market. This Indian firm is shaking up the market dominated by MNCs. Micromax was founded in 1991 by Rajesh Agarwal . Micromax in its original avatar was a distributor of computer hardwares. In 1998‚ three more people Sumit Arora‚ Rahul Sharma and Vikas Jain joined Micromax as co-founders.The company branched out from a mere distributor to a marketer of telecommunication equipments. Segmentation It was in 2008 that Micromax ventured into the mobile handset market. The brand wanted to create a base
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MARKETING MANAGEMENT PROJECT REPORT INDIAN INSTITUTE OF MANAGEMENT‚ KASHIPUR A Study on Marketing Strategy of Micromax and Future Challenges Group 2 Akshay Aggarwal Ashok Kumar Mayank Singh Saurabh Bhise Mohit Sharma Submitted on: 21st Dec’ 2012 INDIAN INSTITUTE OF MANAGEMENT‚ KASHIPUR Acknowledgement Apart from the efforts made by the team‚ the success of this project depends largely on the encouragement and guidelines of many others. We take this opportunity to express our gratitude
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fact‚ it is the largest Indian mobile phone company. It is interesting to note that it took birth as a software company called Micromax Informatics Limited in the year 2000 by a group of four friends. - Rajesh Agarwal‚ Sumeet Arora‚ Rahul Sharma and Vikas Jain. In 2008‚ Micromax entered the mobile phone market and just about managed to get a foot hold‚ with a 0.59% market share during the first half year of its existence. By the end of March 2010‚ its share was 6.24%. Now it has 23 domestic offices
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Cambridge University‚ U.K. 18. Neely‚ W.P. and D.P. Rochester (1987). “Operating Performance and Merger benefits: The Savings and Loan experience”‚ The Financial Review‚ 22‚ 111-129. 19. Pandey‚ I.M. (2010) Financial Management‚ 10th Edn.‚ New Delhi: Vikas Publishing House Pvt. Ltd. 20. Pawaskar‚ V (2001). “Effect of Mergers on Corporate Performance in India”‚ Vikalpa‚ 26 (1)‚ 19-32. 21. Ravenscraft‚ D.J. and Scherer‚ F.J. (1989). “The profitability of Mergers”‚ International Journal of Industrial Organizations
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Bank Sample Paper for Upcoming Bank Recruitment Exams (Logical and Analytical Reasoning Questions) Part I: Logical Reasoning Ability For Question 1-5 : Six actors – Bob‚ Carol‚ Dave. Ed‚ Frank‚ and Grace – are auditioning for a part in an off-Broadway play. The auditions for a part in an off-Broadway play. The auditions will take place over four consecutive days‚ starting on a Thursday. Each actor will have one audition. The days on which the different actors will audition must conform
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BTech Project HEART ATTACK DETECTION AND ALERT SYSTEM Submitted by Guided by AKANSHA WAJGE Prof. VIKAS UPADHYAYA AKSHITA BHANDARI DIBYA RAY K. REVATHI NIIT University Neemrana TABLE OF CONTENTS CERTIFICATE………………………………………………………………………………………………………………………..2 ACKNOWLEDGEMENT…………………………………………………………………………………………………………3 ABSTRACT………………………………………….4 INTRODUCTION…………………………………5 OBJECTIVE……………………………6 CIRCUIT DIAGRAM………………
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9891025104‚ Email: mprasad1@amity.edu ; asodlsaket@amity.edu JANAKPURI : Kiran Chawla/ Mr. Vineet Kakkar‚ ADDOE‚ B-1/632‚ Main Najafgarh Road‚ NearJanakpuri-East Metro Station‚ Janakpuri‚ New Delhi‚ (Exam Centre – Mamta Modern School ‚ H Block ‚ Vikas Puri‚ New Delhi) Tel.: 011 – 25573114/ 08826180609 Email kchawla@amity.edu‚ vkakkar@amity.edu ; asodljanakpuri@amity.edu DEFENCE COLONY: Mr. Sunil Kumar‚ ADDOE‚ Amity International School‚ Sector 7‚ Pushp Vihar‚ New Delhi 110017‚ Tel. 011-41888590
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shiv shankar anand nagar‚ raiseen road‚ cist college bhopal- 462022 G spectrum scam involved politicians and government officials in India illegally undercharging mobile telephony companies for frequency allocation licenses‚ which they would then use to create 2G subscriptions for cell phones. The shortfall between the money collected and the money that the law mandated to be collected is estimated to be INR1766.45 billion (US$27 billion)‚ as valued by the Comptroller and Auditor General of
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expenditure is also expected to rise from last year allocation of 300 crore to 500 crore to boost the R&D in the field of seeds and other equipments. . Landings in agriculture sector The outlay for farm sector programmes‚ such as Rashtriya Krishi Vikas Yojna‚ National Mission on Agriculture Extension‚ National Mission on Seeds and Planting Material‚ National Mission on Agricultural Mechanisation‚ National Mission on Oilseeds and Oil Palm‚ National Mission for Sustainable Agriculture‚ and National
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AMADALLI BETWEEN THE SAHYADRIS AND THE ARABIAN SEA IS A NARROW COASTAL STRIP‚ KNOWN AS THE AMADALLI WHICH VARIES FROM 8 TO 10 KILOMETRES (5.0 TO 15 MI) IN WIDTH. AMADALLI IS A LARGE VILLAGE IN THE SOUTHERN STATE OF KARNATAKA‚ INDIA AND LIES BETWEEN THE COORDINATES 14°44’42"N AND 74°13’33"E. IT IS LOCATED IN THE KARWAR TALUK / TEHSIL OF UTTARA KANNADA DISTRICT. VILLAGE CODE OF AMADALLI IS 691200 / 602627. IT IS SITUATED 18 KMS SOUTH OF KARWAR‚ 100 KMS SOUTH GOA‚ 260 KM NORTH OF MANGALORE AND 545
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