During WWII Coke was able to establish itself in the European and Asian markets with the help of the government because it was being sold to the American troops in those regions Weaknesses: 1. Coke’s imagine could not compete with Pepsi’s “Pepsi Generation” campaign because it was perceived as being one of small town and outdated 2. Business relationships with bottlers have not been standardized 3. Carbonated drinks faced completion of “new age” drinks. Opportunities: 1. Quick
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PROGRAMME : BSc. PROJECT MANAGEMENT YEAR 4 SEMESTER 2 (Part Time) COURSE MODULE NO. : RES 300 COURSE MODULE : ADVANCED RESEARCH COURSE WORK : EXPLORATORY RESEARCH AND QUALITATIVE ANALYSIS (W. Zikmund‚ Business Research Methods Chpt. 7) LECTURER : JASON ALEXANDER STUDENT NAME STUDENT NUMBER KEVIN PIERRE : 2007033058 DIANNE DOOKIE-ALEXANDER : 2004030496 MARY REYES : 2007036113 PHYLLIS CUPIDO : 2009033011
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Abstract Chemically active extraction was used to separate two unknown compounds from each other and to determine what compound class each compound belongs. The solid unknown was purified by recrystallization and its melting point range was determined to be 109-111°C. The liquid unknown was purified by simple distillation and its boiling point was determined to be 95°C. An IR spectrum was collected for each of the purified compounds; the solid was determined to be 3-toluic acid and the liquid was
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INC. (Case Analysis) Presentation Date November 29th 2011 Table of Contents INTRODUCTION 4 BACKGROUND 4 Vision Statement 4 Mission Statement 5 History/ Timeline 5 Industry 6 Company Overview 6 SWOT ANALYSYS 7 Strengths 7 Weakness 8 Opportunities 8 Threats 8 EXTERNAL ENVIROMENT 8 Demographic influences 8 Political influences 9 Economic influences 9 Sociocultural influences 9 Technological influences 10 External Environment: Industry Analysis (Dess and Lumpkin
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Pepsi Max 1 problem identification: Introducing new low calorie and sugar free soft drink and consumers are unaware of it‚ but they are aware of Pepsi brand in the market 2 target audience: Geographic: Land: world wide Demographic: Age: 15-35 Gender: males who want to stay healthy Psychographic: Social status: upper / middle / lower SWOT analysis Strength Pepsi has stayed in this market for almost one century. So they are so experienced and stationed in
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In the lab‚ the purpose was to standardize a KMnO4 solution than using it to evaluate how close a H2O2’s concentration was to its labeled concentration. In this lab‚ it was decided to compare the concentration of new Publix brand hydrogen peroxide to an old sample of the same solution. From the data collected in the first part by titrating a solution of FeSO4*7H2O with the KMnO4 solution‚ it was determined that the concentration was .028M MnO4-. This was able to be done because a known amount of
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A Project report On A study to understand market acceptability of Pepsi Atom In partial fulfilment of the requirements of Master of Management Studies Conducted by University of Mumbai “A study to understand market acceptability of Pepsi Atom” under the guidance of Prof. Rajesh Vyas in partial fulfillment of the requirement of Masters of Management Studies by University of Mumbai for the academic year 2012 – 2014. _______________ Prof. Rajesh Vyas Project Guide
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design as a plan or blueprint of how a researcher intends conducting a research. The qualitative research design was used in this study. Data was collected from an interpretative perspective thus provided a holistic understanding of how participants related and interacted with each other in this study (Maree‚ 2010). An exploratory design was also used to explore and answer the research questions. Qualitative research design is flexible and exploratory in nature. This method allows the researcher
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Qualitative and Quantitative Analysis for Change Natasha R. Spears Grand Canyon University: RES-850 – Foundations for Research June 2‚ 2015 Introduction Using quantitative and qualitative data‚ Data Imports‚ Inc. CEO‚ David Long seeks to ascertain if the corporation is equipped for change‚ employee perceptions related to the change process‚ employee experiences with organizational change‚ and employee perceptions of leaders in the implementation of change. What follows is a review and analysis of
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Executive Summary The soft drink industry in India has two major players‚ Pepsi and Coke. Besides these there are some local players at different market‚ operating with different market share. But they are not a big threat to the market share of either Pepsi or Coke. However as of now the two big names in cola industry are only two top U.S. players Pepsi and Coke and the fight for acquiring the market is always going between these two players and the Cola industry has along seen a COLD WAR
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