Comeback of the SNS Bank An analysis of the organization and a strategy for the organization Paper Public Relations & Reputation Management 13-05-2013 Abstract The Dutch government nationalized SNS Reaal‚ a bank and insurance company‚ on February 1st this year due to the incapability to solve its financial and organizational issues. The nationalization generated a great deal of media attention‚ mainly in a negative sense. This operation caused SNS Reaal to
Premium Public relations Stakeholder Communication
vitally important role of ’fourth estate ’ being the guardians of democracy and defenders of the public interest. (web reference 2) The mass media in American politics are known as the fourth branch of government in addition to the main three of the President‚ executive and judiciary branches. Within contemporary society today‚ the media transmit political propaganda from the political to the public sphere. Propaganda is information or material spread for the specific purpose of promoting a doctrine
Free Mass media Propaganda Public relations
COMMUNICATION TELKOMSEL By: Rizky Muhammad Last Wednesday and Thursday on 12–13 December 2012‚ I joined Public Relation Conference with theme “The Dynamics of Intelligence Measurement: Strategic Communication Audit to Build and Maintain Relationships-Trust and Reputation” held by PR Society Indonesia. From that conference I gained a lot of information especially about the measurement in public relations world. One of the measurement information that is very interesting in my point of view was Monetising
Premium Public relations Communication Media technology
function does a company’s public relations department perform when it promotes understanding of the organization through internal and external communications? Corporate communications Press relations Product publicity Counseling 4 An insider trading crisis for an organization is what type of public relations crisis? Intentional event Act of nature Unintentional event Act of upheaval 5 Which of the following statements correctly reflects a characteristic of public relations as a marketing communications
Premium Marketing Public relations
Question 1 King Edward VII’s Hospital Sister Agnes‚ established in 1899 with over a century’s worth of history brags about their top notch facilities‚ professional health consultants and nursing staff‚ zero occurrence of hospital-acquired MRSA infections and of course‚ its connection with the royal family (Standards 2013). However‚ the hospital came face to face with a major crisis when Mel Greig and Michael Christian‚ hosts of commercial radio station 2Day FM made a prank call to acquire confidential
Premium Public relations Suicide
Public Relations Technique (Fall 2000) Course Project 12/15/2000 Instructor: Dr. Calvin Troup Freudian Influences upon Edward Bernays’ idea of Propaganda Fr. Augustine Tae Woo Jung 12/13/00 Introduction The term propaganda has had negative connotations. People are not only suspicious and skeptical about the word or the activities that bears the name‚ but they are cynical about
Premium Public relations Edward Bernays Sigmund Freud
is public relations disaster. They have put their brand image at stake. The way in which the Chairman and CEO of Coke M. Douglas Ivester disclosed about the new vending machines was inappropriate. Price discrimination can be called as a symptom of a problem in this case as it is not the strategic problem. If the customer relations team dealt with the situations properly then this problem would not arise. Issue Analysis: The main issue of this case as mentioned earlier is public relations disaster
Premium Marketing Customer relationship management Public relations
Century Leadership” address? Discuss initiatives outlined in “Supplemental Benefits Documentation: Board of Directors Retreat FY06”. Was damage done to Wal-Mart by the leaking to the public of the Board Benefits Strategy Document? Provide comments on recent Wal-Mart initiatives from strategy and public relations. Discuss Wal-Mart’s strategic social challenges. Did the 2003 case study provide the evidence of what Wal-Mart is facing? There are a few recommendations which could make the company
Premium Public relations Wal-Mart
of crisis‚ a public relations specialist must pull a specific strategy for each audience and understand how each audience it is going to react to this strategy. The public relations specialist needs to watch and analyze the audience to determine if its strategy is effective or not. If the strategy chosen it is not providing the results expected the specialist should make a smart move and change his plan. For this reason it is extremely important to always have a public relations specialist in
Premium Public relations
external publics. It is important for an organization to have a strong internal communication as these internal publics helps to convince the external publics of the organization. The internal publics of Pepsi were consists of the employees of Pepsi like executives‚ managers‚ stakeholders‚ and anyone that has a say in the production of Pepsi’s products whereas the external publics consists of the whole American population‚ competitors‚ FDA and the media. Communications among the internal publics were
Premium Communication Public relations Management