CONSUMER ATTITUDE TOWARDS ASIAN PAINTS CONSUMER ATTITUDE.docx (Size: 15.1 KB / Downloads: 19) INTRODUCTION While marketing any product we have to understand the behaviour and attitude of the consumers. The attitude of the consumers is very important. Because‚ the consumers are the core targets in achieving the marketer’s objectives. A brief idea about the consumer behaviour and attitude is as follows an attitude is an idea charged with emotion‚ which predisposes a class of action to
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Customer Analysis Netflix has a wide range of customers‚ “23 million” roughly from teenagers all the way to senior citizens (Knee J.A). The primary customers are the primary users‚ but one Netflix account isn’t jut automatically for one person it could be a family who uses it‚ or even a household of college kids. Being an on-line DVD rental store‚ Netflix combines the growing Home Entertainment Market and the Internet. Unlike brick-and-mortar video rental business‚ Netflix incurs
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February March April May June Demand 89 57 144 221 177 280 Month July August September October November December Demand 223 286 212 275 188 312 a. Determine the one-step-ahead forecasts for the demand for January 2000 using 3-‚ 6-‚ and 12-month moving averages. b. Using a four-month moving average‚ determine the one-step-ahead forecasts for July through December 1999. c. Compute MAD‚ MSE‚ MAPE for the forecasts obtained in b. Solution: a. MA (3) forecast: 258.33 MA (6) forecast: 249.33 MA (12) forecast:
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Appendix 1: RESEARCH SCHEDULE Item No. Activities Involved January February March April 1. Refining: Statement of Problem‚ Objectives of the Study‚ Research questions 2. Design‚ Validate and testing for reliability of measuring instruments 3. Field work and data collection 4. Data management‚ editing‚ coding‚ and input data 5. Data analysis and writing final report Appendix 2: Sample of Initial
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Parul Singh PUP 301 5th February 2013 Putting Greenways in My life The article “Putting Greenways First” talks about how cities in America are trying to “Go Green” by investing in more parks‚ the planting of trees‚ and creating overall green neighborhoods and streets. These will encourage citizens to spend more time exercising outside rather than being cooped up inside in front of their television. In the 21st century‚ a lot of land is cut down and built on to serve as neighborhoods‚ shopping
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Business In this study the researcher choose to put-up a “Bakeshop”. Putting up a bakeshop is the most viable enterprise to go during thesis times of crisis. The business of food is very strong to this day because people utilize these services almost always. As for food‚ everyone has to eat! The food business is said to be the most suitable even if the prices have gone up fast food chains never chains never lose customers. Even if there are many competitors‚ the business never fails. The bakeshop
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Zappos. This is followed by a hierarchal ranking of the four major presenting problems for the company‚ which are: maintaining the “wow” image without overspending‚ inventory management/distribution problems‚ transportation efficiency problems and customer behavior problems. Each of these problems is addressed in more detail in the discussion section and the recommendations section at the end of the analysis. Prior to the conclusion and recommendations section‚ a list of possible strategic alternatives
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HUMAN RESOURCES MANAGEMENT Continuous Assignment 2 Chapter 6: Performance Management and Appraisal Case Incident 1 Appraising the Secretaries at Sweetwater U Background: Rob Winchester is the newly appointed vice president at Sweetwater U and he faced problems after his university career began. Rob’s boss‚ Sweetwater’s president assigned him the first task of improving the performance appraisal system
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Assignment Format for Business Simulation Game (Individual Report) Each student is expected to prepare an independent report of his/her experience of strategically managing the company (as part of a group) for the five-year period. The suggested format and structure for this report is set out below. CONTENTS PAGE The report should be clearly structured and follow a logical format. A contents page should be included which should adequately set out the structure of the report in a systematic
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