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    Ranbaxy Merger with Daiichi

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    …“—‹•‹–‹‘ ‘ˆ ƒ„ƒš› „› ƒ‹‹…Š‹ ƒ›‘ A Project Report for the partial fulfillment of the PGDF Course at SYMBIOSIS CENTRE OF MANAGEMENT and HUMAN RESOURCE DEVELOPMENT Submitted by Jayant Agarwal (PGDF-02) …“—‹•‹–‹‘ ‘ˆ ƒ„ƒš› „› ƒ‹‹…Š‹ ƒ›‘ Table of Contents Sl no 1 2 2.1 2.2 3 3.1 3.2 4 5 5.1 5.2 6 7 7.1 7.2 7.3 8 8.1 8.2 8.3 8.4 8.5 8.6 8.7 9 9.1 9.2 10 11 Title Introduction Background of Ranbaxy Brief History Market share of Ranbaxy Background of Daiichi Sankyo Brief History

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    ranbaxy case solution

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    Summary This case explores the possibility of a brand extension for Revital‚ the bestselling vitamin and mineral supplement and number-one nutraceutical brand in India and a top Ranbaxy Global Consumer Healthcare product. The case examines Revital’s shift from a prescription product to a popular over-the-counter (OTC) brand and explores Ranbaxy’s strategies to position Revital as the brand with the highest recall. It assesses Revital’s competitors in India’s booming nutraceutical market in a scenario

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    ORGANIZATION OVERVIEW Ranbaxy Laboratories Limited (Ranbaxy)‚ is an integrated‚ research based‚ international pharmaceutical company‚ producing a wide range of quality‚ affordable generic medicines. Ranbaxy today has a presence in 23 of the top 25 pharmaceutical markets of the world. The Company has a global footprint in 46 countries‚ world-class manufacturing facilities in 7 countries and serves customers in over 125 countries. Ranbaxy was incorporated in 1961 and went public in 1973. For the

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    A REPORT ON Ranbaxy-Daiichi Deal 1/26/2012 Ranbaxy-Daiichi Deal Introduction: Daiichi Sankyo bought Ranbaxy for $4.6 billion in June 2008. This report studies the implications of the merger between Ranbaxy and Daiichi Sankyo‚ from an intellectual property as well as a market point of view. There are many critical events happening in international pharma market including the growing preference for generics‚ increasing dominance of emerging markets such as India‚ fast approaching patent expiry

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    Ranbaxy Laboratories Limited is an Indian multinational pharmaceutical company that was incorporated in India in 1961. The company went public in 1973 and Japanese pharmaceutical company Daiichi Sankyo acquired a controlling share in 2008. Ranbaxy exports its products to 125 countries with ground operations in 43 and manufacturing facilities in eight countries. In 2011‚ Ranbaxy Global Consumer Health Care received the OTC Company of the year award. Ranbaxy is a true pioneer among Indian

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    to the Daiiichi - Ranbaxy acquisition RANBAXY LABORATORIES LIMITED Ranbaxy Laboratories Limited‚ India’s largest pharmaceutical company‚ was an integrated‚ research based‚ international pharmaceutical company producing a wide range of quality‚ affordable generic medicines‚ trusted by healthcare professionals and patients across geographies. It was incorporated in 1961 by Singh’s grandfather Bhai Mohan Singh‚ further his son Dr. Parvinder Singh succeeded it‚ transforming Ranbaxy into India’s first

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    Project Report

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    A Project Report On Project Title/ Name Under the Guidance of Mr. / Miss. / Mrs.______________________ A project report submitted in partial fulfillment of the requirement For the award of the degree of MBA in (Specialization) / MCA / MSc IT / MSc TT / BSc IT / BCA Of SIKKIM MANIPAL UNIVERSITY‚ INDIA Submitted By: Name: Chainrup Singhi Roll No: Course: Semester: Centre: 3E India – 03120 Bannerghatta Road‚ Bangalore (Sikkim Manipal University Study Centre) ACKNOWLEDGEMENT

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    Project Report

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    Project description Assignments: • M&M® Project Report A template report file can be found in the course shell: mnmprojectreport.doc. Before your write your report‚ watch the video titled “mnmunwrapped.wmv” located in the course shell. It is a 3:30-minute video segment from the TV show “Unwrapped‚” showing many parts of the production process‚ which might give you some ideas. Ignore the color percentages quoted in the segment. Imagine you are a quality control manager at the Masterfoods

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    Project Report

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    ANNUAL REPORT okf"kZd izfrosnu 2009 - 2010 ‚p-bZ-lh- HEAVY ENGINEERING CORPORATION LTD. gsoh bathfu;fjax dkWjiksjs’ku fyfeVsM GLIMPSES OF SOME IMPORTANT EVENTS ‘vfoLej.kh; {k.k’ Dr. Anil Kakodkar‚ Chairman‚ ISRO presenting the "Indian Nuclear Society Industrial Excellence Award for the year 2009" to Shri G.K. Pillai‚ CMD‚ HEC Ltd. MkW vfuy dkdksndj] v/;{k bljks] ls o"kZ 2009 dk ^^bafM;u U;wfDy;j lkslkbVh baMLV•h;y ‚Dlsysal vokWMZ** izkIr djrs gw‚ Jh th-ds-fiYybZ] lh-‚e-Mh-]

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    Project Report

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    PROJECT REPORT ON SUPPLIERS OF SCHOOL SHOES OF LIBERTY Submitted to: MARKETING DEPARTMENT Liberty Puram‚ Kutail In Karnal District Submitted By: Aarti Sandhu MBA 2nd Year Submitted by: Aarti Sandhu MBA 2011-2013 JINDAL GLOBAL BUSINESS SCHOOL Mentor: Mr. Amit Arora Marketing & Sales Manager Marketing Department Liberty Shoes limited ACKNOWLEDGEMENTS:

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