Marketing Project Report on Lux Soap By: Amit Kumar Sinha PGDMRM-002 IPE‚ Hyderabad Contents: Company Profile – HUL Distibution Channel - HUL Product Mix – HUL Overview – Lux Soap Marketing Mix SWOT Analysis Competitor Analysis Market Segmentation Recommendation Reference Company Profile - HUL Company Profile - HUL • • • • • • • • • A 52% owned subsidiary of Anglo Dutch giant Unilever. India – 1888 India largest FMCG company Touching 2 out of 3 Indian consumer
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Strategies to Reduce Greenhouse Gases Emission from Transport: Case Study of University of Malaya Proposed by: Low Wei Qian (Malaysia) 1.0 INTRODUCTION Traffic congestion at the University of Malaya (UM) is somehow predict able but inevitable. This situation worsens especially during peak hours. Due to less-stringent security control‚ some of the non-UM staff or student attempt to take the roads inside UM as an ‘short cut’ from Kuala Lumpur to Petaling Jaya and vice versa. This act
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A PROJECT REPORT ON “MARKETING AND PROMOTION OF XTRA POWER FLEET CARD LOYALTY PROGRAM” Submitted to INDIAN OIL CORPORATION LIMITED DURGAPUR DIVISIONAL OFFICE BY RAMENDRA PRATAP SINGH (09/MBA/28) NATIONAL INSTITUTE OF TECHNOLOGY DEPARTMENT OF MANAGEMENT STUDIES DURGAPUR Ramendra Pratap Singh 09/MBA/28 Page 1 ACKNOWLEDGEMENT It gives me immense pleasure‚ to express my unfeigned and sincere thanks and gratitude to Mr. SOVAN MANDAL ASSISTANT MANAGER (FLEET MARKETING)
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ACKNOWLEDGEMENT It’s a great pleasure acknowledge these people to have contributed to the successful completion of my project. The project report instead of being an individual effort is a collective on where in help from various quarters specially business and academic ones have been derived. The list of those providing a helping hand is quite played a major role in completion of the project and continuous to have a positive influence in my thought process. First of all I would like express my deep
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The Annual Report Project General Electric Company (GE) General Electric‚ short as GE‚ is a leading multi-industrial company involving in energy‚ appliance‚ finance and transportation businesses. It has more than 100 years of history‚ and generally be viewed as one of the most successful product and service providers across continents. GE has gross revenue of more than 147 billion dollars‚ and is currently ranking No.6 in Fortune 500 U.S. by revenue. A. Introduction General Electric
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across the globe that it has traversed this journey so far. Whilst it continues to enhance the momentum of its generics business in key geographies‚ parallel to that it is also accelerating its drug discovery program. Ranbaxy is committed to provide quality generics at affordable prices to the patients worldwide with a view to help bring down the healthcare costs. It is confident that its efforts would see the Company emerge as a leading player in the global generic space in the years to come. As Ranbaxy
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1. Describe the life and works of Dr. Maria Montessori? Dr. Montessori is recognized as the founder of Montessori Method and one of the pioneers in the development of early childhood education. She is also respected and reputed for promoting a substantial number of important educational reforms‚ which now have become integral components of 21st century’s educational core. She is one of the most renowned women in the history of education of children. Her revolutionary and innovative findings and
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The effective management of employees’ work-life balance requires organisations to recognise and account for the array of non-work roles that impact their working-lives. Despite the literary attention given to the ‘work-life balance’ in recent years‚ however‚ contemporary authors still note the concept’s inadequacy both in terms of its definition and administration. In order to explore the boundaries of contemporary ‘work-life balance’‚ this paper adopts an Organisational Role Theory (ORT) perspective
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PROJECT ON INDEX 1. INTRODUCTION ………………………………………..…Page 3 2. KFC CULTURE…………………………………………..…Page 4 3. MOTIVATION…………………………….………………...Page 7 4. TOP MANAGEMENT…………………….…………….….Page 7 5. SOCIAL RESPONSIBILITY……….………………….…..Page 9 6. LEADERSHIP……………………………………………… Page 10 7. RECRUITMENT & SELECTION PROCESS………….... Page 12 8. TRAINING & DEVELOPMENT PROCESS…………...... Page 14 9. PERFORMANCE OF APRAISAL PROCESS…………… Page 17
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ACKNOWLEDGEMENT A Successful Project can never be prepared by the single effort or the person to whom project is assigned‚ but it also demands the help and guardianship of some conversant person who helps in the undersigned actively or passively in the completion of successful project. Training period in BIG BAZAAR has been full of learning and sense of contribution towards the organization. I would like to thank BIG BAZAAR as well as T24 for giving me this opportunity for learning and contributing
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