"Promotional activities of delta life insurance" Essays and Research Papers

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    Niger Delta

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    INTRODUCTION The Niger Delta of Nigeria is among the richest deltas in the world. Other major deltas are either famous for crude oil and natural gas (Amazon in Brazil‚ Orionoco in Venezuela‚ Mississippi in the U.S.A.‚ Mahakarn in Indonesia) or grow mainly rice (e.g. Indus in Pakistan‚ Ganges in Bangladesh‚ Mekong in Vietnam). The Niger Delta however has huge oil and gas reserves and ranks as the world’s sixth largest exporter of crude oil and the second largest producer of palm oil‚ after Malaysia

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    FINDINGS & SUGGESTION Some type of agent network is must. As insurance customers rely on personal interactions and a need a high level of service that can be very well maintained by these types of rural agents. The distribution channel need to be improved and new ideas and people are need to be discovered those can work as an insurance agents. The Gram Pradhan‚ doctors‚ school teachers‚ mandi samiti etc. may be good agents for this purpose. Villagers have high trust in banks and post office

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    Promotional Channels

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    student society and organization.  To achieve desired sales results‚ entrepreneurs must consider all forms of promotion and decide which ones should be used and in what proportion.  The combination of different forms of promotion is called the promotional mix.  These are advertising‚ personal selling‚ public relations‚ sales promotion‚ direct marketing  Presentation and promotion of ideas‚ goods‚ or services by an identified sponsor.  Examples: Print ads‚ radio‚ television‚ billboard‚ direct

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    “POSITIONING OF BHARTI AXA LIFE INSURANCE PRODUCTS IN NCR” SUMMER INTERNSHIP REPORT Submitted for the Partial Fulfillment of MBA Degree Of AMITY UNIVERSITY‚ UTTAR PRADESH In the FACULTY OF MANAGEMENT By AMARDEEP SINGH A0102107004 [pic] Under the supervision of Mr. Jitendra Kumar Lecturer AMITY BUSINESS SCHOOL AMITY UNIVERSITY‚ UTTAR PRADESH SECTOR 125‚ NOIDA - 201303‚ UTTAR PRADESH‚ INDIA 2008 ACKNOWLEDGEMENT The project

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    California Credit Life Insurance Case Study The California Credit Life Insurance was incorporated in Los Angeles in 1971. This insurance company’s product line includes various types of insurance such as health‚ professional‚ automobile‚ liability‚ pension‚ and retirement programs‚ commercial packages‚ and other related financial services. Within this company‚ there are 15 regional offices and 230 sales representatives. The salesforce contains about 1/3 female. The company seems to be facing serious

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    INTRODUCTION The new millennium has exposed the insurance sector to new challenges of competition and struggle for survival. The era of liberalization‚ privatization and globalisation has ended the monopolistic tendency in this sector. It has been over four years since the Indian insurance market has opened up and the new entrants into the market have set up their shops throughout the country. Until the late nineties‚ the Indian insurance industry was under State control with no private participation

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    Promotional Marketing

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    What is Promotional Marketing? Promotional marketing is a business tool that is designed to pull customers to buy the products of a company. Generally‚ promotional marketing is carried out by companies to launch their products or attract more potential customers. Before devising any strategy for promotional marketing‚ firms must ensure that they allocate a budget to the promotional marketing and set a target that gives them maximum return on the invested money. Read more on successful marketing

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    Promotional Tools

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    The promotion that I have located is a promotional campaign from PepsiCo Vietnam for its new snack product Poca Twisties‚ which is also known as Twisties in other Asian market like Singapore‚ Malaysia or Thailand (this is an equivalent to PepsiCo’s Fritos/ Doritos for the Asian market). Beside using traditional promotion methods ad like print ads or broadcast ads (which will still be used after this specific campaign is over)‚ the main content of this campaign is heavily emphasized on social media

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    Purchasing life insurance is a widely accept money management approach in United States. People are willing to buy life insurance to avoid paying inheritance tax and financial hardship for families due to their death. It has been found that life insurance industry‚ being a financial intermediation‚ has contributed significantly to economic growth over a 30-year period (USAID‚ 2006) in USA. However‚ a research by Standard & Poor’s (S&P) (Gaskel‚ 2011) has drawn attention‚ which shows that

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    Tata Aig Life Insurance

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    Tata AIG Life Client Name Tata AIG Life Services Offered Technology Java/JSP‚ Oracle‚ Flash ActionScript‚ JavaScript‚ HTML/XHTML‚ CSS‚ jQuery. Website Development‚ Technology Development‚ SEO‚ Tools & Calculators‚ Forms‚ Portal Design. Revamp & Design Integration of Online Sales & Customer Portal. The Client Tata AIG Life Insurance Company Limited (Tata AIG Life) is a joint venture company‚ formed by Tata Sons and AIA Group Limited (AIA). Tata AIG Life combines Tata’s pre-eminent leadership position

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