PRINCIPLES OF MANAGEMENT Corporate Social Responsibility CASE STUDY: THE ADIDAS GROUP. SUPPLIER TRAINING PROGRAMMES 1. Provide the STO. ADIDAS Group is so well-known in the world that there is a huge pressure from stakeholders to ensure that all employees and their companies have the same ethics and working conditions‚ properly licensed and operating. To meet the demands of stakeholders‚ they want to educate the workers that are not from Germany to work as the Germans people works so that the
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KFC‚ or also known as Kentucky Fried Chicken‚ has been one of the most famous fast food franchises nowadays along with McDonald’s and Subway. Looking at the graph above we can see that Yum! Brands‚ the parent’s company of KFC are the third biggest firm in the fast food industry. By serving more than 12 million customers in 21000 stores in 109 countries every day‚ KFC has become the world most popular chicken fast food franchise. (1) However‚ over the past decade‚ KFC’s suppliers have been caught
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4 Approaches to CSR Corporate social responsibility is the management’s obligations to make choices and take actions that will contribute to the welfare and interests of society as well as the organization. CSR can be a difficult concept to be understood because different people have different beliefs as to which actions improve society’s welfare. To make matter worse‚ social responsibility covers a range of issues‚ many of which are ambiguous with respect to right or wrong. Eg. Kmart declare bankruptcy
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CORPORATE SOCIAL RESPONSIBILITY Case Study about the CSR of Nike prepared by Paul SOMER TABLE OF CONTENTS • Background of the implementation of CSR at Nike (besides the existing legal commitment) • Activities of Nike regarding CSR • Responsibility by impementing the Environmental Apparel Design Tool • • Nike Responsibility Governance Conclusion and future prospects BACKGROUND FOR CSR OF NIKE • In 1992 it became public that Nike produces in Indonesia at minimum wages • Strike in the production
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because of the people in Benetton who have never forgotten the early spirits. Benetton family seems that they still remember hardship and effort of old days. These visions of Benetton can be seen in their various CSR. The spirit did not just stop‚ they are practicing it! Among various CSR‚ the most interesting thing is advertisement campaign. Through these shocking pictures in posters‚ Benetton tells socially sensitive problems and carves them to people’s memory. Surely‚ we think its first purpose
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CSR COMMUNICATION IN THE PHARMACEUTICAL INDUSTRY AN ANALYSIS OF THE WEBSITES OF THREE PHARMACEUTICAL WHOLESALERS MASTER THESIS Author: José Javier Levrino (JL82847) Supervisor: Anne Ellerup Nielsen MA in Corporate Communication Århus‚ Denmark. August 2010 CSR COMMUNICATION IN THE PHARMACEUTICAL INDUSTRY José Javier Levrino Table of contents Abstract 1. Introduction 1.1 Motivation 1.2 Problem statement 1.3 Delimitation 1.4 Methodology 1.4.1 1.4.2 1.4.3 1.4.4 Scientific paradigm: hermeneutics
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CSR of STAR CEMENT Corporate Social Commitment – Sustainable Development Star Cement gives prime importance to sustainable development for sustainable economic performance in the entire North East‚ India. CMCL is committed to communities in remote areas of our geographical map where the company essentially operates. In this region of North East‚ CMCL has undertaken number of initiatives under its corporate social responsibility programme for the upliftment of society culture and employability
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Social Responsibility? The theory of corporate social responsibility (CSR) is best elucidated by the statement that a company should take a wider view of how its actions and success impact society and stakeholders. CSR identifies that "doing well" and "doing good" go hand in hand. (Leadership and CSR: a Perfect Match). A commonly used definition provided by the World Business Council for Sustainable Developement states that CSR is "Continuing commitment by a business to behave ethically‚ and contribute
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AJINOMOTO Ajinomoto followed Bursa Malaysia CSR framework and looks at four main points area for CSR practice which are the environment‚ the community‚ the workplace and the marketplace. Firstly‚ Ajinomoto Malaysia committed to the healthy development of society. They sponsored and carried out their Corporate Citizenship Day at the Orang Asli villages of Kampung Penderas and Kampung Pasu in Kuala Krau‚ Pahang on 31 March 2012. Ajinomoto staff collaborated with Universiti Putra Malaysia (UPM) volunteers
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CSR practiced by Southwest Airlines To build a reputation as a leader in corporate social responsibility‚ companies should focus on strong governance practices‚ positive working conditions‚ and a commitment to supporting the needs of communities and the environment Southwest airlines has consistently been on top‚ in the American companies that are nominated as the best practitioners of CSR in the country. Southwest divides its social responsibility among three principal categories; Community outreach/volunteerism
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