Public Relations As an IMC tool‚ PUBLIC RELATIONS can perform these tasks for us: * Promotion: Use techniques such as events‚ promos‚ and ads to create and stimulate public interest. * Internal Communications: Planned messages disseminated to company employees through a variety of communication channels‚ including newsletters‚ bulletin boards‚ posters etc. * Corporate Sponsorship: Providing support to an event or cause by devoting company resources in exchange for an opportunity
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1-2 Reaction paper: Public Administration in the Philippines Public Administration: Historical Evolution While Public Administration gained university recognition as a field of study only after the World War II‚ it is as old as civilized society. It was responsible in the building of cities; in the construction of public works; and the management of the state‚ among others. In Europe‚ where public administration has first evolved‚ studies in modern public administration was intended to prepare
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question for Wilson was how Americans could incorporate Public Administration into the Constitution which did not mention it. Also in developing Public Administration‚ Wilson’s basic difficulty was how to reconcile the differences in notions of democracy (popular rule) and the systematic rules. To do this he says there are two spheres: “Politics” and “Administration” Politics = choices of government are made by the elected and Administration = carries out the choices by the (popular consent) free
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Matthew R. Fairholm University of South Dakota Different Perspectives on the Practice of Leadership Public administrators need not only practical and intellectual permission to exercise leadership‚ but also a practical and intellectual understanding of what leadership actually is. Much has emerged in the public administration literature and practice about the need for and legitimacy of public managers exerting leadership in their work‚ complementing the traditional functions of organizational
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Administration and Politics Dichotomy When taking the time to analyze a little more the subject of public administration there are several things to keep in mind. Even though it may seem a bit difficult to define Public administration in order to be able to specify in detail all the areas and roles it plays in our country. Public Administration has been established in order to assist with the good order and discipline. It has been place to empower our country by implementing rules and policies
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Volume 7 – No. 1 © OECD 2007 Improving Public Sector Efficiency: Challenges and Opportunities by Teresa Curristine‚ Zsuzsanna Lonti and Isabelle Joumard* This article examines key institutional drivers that may contribute to improving public sector efficiency and focuses on one of them in more detail: performance information and its role and use in the budget process (“performance budgeting”). * Teresa Curristine is a Policy Analyst in the Public Governance and Territorial Development Directorate
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Bureaucratic organization has been manifested in the human administration system for over 5000 years. The history has written that such organization has been invented in the times of the Egyptian dominant. The creation of a bureaucratic system raise from the monarchy‚ the ruling of one principle monarch has established a figure that can be seen as the start of the bureaucratic organization. The early establishment of bureaucratic administration were seen and put in to practice in the system of the
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INTERNAL PUBLIC AND EXTERNAL PUBLIC Public for public relations can be classified into categories: (A) Internal Public. (B) External Public. MEANING OF PUBLIC RELATIONS:- Public: Public is group of similar individuals‚ an assortment of person having similar interest‚ problems‚ goals and circumstances. It generally from such sources that OPINIONS emerge. Public comes in many forms and sizes. They have a multitude of desires and wants. Public has its own likes and dislikes
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dichotomy has been one of the most disputed theories of public administration. Despite serious debates and critiques‚ the differences between politics and public administration have been present over the past decades. The question still remains today whether or not politics and public administration can work together for one common good-to serve the people for which they govern. Today‚ politics and administration are linked in many ways. A few examples are: administrators
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General Studies (Indian Heritage and Culture‚ History and Geography of the World and Society) Indian culture will cover the salient aspects of Art Forms‚ Literature and Architecture from ancient to modern times. Modern Indian history from about the middle of the eighteenth century until the present significant events‚ personalities‚ issues. The Freedom Struggle - its various stages and important contributors or contributions from different parts of the country. Post-independence
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