri‚ Mumbai. Since then‚ Onida has evolved into a multi-product company in the consumer durables and appliances sector. Onida achieved a 100% growth in ACs and microwave ovens and a 40% growth in washing machineslast year. ONIDA came out with the famous
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Effectiveness of Product Placement in Hindi Movies Introduction: Product placement refers to the practice of including a brand name‚ product‚ package‚ signage or other trademark merchandise within a motion picture‚ television or other media vehicles for increasing the memorability of the brand and for instant recognition at the point of purchase. Product placements are commercial insertions within a particular media program intended to heighten the visibility of a brand‚ type of product
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Overview of the Consumer Durables Market 1. India’s Consumer Market Demand for consumer durables in India has been growing on the back of rising incomes; this trend is set to continue even as other factors like rising rural incomes‚ increasing urbanization‚ a growing middle class‚ and changing lifestyles changes aid demand growth in the sector. The consumer durables market recorded revenue of US$ 7.3 billion in FY11 up by 15.9 per cent from the previous financial year. During FY03-FY11‚
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Brand Failures – The case of AIWA Abstract Over the years‚ branding has become an integral part and parcel of any organization’s activity. The companies have realized that it might be difficult to survive without establishing a brand in the market. Therefore‚ all the initiatives are being taken by the companies to create a strong brand image and over power the competitors. However‚ the last few years have also revealed many cases of brand failures in the Indian landscape. Aiwa‚ one the
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Incorporated in 2004‚ Tata Sky is a Joint venture between the Tata Group and 21st Century Fox Its primary competitors in satellite television and other DTH service providers are – Airtel Digital TV‚ Dish TV‚ Sun Direct‚ Reliance Digital TV‚ DD Direct+and Videocon D2H. It currently offers 400+ SD channels and 68 HD channels and services along with other many active services (as of April 2016). Recently‚ Tata Sky has entered into an agreement with French firm Technicolor to supply 4K set top boxes from early
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Banking Sector in India The banking system in India is controlled under the supervision of Reserve Bank of India‚ which was established on April 1‚ 1935. All the functions of RBI are performed under the guidance of Board for Financial Supervision (BSF). The primary objective of BFS is to take charge of the financial sector comprising commercial banks‚ financial institutions and non-banking finance companies (RBI‚ AboutusDisplay). ING Vysya Bank ING Vysya Bank Ltd is a premier bank in the Indian
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Prakash Electric Company got converted into Pvt. Ltd. Company on 26th August 1997. The name of the thus was Prakash Electric Company (udupi) Pvt. Ltd. On 21st‚ April‚ 1999; the company got its name changed under the registrar of companies. The new name of the company was changed from Prakash Electric Company Pvt. Ltd.‚ with effect from 24.09.2008. This company limited by shares has registered office in Ambalpady‚ near Udupi. ‘HARSHA’ the Retail outlet of Prakash Electric Company In 1980’s there
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Fornell‚ and Donald R. Lehmann (1994)‚ “Customer Satisfaction‚ Market Share‚ and Profitability: Findings from Sweden‚” Journal of Marketing‚ 58 (3)‚ 53-66. * Anderson‚ Eugene W.‚ Claes Fornell‚ and Roland T. Rust (1997)‚ “Customer Satisfaction‚ Productivity‚ and Profitability: Differences Between Goods and Services‚” Marketing Science‚ 16 (2)‚ 129-145. * Anderson‚ Eugene W. and Vikas Mittal (2000)‚ “Strengthening the Satisfaction-Profit Chain‚” Journal of Service Research‚ 3 (2)‚ 107-120 * Danaher
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