We see that broadcasting institutions reflect the ideology of the dominant classes through the theories of Karl Marx and Antonio Gramsci.Marxist view is extremely influential in the research or theories of media. Marxist theorists see the role of the mass media as one that maintains the status quo of dominance‚ whereas freedom of speech is seen as the role of media by the non-Marxists. The Marxist view of media is one of class domination. Opinions and views are fought within the dominance of certain
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Nature Of Services Service Bundle: Offering several services in a same package. Element | Core Goods | Core Services | Business | Custom clother | Business hotel | Core | Business suits | Room for the night | Periphal goods | Garment bag | Bathrobe/ amenities | Peripheral service | Deferred payment plans | In-house restaurant | Variant | Coffee lounge | Airport shuttle | CORE BUSINESS: is the sector(s) of business activity that is the reason or purpose for being. Service/product bundle
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FEATURES OF SERVICES In terms of economics‚ service is a transaction where no physical goods are transferred from the seller to the buyer. The benefits of services are held to be demonstrated by the buyer’s willingness to make the exchange. In terms of management‚ Service is a customer-focused approach in delivering information technology. Service Management focuses on providing value to the customer and also on the customer relationship. Some of the basic features of Services are: 1. Intangibility:
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Lecture Topic 1 : The Service Sector Reading : Chapter 1‚ Services Marketing : People‚ Technology‚ Strategy by Kotler & Wirtz‚ 7th Edition. The Service Sector- some facts : • In the West‚ business conditions generally remain difficult for service sector firms with falling prices hitting profitability. - The service sector typically accounts for between 66% and 75% of GDP in most of the more highly developed economies. (Central Intelligence Agency‚ 2011)
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The Nature of Services Learning Objectives Classify a service into one of four categories using the service process matrix. Describe a service using the four dimensions of the service package. Discuss the managerial implications of the distinctive characteristics of a service operation. Discuss the insights obtained from a strategic classification of services. Discuss the role of a service manager from an open-systems view of service. An Integrated Approach to
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Extended Essay Economics SL “To what extent does the launching of ETS affects the demand for bus service as a public transportation from Ipoh to Kuala Lumpur” Fatimah Zahrah INTERNATIONAL BACCALAUREATE EXTENDED ESSAY ECONOMICS SL MAY 2012 SESSION “To What Extent Does the Launching of Electric Train Service (ETS) Affects The Demand For the Bus Services as a Public Transportation from Ipoh to Kuala Lumpur?” Word count: 3999 Name: Centre: Md. Fauadi‚ Fatimah Zahrah MARA College
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Malala Yousafzai (Pashto: ملاله یوسفزۍ; Urdu: ملالہ یوسف زئی Malālah Yūsafzay‚ born 12 July 1997)[1] is a Pakistani school pupil and education activist from the town of Mingora in the Swat District of Pakistan’s northwestern Khyber Pakhtunkhwa province. She is known for her education andwomen’s rights activism in the Swat Valley‚ where the Taliban had at times banned girls from attending school. In early 2009‚ at the age of 11–12‚ Yousafzai wrote a blog under a pseudonym for the BBC detailing her
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investigating current bus services in towns and their strengths and weaknesses‚ and thus deducing the ultimate feasibility of such program. This report will access the advantage and disadvantage of the current bus service and free city bus service. 1.2 BACKGROUND INFORMATION Free city bus ride is a program that provides the public a free bus service just like GOKL which is meant to serve the Kuala Lumpur Central Business District‚ with specified routes around the town. Free city bus service provides free
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Camera Phones on Modern Broadcasting Introduction The first televised news broadcast was from station WRGB in New York City in 1928 (Kassata‚1992). This started the beginning of regular news broadcast twice a day. Although only a handful of people had a television set to view the broadcast‚ however‚ the birth of another news source had begun other than the radio and newspaper. This type of news media outlet changed the way the public viewed and received news
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Kit for Public–Private Partnerships in Urban Bus Transport for the State of Maharashtra‚ India Edited by Anouj Mehta © 2011 Asian Development Bank All rights reserved. Published 2011. Printed in the Philippines. ISBN 978-92-9092-320-6 Publication Stock No. RPT101970 Cataloging-In-Publication Data Mehta‚ Anouj. Tool kit for public–private partnerships in urban bus transport for the state of Maharashtra‚ India. Mandaluyong City‚ Philippines: Asian Development Bank‚ 2010. 1. India. 2. Public–private
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