SPD4287 Public Relations and Crisis Management Semester One‚ 2012/13 Group Project [pic] [pic] TABLE OF CONTENTS Item Content Page Executive Summary 1 Part A – Crisis Analysis 1. Crisis 2 – 3 2. Analysis 4 – 5 3. Response 6 – 8 4. Comment 9 5. Recommendation 10 Part B – Public Relations Plan 1. 5-step PR Management Process 11 – 14 2. Image Restoration 15 3. Reputation Rebuild 16 – 17 Executive Summary
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Crisis management: framework incorporating quality issues Introduction The 2007-09 financial crisis was the most serious such event since the Great Depression. The crisis manifested itself in credit losses‚ write-downs‚ liquidity shocks‚ deflated property values‚ and a contraction of the real economy. The sharp contraction in U.S. gross domestic product in 2009 traced to the adverse effects of the crisis on household consumption and business Investments. In the housing sector‚ banks took advantage
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CRISIS MANAGEMENT The secret of crisis management is not good vs. bad‚ it’s preventing the bad from getting worse. -Andy Gilman. The key characteristics of a crisis are that you cannot control it – that’s why it is called Crisis “management.” You have to understand‚ in real time‚ when to yield and when to tilt. And even if you navigate to perfection the threat could be existential. Crisis management is the process by which an organization deals with a major event that threatens to harm the organization
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A) The year 2003‚ started off fine and well just like other years‚ but it didn’t last for long. In the month of February‚ came devastating news that shocked the Nation. It was identified as severe acute respiratory syndrome (SARS). The disease was contracted by young woman who had holidaying abroad. SARS virus spread rapidly and several fatal cases were reported. Apart from Singapore‚ several other neighbouring countries were also affected by the SARS virus. It was a global epidemic. It was a
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Neurocognitive and Neurodevelopmental Disorders Kimberly Hollis PSY/410 February 3‚ 2015 Richard Reinsch Neurocognitive and Neurodevelopmental Disorder When it comes to neurocognitive disorders and neurodevelopmental disorders‚ reaserchers have been able to diagnose symptoms of a variety of disorders pertaining to the brain and growth development. Once knowing what the symptoms are behaviors become noticed and there becomes a reason for certain behaviors in individuals allowing different treatments
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Introduction p‚ 2 Management Decisions p‚ 2-3 Strategic p‚ 2 Tactical p‚ 2 Operational p‚ 2 Structured and unstructured p‚ 3 The decision Making process p‚ 3-4 Normative Model p‚ 3 Descriptive Model p‚ 3‚ 4 Factors Affecting Decision Making p‚ 5 Internal Factors External Factors Conclusion p‚ 6 Recommendations p‚ 6 Reference List p‚ 7 Appendix 1 p‚ 8 Appendix 2 p‚ 9 Introduction Paragon is a decentralized organisation as it has relatively few layers of management‚ with few
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Historical Perspective of Abnormal Psychology Although humans have attempted to understand their own behavior since the beginning of time‚ it wasn’t until the latter part of the 19th century that academics attempted the creation of a new field of science called abnormal psychology. Origins “In 1879 the first psychological laboratory was set up by Wilhelm Wundt in Leipzip Germany‚ which set the stage for the scientific elucidation of the causes of psychological dysfunction. In 1892 the American
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Improving Decision Making in Crisis Response Through Critical Thinking Support Jan Maarten Schraagen Josine G. M. van de Ven TNO Defence‚ Security and Safety ABSTRACT: In this study‚ we describe how to use innovative techniques to improve the decision-making process in crisis response organizations. The focus was on building situation awareness of a crisis and overcoming pitfalls such as tunnel vision and information bias through using critical thinking. We started by observing typical difficulties
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Marketing Plan Week 6 Assignment: Part B Lora Cleveland Strayer University Dr. Phillip Scherrer MKT500: Marketing Management May 17‚ 2015 Develop a branding strategy for your product that covers the brand name‚ logo‚ slogan‚ and at least one (1) brand extension. Sammy & Lobo’s Organic pet food strategy is simply to provide 100 % all natural and healthy ingredients for your dogs. Our foods will eliminate the concerns of pet owners of giving their pets artificial ingredients
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Course: INB 410 Assignment: INTRODUCTION China is situated in eastern Asia on the western shore of the Pacific Ocean‚ with an area of 9.6 million square kilometers. China’s continental coastline extends for about 18‚000 kilometers‚ and its vast sea surface is studded with more than 5‚000 islands‚ of which Taiwan and Hainan are the largest. Since initiating market reforms in 1978‚ China has shifted from a centrally
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