"Project on comparative brand equity of airtel and vodafone" Essays and Research Papers

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    Analysis and discussion on the financial statements of Vodafone NZ Ltd and Telecom NZ Ltd from 2008 to 2012 (20th May 2013) Prepared for: Renuka Narayan Author: Elle McLarnon Executive Summary The purpose of this report was to analyse and discuss the financial statements of Vodafone NZ Ltd and Telecom NZ Ltd from 2008 to 2012. Specific objectives were to identify key factors for the increase and decrease in profit and offer recommendations for both companies for the future. Recommendations

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    Mannesmann by Vodafone IBM 08‚ 4th Semester Leila Kamali‚ Elvedin Jakupovic‚ Oliver Guggisberg‚ Camille Mendel 16/05/2010 Case Study: The Acquisition of Mannesmann by Vodafone Inhalt Introduction................................................................................................................................ 3 Company Profile ......................................................................................................................... 3 Vodafone .............

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    Brand Management

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    Editor’s Introduction: Brand Management Francesca Dall’Olmo Riley Introduction The study of brands and brand management has historically attracted a great deal of interest among practitioners and academics. Early‚ seminal research on brands includes the studies by Gardner and Levy (1955)‚ Levy (1959)‚ Martineau (1959) and Allison and Uhl (1964). Since then‚ the number of brand related journal articles and of brand management books have increased exponentially‚ particularly in the last 20

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    Private Equity Notes

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    Private equity Private equity is a source of investment capital from high net worth individuals and institutions for the purpose of investing and acquiring equity ownership in companies. Partners at private equity firms raise funds and manage these monies for the purpose of yielding favorable returns for their shareholder clients‚ typically with an investment horizon between four and seven years. These funds can be used in the purchase of shares of private companies‚ or in public companies

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    Comparative Advertising

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    about Intellectual Property Rights‚ companies have realized the need for protection of their creative ideas in advertisements and branding. Moreover‚ increasing disputes are arising in the light of protection of brands and trademarks from infringement through competitive advertising. The project work will be focussed at analysing the issues in relation to trademarks in context of advertising. The leading case laws from Indian as well as foreign courts would be analysed in order to appraise the judicial

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    Brand Revitalization

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    Brand selected: Wing On Travel Agency Content Page Introduction .................................................................................................................. 2 Company Background ................................................................................................. 2 Revitalization strategies – Expanding brand awareness .......................................... 3 Revitalization strategies –Improving the brand image .......................................

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    Debt/Equity Ratio

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    Debt/Equity Ratio What Does Debt/Equity Ratio Mean? A measure of a company’s financial leverage calculated by dividing its total liabilities by its stockholders’ equity; it indicates what proportion of equity and debt the company is using to finance its assets. http://financial-dictionary.thefreedictionary.com/debt%2Fequity+ratio ’Debt/Equity Ratio’ A high debt/equity ratio generally means that a company has been aggressive in financing its growth with debt. This can result in volatile earnings

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    Nokia Brand Audit

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    Brand Audit: Nokia... What’s Next? Introduction Click on the Nokia Philippines website and you will get the image above. This pretty much sums up Nokia at the end of 2014. A long history of dominance in mobile communication has succumbed to the pressures of innovation (and lack thereof). Nokia will go down in history as a case of “What not to do!”. Beset with declining sales‚ Nokia merged with Microsoft and licensed its Lumia and Asha line to the software giant. By the end of 2014‚ Microsoft dropped

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    Brand Awar

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    05-06-2010 INTERNAL GUIDE (SUVAMAY BHOWMICK) INFORMATION TECHNOLOGY CENTRE UNIVERSITY OF NORTH BENGAL DARJEELING: 734013 DECLARATION I do hereby declare that this project is submitted by me for partial fulfilment of the Bachelor of Business Administration‚ Information Technology Centre‚ North Bengal University. The project report is exclusively prepared by me and has not been submitted to any other Institution or published anywhere before. DATE:- SIGNATURE:- I.T. CENTRE‚ N.B.U ACKNOWLEDGEMENT

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    Internship report On “Changes of Human Resource Practice between Warid Telecom and Airtel Bangladesh Limited after Merger and Acquisition” Page I “Changes of Human Resource Practice between Warid Telecom and Airtel Bangladesh Limited after Merger and Acquisition” Submitted by Saleha Farhaz Aziz 08104161 BRAC Business School Submitted To Ms. Raihana Mannan Lecturer BRAC Business School Date of Submission 28 February 2013 Page II Letter of Transmittal February 28‚ 2013 To Raihana Mannan Lecturer

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