2011 MARKETING MANAGEMENT SECTION E Udit Chugh 2011207 Vasundhara Singh 2011222 Vinit Singh 2011230 Vishal Jhalani 2011233 Yugmala Singh 2011238 Aditya Vikram 2011248 [SUPER SHAMPOO] Formulating an effective value delivery process to tap into an existing and prospective consumer market. Introduction The case analyzes the response of the non-users of shampoo in an emerging environment‚ India. The non-users belong to the lower end of the socio-economic spectrum and they respond with their
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My name is ABDUL HASEEB JAVED .My father name is KHALID JAVED. I belong to the city of Sargodha which is located in province of Punjab. Culture of Sargodha is Punjabi. Culture: Punjabi Culture is one of the oldest in world history. It is famous for Punjabi cuisine philosophy poetry artistry music architecture traditions values history Beliefs: People of Punjab have strong beliefs on pir-faqeers‚ jogi‚ taweez‚ manat-ka-dhaga‚ saint of repute‚ black magic‚ and other superstitions‚ however recently
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Department of Business Administration State University Coimbatore India. PROJECT REPORT ON “A Study On Consumer Behavior in Rural Market” A Report submitted in partial fulfillment of the requirement for the degree of MBA Program BY S. SIVA PRASAD H.T. NO: 11P35F0619 Bhavan NIFTE School Of Business‚ Bangalore (Affiliated to Bharathiar University) (2011-2013) DECLARATION I hereby declare that‚ this project report entitled “A Study On Consumer Behavior in Rural Market” Of
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| | | | | | | Introduction to wood despatch | |
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pressure‚ heart‚ and physical wellbeing. Fast food is not the only contributing factor to obesity; psychological factors also play an important role in the matter. According to David Mela‚ “Craving is an interesting phenomenon because it appears to arise in response to both internal and external cues.”
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Narayan Singh (1835-1889) a maharajah in the mid-19th century‚ commissioned a group of poets and scholars to compose dialogue in vernacular Hindi for the Ramlila. Each episode is confluence of lila (Play‚ enactment) and mela (fair‚ festivity) ‘Lila ground is a place for worship and the mela is a place to socialize’ (Bonnemaison & Macy Source‚ 2-23) 3) Jhanki (Tableaux): literally‚ ’a view‚ a glance.’ Norvin Hein defined jhanki as a specific form of traditional religious drama‚ "a tableau of living deities
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Bazdan‚ Z. (2011). An international economy and e-commerce case study: eBay. Our Economy (Nase Gospodarstvo)‚ 57(3/4)‚ 44-50. Kotler‚ P.‚ & Keller‚ K. (2012). Marketing management. (14 ed.). Upper Saddle River‚ NJ: Prentice Hall. Song‚ Y.‚ & Mela‚ C. F. (2008). Online Auction Demand. Marketing Science‚ 27(5)‚ 861-885. Stewart‚ J.B. (2012). Behind EBay ’s Comeback. New York Times.
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Why Rural Market is so Important? Rural market has following arrived and the following facts substantiate this. • 742 million people • Estimated annual size of the rural market • FMCG Rs 65‚000 Crore • Durables Rs 5‚000 Crore • Agri-inputs (incl. tractors) Rs 45‚000 Crore • 2 / 4 wheelers Rs 8‚000 Crore Opportunities: • Infrastructure is improving rapidly. • In 50 years only 40% villages connected by road‚ in next 10 years another 30%. • More than 90 % villages electrified‚ though only
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AERIAL FIREFIGHTING Introduction Firefighters shall be deployed should all preventive measures fail. Unfortunately‚ the scale of forest fire could be so large that the number of ground firefighting crews would fall short. For instance‚ the fire in Kalimantan‚ Indonesia‚ in 1982 affected a scale of 3.5 million hectares of woods‚ its 1997 counterpart blazed across 5 million hectares (Boer‚ 2002); the 2009 forest fire in Southern Australia razed a relatively smaller but nonetheless significant area
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AIESEC in Delhi IIT Presents March Leadership Conference 2014 Table of Contents 1. 2. 3. 4. 5. 6. President’s Note About AIESEC AIESEC in Numbers & Our Values The Concept Partnership Module National Partners & BOA President’s Note Dear Readers‚ The 19th of February 1981‚ is a day of great significance for the AIESEC Network‚ it was the day AIESEC in Delhi IIT was officially a member of the AIESEC India Association. It was this day onward that golden opportunities were made available to the
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