Sales Promotion & Advertising Of Dominos Pizza UNIVERSITY OF MUMBAI ASSESSMENT YEAR : 2012-2013 SUBMITTED BY – SMIT D. DAFAL T.Y.Bms REENA MEHTA COLLEGE BHAYANDER‚ THANE 401 107 SALES PROMOTION AND ADVERTISING OF DOMINOS PIZZA DOMINOS PIZZA INDIA - HEAD OFFICE OFFICE 101‚ TIMMY ARCADE‚ MAKWANA ROAD‚ MAROL NAKA‚ ANDHERI EAST MUMBAI‚ - 400059 SMIT D. DAFAL G /210‚ VAIBHAV PARK‚ OPPOSITE DOMINOS PIZZA‚ MIRA BHAYANDER ROAD‚ MIRA ROAD EAST‚ THANE 401 107. ISHA CHOWDHRY
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Pelican stores‚ a division of National Clothing‚ is a chain of women’s apparel stores operating throughout the country. The chain recently ran a promotion in which discount coupons were sent to customers of other National Clothing stores. Data collected for sample of 100 in-store credit card transactions at Pelican Stores during one day while the promotion was running are contained in the file named “data pelican stores. The propriety card method of payment refers to charges made using a National Clothing
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Consumer Behavior MBA Sem. – III IMP Questions Unit I 1. Describe the interrelationship between consumer behavior and marketing concept. (what is marketing and societal marketing concept‚ embracing the marketing concept and segmentation‚ targeting and positioning) 2. Describe the interrelationship between marketing research‚ market segmentation and targeting and the development of the marketing mix for a manufacture of mobile phone. (embracing the marketing concept‚ utilizing the concepts
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Introduction; In this assignment I will be talking about different sources of finance available For different types of organisation. Also I will talk about assess the implication of the different sources and we evaluate Appropriate sources of finance for business projects. All business needs a money to finance and to set up a business activities like setup cost‚ Day to day cost‚ and other expenses which can help to keep the business running. Financial sources definition; Financial sources
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“Sales promotion and Organisational Effectiveness in the beverage industry in Zimbabwe” Objectives of the research study To see how much the promotional activities are successful in popularising the Coca Cola and pulling the consumers towards the company. To compare the effectiveness of Coca Cola promotional activities with other beverage companies in Zimbabwe. To see that whether the final consumer of Coca Cola and intermediaries are getting proper benefits from sales promotion activities
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A FINAL PROJECT REPORT ON “ROLE OF SALES PROMOTION ON FMCG” A Finaland Project report submitted in Partial Fulfillment of award of MMS/MBA Degree PROJECT GUIDE: PROF. RAJENDRA SIR SUBMITTED BY: HITESH NARAINI (R.NO-41) SUBMITTED TO: MIM H &GHM INSTITUTE OF MANAGEMENT ULHASNAGAR ( MUMBAI ) This is to certify that Mr. HITESH NARAINI the student of MMS/MBA 2nd year of H & GHM. Institute of ‚ Ulhasnagar ( Mumbai ) have completed
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Merrill‚ R.M.‚ Price‚ K.‚ Hardy‚ A.‚ & Hager‚ R. (2005). Financial Impact of a Comprehensive Multisite Workplace Health Promotion Program. Preventive Medicine‚ 40‚ 131‐137. Baylor College of Medicine: Center for Research on Women with Disabilities. (2003). Improving the Health and Wellness of Women with Disabilities: A Symposium to Establish a Research Agenda: Health Promotion. Retrieved November 17‚ 2008‚ from http://www.crowdbcm.net/healthpromotion/interven‐gen.htm. Blanck‚ P.D. (1993). Th
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objective of advertising and promotion is to achieve a characterized group of customers to influence its performance by illuminating‚ inducing‚ and prompting. Advertising and promotion procures new clients for brands by building consciousness and empowering trial. Advertising and promotion additionally keeps up a brand’s present client base by fortifying their buying behavior by giving extra data about the brand’s advantages. An optional objective of advertising and promotion is building and strengthening
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’Children ’s response to sales promotions and their impact on purchase behavior ’. Journal of Consumer Psychology‚ 22‚ 272-279. Chen‚ H. P.‚ Marmorstein‚ H.‚ Tsiros‚ M. and Rao‚ A. (2012). ’When more is less: The impact of base value neglect on consumer preferences for bonus packs over price discounts ’. Journal of Marketing‚ 76‚ 64-77. Felgate‚ M.‚ Fearne‚ A.‚ DiFalco‚ S. and Martinez‚ M. G. (2012). ’Using supermarket loyalty card data to analyse the impact of promotions ’. International Journal of
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Statement of Problem Do you think slow learners will benefit from automatic promotion in schools? Reasons for selecting area of Research The researcher chose the area of research because he wanted to find out: • If automatic promotion is supported parents‚ students and teachers. • If it has positive impact on fast and slow learners. • If slow learners benefit from automatic promotion. Method of Investigation The researcher obtained data through the method of questionnaires
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