Marketing Management Psychological Pricing Rodrigo Fernández-Romero. 20th March 2010. Psychological Pricing Many sellers believe that prices should end in an odd number (9‚99€) instead of 10€ as price. Why?. • • • Because consumers have the tendency of ignoring the last digits instead of doing the rounding. Although actually seeing the cents‚ they may subconsciously ignore them. Some suggest that this effect may be enhanced when the cents are printed smaller (for example‚ €19.99)
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Psychological egoism claims that people do only act in their self-interest. Ethical egoism is the normative ethical stance that people ought to do what is in their self-interest. Although similar‚ the two beliefs are not compatible because ethical egoism‚ in order to be significant‚ must claim that people can be altruistic; otherwise it would make no sense to say that people should be selfish. Neither philosophy is very good‚ though. Both have very big problems. A major problem with psychological
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The seminar I would create would be called “Analysis of Psychological Perspectives.” It would cover how the seven perspectives— biological‚ learning‚ sociocultural‚ humanistic‚ cognitive‚ psychodynamic‚ and evolutionary— affect human psychology‚ and inversely explore how human psychology affects the perspectives. This could extend to analyzing how historical figures such as Hitler might have become what they were‚ or studying the different mental processes between genders. Though I have taken nearly
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Prometheus- had to give qualities to animals -had none left when it came to humans-Prometheus loved humans so he stole fire from the gods -Fire (spark)- spark of creativity/civilization Jupiter was mad‚ and he tortured Prometheus- by making birds come and eat at his liver and he would heal and he would start again Romantics see him as the divine rebel Victor Prometheus - steals back from gods -over reaches -steals from gods Paradise-Lost-God‚(victor)(The monster can manipulate him)
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Explain the principal psychological perspectives (P1) In this section‚ I will be talking about psychological perspectives that influence an individual’s personality and behaviour towards their actions and view on life. An approach is a perspective/viewpoint of someone. That revolves around certain assumptions (i.e. beliefs) about typical human behavior which involves the way they function‚ which aspects of them are worthy of study and what research approaches are suitable for carrying out this
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The top three criteria for determining psychological disorders are deviance‚ maladaptive behavior‚ and personal distress. How one defines normal depends on the society one lives in. Although every Culture has ideals of what they consider normal behavior‚ these ideals vary from one Culture to another . When someone deviates from their respective cultures ideal of normal ‚ They may be labeled mentally ill. The book gives the example of transvestic fetishism‚ where A man
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Today‚ few psychologists identify their outlook according to a particular school of thought. While you may still find some pure behaviorists or psychoanalysts‚ the majority of psychologists instead categorize their work according to their specialty area and perspective. Every topic in psychology can be looked at in a number of different ways. For example‚ let’s consider the subject of aggression. Someone who emphasizes a biological perspective would look at the how the brain and nervous system
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Psychological Disorder and Illnesses Delusional disorder is an uncommon psychological condition in that patients present with circumscribed symptoms of non-bizarre delusions‚ but with the absence of prominent hallucinations and no believed disorder‚ mood condition‚ or substantial flattening of impact. For that diagnosis to be made‚ auditory as well as visible hallucinations can’t be notable‚ though olfactory or responsive hallucinations associated with the information from the delusion may be existing
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Psychological testing - is a field characterized by the use of samples of behavior in order to assess psychological construct(s)‚ such as cognitive and emotional functioning‚ about a given individual. The technical term for the science behind psychological testing is psychometrics. By samples of behavior‚ one means observations of an individual performing tasks that have usually been prescribed beforehand‚ which often means scores on a test. These responses are often compiled into statistical tables
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Question 1: | __________ refers to using specific word choices and syntactic structures to increase perceptions of psychological closeness. | Type: | Multiple Choice | Your answer(s): | •Verbal immediacy | | Question 2: | This refers to the physical distance between two people. | Type: | Multiple Choice | Your answer(s): | •Proximity | | Question 3: | ____________ is defined as the capability to defend your own rights and wishes while still respecting and acknowledging the right
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