“CONSUMER BEHAVIOUR” Towards BIG BAZAAR (MAHESWARI MALL) KACHIGUDA‚ HYDERABAD. A PROJECT REPORT Submitted in partial fulfillment of the requirement for the Award of the Degree of MASTER OF BUSINESS ADMINISTRATION Project Submitted
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A SUMMER TRAINING PROJECT REPORT ON “A COMPARITIVE SURVEY OF PEPSI DEALERS IN RESPECT TO OTHER BRAND DEALERS IN ALLAHABAD AT Submitted to UTTAR PRADESH TECHNICAL UNIVERSITY In partial fulfillment of the requirement For the award of the degree of MASTER’S OF BUSINESS ADMINISTRATION SESSION (2009-2011) UNDER GUIDANCE OF: - SUBMITTED BY:- PROF. PALAVY KAUR PANKAJ JHA
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ACKNOWLEDGEMENT A Successful Project can never be prepared by the single effort or the person to whom project is assigned‚ but it also demands the help and guardianship of some conversant person who helps in the undersigned actively or passively in the completion of successful project. Training period in BIG BAZAAR has been full of learning and sense of contribution towards the organization. I would like to thank BIG BAZAAR as well as T24 for giving me this opportunity for learning and contributing
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c) McDonald’s menu items d) Measures for consumer services by McDonald’s e) Delivery service f) Competitions g) Consumer’s complaints h) Questionnaire results 4. Conclusions 5. Recommendations 6. Appendixes: Questionnaire about the consumer satisfaction of services of McDonald’s in Changsha 1. Introduction As requested‚ this report is based on a market research on the consumer satisfaction of the services of McDonald’s in China. This report shows McDonald’s background ‚ history‚ an
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CASE STUDY PROJECT (II SEMESTER) CUSTOMER RELATIONSHIP MANAGEMENT By Rohit Singh Bisht Roll Number: EMBA/JUL09/5107 National Institute of Business Management Old No.20/ New No. 65‚ Habibullah Road‚ T Nagar‚ Chennai 600017‚ India CONTENTS Certificate 3 Acknowledgment 4 Introduction to CRM 5 Objectives 7 Company Overview 8 • Product 9 • Corporate Structure 11 • AIRTEL Enterprise Services
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Managing Customer-Based Brand Equity The author presents a conceptual model of brand equity from the perspective of the individual consumer. Customer-based brand equity is defined as the differential effect of brand knowledge on consumer response to the marketing of the brand. A brand is said to have positive (negative) customer-based brand equity when consumers react more (less) favorably to an element of the marketing mix for the brand than they do to the same marketing mix element when it
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A Project Study Report On Training undertaken at KEC INTERNATIONAL LTD. Titled “Improvement of Working Capital Management by Bringing Efficiency in Billing Process” Submitted in partial fulfillment for the award of the degree of Bachelor of Business Administration In Lieu of Paper 306
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Analysis of consumer perception towards aesthetic surgery In context‚ a man’s perception will affect his decision to purchase aesthetic surgery from a particular business. Perception is defined as the process by which an individual selects‚ organizes and interprets stimuli into a meaningful and coherent picture of the world (Quester et al.‚ 2014). Perception is an internal influence that affects consumer buying behaviour. (Figure 1). Figure 1: Perception is one of many internal influences that
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PROJECT REPORT ON: “To Study the effectiveness of Gowardhan Point Shoppes in Mumbai & Thane and prepare the future road map through catchment analysis.” MASTER OF MANAGEMENT STUDIES (UNIVERSITY OF MUMBAI) SEMESTER – II 2013-14 SUBMITTED BY: ANANT PAWAR UNDER THE GUIDANCE OF: PROF. PALLAVI. K. MHATRE PROJECT GUIDE: Mr.DEEPENDRA PRATAP SINGH PRODUCT MANAGER‚ PARAG MILK FOODS.PVT.LTD MET INSTITUTE OF MANAGEMENT certificate Name of the Student : Pawar Anant Vijay College : MET- Institute of
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A SUMMER TRAINING PROJECT REPORT ON “ANALYSIS OF ANTI PEPSI BEHAVIOUR OF RETAIL OUTLETS” SUBMITED TOWARDS PARTIAL FULFILMENT OF POST GRADUATE DIPLOMA IN MANAGEMENT SUBMITTED BY- PRADEEP PANKAJ SINGH PGDM(2008-10) ENROLMENT NO-2029742128. FACULTY GUIDE INDUSTRY GUIDE MR. VISHAL AGGARWAL MR. RAVEND BIJLANI ASSOCIATE PROFESSOR
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