Chapter INTRODUCTION 1.1 Background. As the technologies are developing‚ so are the Internet applications becoming popular. Online Banking (or sometimes known as e-banking) is one such Internet application. Bankers are now offering innovative and attractive technology-based services and products such as ‘Any time and anywhere banking’‚ ‘Internet Banking’‚ ‘Tele Banking’ etc. to the customers to cope with competition. Online Banking was first introduced
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INTRODUCTION Smartphone: A smartphone is a mobile phone built on a mobile operating system‚ with more advanced computing capability and connectivity than a feature phone. The first smartphones combined the functions of a personal digital assistant (PDA) with a mobile phone. Later models added the functionality of portable media players‚ low-end compact digital cameras‚ pocket video cameras‚ andGPS navigation units to form one multi-use device. Many modern smartphones also include high-resolution
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Cultural factors:- One of the main influences on consumers during the buying process is culture. The most basic wants and behaviors of a person is influenced by his/her culture. As children grow‚ they pick up values and perceptions of the world from family members and people of authority within the community. (Bason‚H 2010).In the past 20 years‚ the UAE has become a melting pot of different cultures from all around the world. In a culturally diverse market such as the UAE‚ patterns arise in the
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Valuation project report Valuation of the Incentive Stock Options for Procter & Gamble Co. Name: Haining Jiang Company background: In this valuation project‚ I will analyze a company which is mature and I am interested in. The name of the company is Procter & Gamble Co. the Procter & Gamble Company‚ together with its subsidiaries‚ engages in the manufacture and sale of a range of branded consumer packaged goods. The company operates in five segments: Beauty‚ Grooming‚ Health
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A Project Study Report On Training undertaken at KEC INTERNATIONAL LTD. Titled “Improvement of Working Capital Management by Bringing Efficiency in Billing Process” Submitted in partial fulfillment for the award of the degree of Bachelor of Business Administration In Lieu of Paper 306
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PROJECT report on “A STUDY TO ANALYSE THE EFFECTIVENESS OF ADVERTISEMENT ON BRAND EQUITY OF FMCG BRANDS ” Presented to School of Management Studies in fulfillment for the award of Masters of Business Administration GUIDED BY SUBMITTED BY Prof. B.B.Singla Sukhdeep Singh Roll No.6296 MBA-II (Marketing) PUNJABI
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c) McDonald’s menu items d) Measures for consumer services by McDonald’s e) Delivery service f) Competitions g) Consumer’s complaints h) Questionnaire results 4. Conclusions 5. Recommendations 6. Appendixes: Questionnaire about the consumer satisfaction of services of McDonald’s in Changsha 1. Introduction As requested‚ this report is based on a market research on the consumer satisfaction of the services of McDonald’s in China. This report shows McDonald’s background ‚ history‚ an
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Consumer Behavior (MKT 202) Consumer Behavior Research Project: (Group work) (Due Date for submission – April‚ 19th‚ 2012‚ Presentation Date- April 22/24‚ 2012) You are required to write a paper on the consumer behavior of a target group which influences the formation of marketing strategies of any BRAND. Find a live project at a company‚ preferably Multinational. Choose from categories like Telecommunication‚ Banks‚ Paints‚ Media‚ Newspaper‚ Saloons‚ Chips‚ Milk‚ Snacks‚ Bread‚ Cosmetics
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SUMMER TRAINING PROJECT REPORT ON STUDY OF ACCOUNTING PROCESS OF AMUL (DELHI MMO) & ANALYSIS OF BALANCE SHEET/PROFIT & LOSS ACCOUNT IN PARTIAL FULFILLMENT OF MBA (MASTER OF BUSINESS ADMINISTRATION) SUBMITTED TO :
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PREFACE This project comes under the purview of Economics and its application through statistical methods helps businesses make decisions and determine strategy on pricing‚ operations‚ risk‚ investments and production. An attempt has been made to study the Comparative Analysis for Maruti-Suzuki Ertiga‚ with a mixed sample of the population and to know the reason for purchase of car‚ the brand preference of the car consumer‚ factors which affect the consumer preference at the time of
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