1.0 Introduction 1.1 The marketing environment which made up of microenvironment and macroenvironment surrounds and impacts upon the organization. The microenvironment includes forces close to the company that affect its ability to serve consumers‚ such as other company departments‚ suppliers‚ competitors‚ and consumers. According to Armstrong et al (2006‚ pg. 61) the macroenvironment consists of larger societal forces that affect microenvironment which is the demographic‚ economic‚ natural‚ technological
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Macro Unit 2 Lesson 1: What is the difference between macro and micro? Federal Debt graph: http://research.stlouisfed.org/fred2/series/GFDEBTN In the circular flow the seller receives exactly the same amount that the buyer buys (exclude tax) In the circular flow diagram‚ how do we account for profits? What happens if there is a disruption in the circular flow diagram? Individuals are concerned with income distribution. (wages) 1 Households C as spenders must consider the following:
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GE Analysis a) Political As a multinational company‚ General Electric has to deal with political systems of different nations. In spite of some of the countries presenting favorable environment for business survival and growth‚ others present difficult conditions. Tax systems and regulations also differ across countries and so does the level of government intervention in business activity. For example‚ in United States‚ the Internal Revenue Authority requires companies to submit tax returns annually
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1.0 Introduction AirAsia (AA) is a renowned low cost carrier that offers short and long haul flights based in Malaysia. AA has expanded rapidly since 2001 and has been awarded as the World’s Best Low-Cost Airline in 2008‚ 2009‚ and 2010. One of the reasons for their success is by their strategy formulation‚ implementation‚ and control over the macroenvironment‚ discussed in this report‚ in terms of political‚ economic‚ social‚ technological‚ and natural forces‚ by turning risks into opportunities
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4) a)What Is an IP Address and what is it is also known as? -A number that uniquely identifies each computer or device connected to the Internet. b) What are the four categories of output? -Output is data that has been processed into a useful form called information. Four types of output are text‚ graphics‚ audio‚ and video. Text consists of characters (letters‚ numbers‚ punctuation marks‚ or any other symbol requiring one byte of computer storage space) that are used to create words‚ sentences
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Discuss the most effective policy approach during a time of recession‚ and where a country has a fiscal deficit (30 marks) A recession is when an economy experiences two consecutive quarters of negative economic growth measured by real GDP. A fiscal deficit is when government spending is greater than what is received through tax receipts. One policy to reduce the fiscal deficit and attempt to effectively deal with the recession would be to lower taxes such as VAT‚ this is an example of an expansionary
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Investment Function Savings and Investment Relationship Here we will take investment in terms of a schedule giving various amounts of investment associated with various levels of income. The investment schedule is the function of entrepreneurial behavior. It tells us how the investors or producers respond to a change in income or in the interest rate over a given time propensity to invest together with propensity to consume determine the level of income. The investment schedule may be compared
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20. The Measurement of National Income [20.1 National Output and Value Added] Production occurs in stages Some firms produce outputs that are used as inputs by other firms‚ and these other firms‚ in turn‚ produce outputs that are used as inputs by yet other firms Double counting (multiple counting) is the error that would arise in estimating the nation’s output by adding all sales of all firms Could be solved by distinguishing between two types of output Intermediate Goods:
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Brooke Foster Macroeconomics PG 71 & 72: Review question #5 & #8‚ problems #1‚3‚ &7 Review #5. Suppose that in the market for computer memory chips‚ the equilibrium price is $50 per chip. If the current price is $55 per chip‚ then there will be (B.) a surplus of memory chips. Review #8. Suppose that the government establishes a price ceiling of $3.70 for wheat. What might prompt the government to establish this price ceiling? Explain carefully the main effects. Demonstrate answer graphically
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activities and resources to the environment in which it operates. This essay will analyse the micro and macro external environment in the part five years (2000 to 2006) of IBM Company by using PESTEL and five forces model to analyse in the first part. The second part will discuss about the advantages and disadvantages of the two possible alternative strategies for IBM. Part 1: Analysis of Micro and Macro External Environment 1.1 PESTEL Analysis The external factors can be divided into six broadly
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