Services Marketing Chapter 1:! New Perspectives On! !Marketing in the! ! !Service Economy! Slide © 2010 by Lovelock & Wirtz Services Marketing 7/e Chapter 1 – Page 1 Overview of Chapter 1! Services Marketing Why Study Services?! What are Services?! Marketing Challenges Posed by Services! Extended Marketing Mix Required for Services! Integration of Marketing with Other Management Functions! Developing Effective Service Marketing Strategies! Slide © 2010 by Lovelock
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STEP Civil Service Orientation Project Sample Question Paper for IAS Prelims CSAT‚ Set ‐ 2 2012 w w w . s k s s f s t e p . b l o g s p o t . i n Page 1 Q.1. An equilateral triangular plate is to be cut in to n number of identical small equilateral triangular plates. Which of the following can be possible value of n? (a) 196 (b) 216 (c) 256 (d) 296 Q.2. Find the area of the sector covered by the hour hand after it has moved through 3 hours and the length of the hour hand is 7cm. (a) 1. 77 sq.cm
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Investigation into Accessibility of Health Services in the UK Contents Abstract………………………………………………………..…P. 3 Introduction…………………………………………………...…P. 4-7 Method………………………………………………………..….P. 8-9 Results………………………………………………………....…P. 10-13 Discussion…………………………………………………….….P. 14-15 Appendix …………………………………………………..….....P. 16-21 References………………………………………………………..P. 22-23
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Chapter 4 MARKET AND DEMAND ANALYSIS 1. We have to estimate the parameters a and b in the linear relationship Yt = a + bT Using the least squares method. According to the least squares method the parameters are: ∑ T Y – n T Y b = ∑ T 2 – n T 2 a = Y – bT The parameters are calculated below: Calculation in the Least Squares Method T Y TY T 2 1 2‚000 2‚000 1 2 2‚200 4‚400 4 3 2‚100 6‚300 9 4 2‚300 9‚200 16 5 2‚500 12‚500 25 6 3‚200 19‚200 36 7 3‚600 25
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MB0053-INTERNATIONAL BUSINESS MANAGEMENT Q.1 Discuss porter’s diamond model for international trade. Explain the model with diagram. ANS.1 Porter’s diamond model In 1990‚ Michael Porter analyzed the reason behind some nations’ success and others’ failure in international competition. His thesis outlined four broad attributes that shape the environment in which local firms compete and these attributes promote the creation of competitive advantage. They are explained as follows: Factor endowments
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EVALUATING EXPORT TAX POLICY ON CRUDE PALM OIL AND ITS IMPACT TO THE GROWTH OF HIGH VALUE ADDED PALM BASED PRODUCT A. BRIEF PROBLEM STATEMENT EVALUATING EXPORT TAX POLICY ON CRUDE PALM OIL AND ITS IMPACT TO THE GROWTH OF HIGH VALUE ADDED PALM BASED PRODUCT INTRODUCTION Palm oil industry is one of the main pillars of Malaysian economy. It started in 1800s‚ with the introduction oil palm to the state of Malaya as ornamental plant‚ and now it has grown into a diversified industry which
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Cojico I. Business Overview: * Product Name: Cojico * Sector: Food & Nutrition Cojico (“co” refers to community‚ “jiko” refers to “kitchen” in the Swahili language) is a community-based service. It is a community kitchen built with shipping containers. It is an equipped 40 feet by 7 feet shipping container where small groups of women‚ after paying the fee of the membership‚ come together and share cooking appliances in order to prepare meals for their families and
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is extremely busy and tries his best to type in as fast as possible ending up in putting up wrong quantities…. Also be sure about the price of the particular item you have selected as they DO NOT HAVE REFUND policy. They don’t provide “cash back” services neither do they reverse your credit card entry…. All they do is issue credit notes worth the price of products you want to return. And please keep in mind that the validity of such credit notes are extremely low.. I had to almost fight with them
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Activity 1 Q1 what is a customer and who are the customers for your organization? Ans.Everyone in the organization is customer .Internal customer service must be of high quality so that service to external customers reflects the internal working of the organization .This applies whether your external customers are end –users /consumers or on seller. Q2.Why is it necessary for organization to investigate‚ identify‚ assess and include the needs of clients /customers in planning processes and how can
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Ethics‚ Values and Legal Context. “Consciously or unconsciously‚ social work thinking is‚ for the most part‚ sympathetic with the utilitarian modes of thought in that the work of a policy or action is measured against its tendency to produce ‘good’ results.” (Wilkes 1981‚ p.63) In this essay I will be discussing the ethical dilemmas that may occur in a social work setting‚ as a student social worker. I will look at the implications they may hold with regards to deliverance of services‚ and co-working
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