PRO and what is the scope of PRO ? PUBLIC RELATION OFFICER (PRO) : According to the Institute of Public Relations‚ USA‚ "Public Relations is a deliberate‚ planned and sustained effort to establish and maintain mutual understanding between an organization and its public." A public relations officer (PRO)‚ also known as ’Media Specialist‚’ is the spokesperson of an organization. His or her role is to convey the policies and interests of the organization to the public through various modes of media. For
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Professor Wolfe Comm 201 22 April 2012 Does public relations in sports do more harm than good? Professional and collegiate athletics have been becoming more and more popular every year. The problem is‚ it is not just the athletic aspect of the games that audiences are interested anymore. Every day people look for new gossip and/or scandals in the sports world‚ and unfortunately other people are giving them exactly what they want. The Public Relations industry was originally supposed to be used
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Anderson Reflection Paper 2 Comm 100 November 11‚ 2012 Since the development of public relations in the 1920s‚ its popularity and significance in the world has grown immensely. Public relations opened up a new way of creating an understanding for a companies‚ people and products‚ much different than had been known through advertising. While advertising is a one-way form of communication that costs money‚ public relations is a two-way communication system that is free and cannot control what people
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Sign in using your Facebook account Sign in with Facebook Shvoong Home>Arts & Humanities>The role of Women in a developing country Summary The role of Women in a developing country Article Summary by:khatiar1955 Original Author: Kh. Atiar Rahman * Summary rating: 5 stars (6 Ratings) * Visits : 150 * words:600 * More About : the role of women in developing a country /sort-popular/humanities/ ª Copy Highlights to Clipboard Summarize It Ads by Google Medical Missions In India
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The functions of Public Relations (PR) can be grouped into two loose categories: organizational and societal. Many viewpoints of the functions fall into both categories and are not mutually limited. The scope of organizational functions of PR involves actions concerning the company‚ and societal functions of PR interests ’ activities regarding society. Organizational functions of PR are activities that interact with or affect organizations while societal functions of PR have to do with actions that
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Public Relations Paper Public relations means many different things to many different individuals‚ businesses‚ and marketing firms. The true definition of public relations will be determined based on the nature of the work being done and the targeted group for a company to provide its goods and services to. In this paper‚ a personal definition of public relations will be given. In addition‚ three extra definitions of public relations will be presented. A thorough comparison of those definitions
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Introduction Public relations is all around us. Most people can hardly make it through a day without encountering it in some shape or form. There are billboards‚ the Internet‚ e-mails‚ and news agencies‚ which are used by companies and organizations to convey their messages to the public. Before progressing any further‚ just what is public relations? How is public relations defined? This paper will discuss public relations and its definitions from three different sources. Personal Definition
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following paper is about defining public relations. My personal definition and three other definitions of public relations will be compared and contrasted. There are many different definitions of public relations and the reason will be addressed in the following as well. Public relation is important in the marketing world and important for a company to be successful in providing positive public relations. Personal Definition My personal definition of public relations is that while marketing a company
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PR99 – Contemporary Public Relations Study Guide 1. All of the following are to be considered when making ethical decisions in public relations EXCEPT: * Ethical decisions are based on: the public interest‚ employer or client‚ * professional organization code of ethics and personal values. 2. Which demographic group is the largest consumer of television‚ magazines‚ books‚ and newspapers? * Baby Boomers 3. “Respecting all opinions and supporting the right of
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Public Relations Specialist Patricia Butherus 1st Period A public relations specialist’s job is to maintain a person’s or organization’s positive relationship with their customers‚ the public‚ the media‚ and any future customers. Also‚ public relations specialists get the word out to customers and the media. They invite reporters to and plan press conferences‚ plan promotional events‚ and set up factory tours. For grand opening events‚ they coordinate with marketing and advertising personnel
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