A STUDY ON CUSTOMER PREFERENCE TOWARDS BAJAJ TWO WHEELERS WITH SPECIAL REFERENCE TO KOLLAM A project report Submitted to Amrita Vishwa Vidyapeetham in partial fulfilment of the award of the degree of Bachelor of Business Management Submitted by VISHNU PRASAD AM.AR.U3BBM10144 Under the guidance of Project Mentor: External Guide: Mr Vinod Kallada
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First & foremost I would like to thank my dearest parents‚ & then my friends (because all the sMs here are forwarded by them only‚ so I think they should be thanked first !) & then there are some of my relatives too who have sent me messages & then if I continue I would certainly won’t have enough money to publish rest of my book. Also secondly I would thank my whole skeleton that includes all my body parts (especially my hands) who co-operated me a lot while doing these activities
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Electronic copy available at: http://ssrn.com/abstract=2185653 1 A TAXONOMY OF INTELLECTUAL CAPITAL: 2006-2009 POLISH BANKS PERSPECTIVE Karol Śledzik* University of Gdansk Faculty of Management Department of Banking ul. Armii Krajowej 101 81-824 Sopot‚ POLAND ABSTRACT The main goal of this paper is to present practical application of taxonomy (Multidimensional Comparative Analysis - MCA) to measure the level of intellectual capital of banks using VAIC™ (Value Added of Intellectual Coefficient)
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When one thinks of a very symbolic selection‚ what comes to mind to those who have studied the literature of the medieval time is the play Everyman‚ with many intended hidden messages. Everyman‚ which is the main character in this selection‚ reveals his hidden messages and symbolic connections in certain scenes. For example‚ he starts hating himself for trusting his ‘friends”‚ which have left him. Another significant character is Goods because it demonstrates people’s true emotions toward materialistic
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The Customers’ Revenge Atida Motors’ decades-old complaint policy may be no match for unhappy customers who threaten to take their case to YouTube. by Dan Ariely J IM MCINTIRE‚ vice president of customer service at Atida Motor Company‚ was just about to shut down for the day when he received an e-mail from his brother. “Go to Hell‚ Angel!” the subject line shouted. The message linked to a YouTube video. In “A Letter for Bill Watkins‚ CEO‚ Angel Airlines‚” two stolid executives – “Jeff”
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Customer equity is a result of customer relationship management. Customer equity is the total of discounted lifetime values of all of the firms customers. In layman terms‚ the more loyal a customer‚ the more is the customer equity. Firms like McDonalds‚ Apple and Facebook have very high customer equity and that is why they have an amazing and sustainable competitive advantage. Customer Equity is made up of three components. Value Equity‚ Brand Equity and Relationship Equity. Value Equity
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“The Glass Menagerie” is an excellent drama that focuses on three different issues all within one story. The crafty way the writer relates the issues of each individual within the issues of another individual shows the writer put forth a lot of effort when using his imagination. The answers were easy to spot when one wants to figure out how the characters ended up the way that they are by identifying the underlying hurt within each character. The best way to explain the how easy it was to grasp
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* * LO1: Delivering Value to Customers * * The Marketing Philosophy and its Relevance to Corporate Culture * Marketing philosophy: holds that achieving organisational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors. * Takes an outside-in perspective: * Starts with the well-defined market‚ focuses on customer needs‚ coordinates all the marketing
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Keith Haring was an amazing artist. I am a big fan of artwork that stands out from others and has meanings. I loved how Haring used his artwork to speak to the public and radically depict the political system. The title of the documentary‚ “The Message‚” describes Keith Haring perfectly. To start with‚ Keith Haring utilizes bright colors in a few of his works. In one specific piece called “Monkey Puzzle‚” he puts complementary colors together and fits the shapes like a puzzle. I like how none of
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Page 36 Buyer’s Remorse- Buyer’s remorse is the sense of regret after having made a purchase. Getting the customer committed- Physically getting/ making a customer feel committed‚ before the actual commitment. Ice Breaker- Something done or said to help people to relax and begin talking at a meeting‚ party etc. Organization Culture- Is the behaviour of humans who are
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