CS2008 By Marcus Lim Week 1: Intro to Science and Research Why study research? 1. Testing claims‚ observations‚ & arguments 2. Solving practical problems 3. Increasing knowledge and understanding 4. Honing precision of knowledge 5. Inherently interesting 6. Research ubiquity 7. Growing permeation in communication careers Research: the discovery of answers to specified questions through the application of systemic methods that facilitate reasoning
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Chapter 3 Methodology Research Design The descriptive method of research was used for this study. To define the descriptive type of research‚ Creswell (1994) stated that the descriptive method of research is to gather information about the present existing condition. The emphasis is on describing rather than on judging or interpreting. The aim of descriptive research is to verify formulated hypotheses that refer to the present situation in order to elucidate it. The descriptive approach is
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The Qualitative Report Volume 10 Number 4 December 2005 758-770 http://www.nova.edu/ssss/QR/QR10-4/krauss.pdf Research Paradigms and Meaning Making: A Primer Steven Eric Krauss Universiti Putra‚ Selangor‚ D.E.‚ Malaysia An introduction and explanation of the epistemological differences of quantitative and qualitative research paradigms is first provided‚ followed by an overview of the realist philosophical paradigm‚ which attempts to accommodate the two. From this foundational discussion
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CHAPTER THREE RESEARCH METHODOLOGY AND PROCEDURES 3.1 Introduction This section describes how the research was conducted; it thus gives the area of study‚ research design‚ target population‚ sample size‚ sample selection techniques‚ data collection methods and data analysis that the researcher used during his research work. 3.3 Research Design According to Kothari (2003) research design is the arrangements of the conditions for collection and analysis of data in a manner that aims to combine
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Communication Research Methods Worksheet Read the assigned articles from the Handbook of Media and Communications Research located in your Electronic Reserve Readings for Week One. Use these articles to answer the following questions about communication research: 1. Why is it important to be familiar with research about communication and the methods used to perform this research? The most common research methods are: literature searches‚ talking with people‚ focus groups‚ personal interviews
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3.3.2 Types of research Generally there are two types of research which are the qualitative research and the quantitative research. Qualitative approach also known as phenomenology is grounded in the interpretive social science‚ is inductive in nature and is based on textual representations of the phenomenon under study. For Mills (2003)‚ data collection methods under this approach might include face to face interviews‚ making observations and recording interactions. The findings have greater validity
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Quantitative Research Theory Grand Canyon University NRS433V The purpose of the quantitative method is used when measuring the incidence of multiple views and opinions in a singular chosen sample and how it may be used in nursing practice. The quantitative method is often followed by the qualitative method‚ used to observe further findings. Its objective is to appraise data and conclude results from sample populations of interest. Quantitative methods highlight the importance on objective
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this competitive situation‚ a successful company is not only offering good prices with good quality of products which makes less impact to the environment while producing but also providing great service to customers. This report will focus on the research of womenswear age group of 25-34 in clothing multiples market. 1 Literature Review UK Fashion Market The UK has richly-deserved reputation as one of the global leaders in fashion design and trendsetting. That said‚ the UK
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Research Methodologies Many companies use different research tools when conducting primary and secondary research. This paper will discuss the several research tools used and discuss the differences in primary and secondary research when using qualitative and quantitative approaches. Once that has been established‚ there will be discussion as to which tools are used for each approach and why. Primary Research Primary research also called field research is the most common approach. Primary research
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3.2 Research Approach Research is a systematic investigation that is used to seek answers to questions‚ while the methodology is a system of rules that are explicit and built on which the survey is based and against which knowledge claims are generally valued (Nachamias et al.‚ 1996). The research is performed on the basis of the theory that was extracted from the study of the deep literature and helps to interpret and collect the data. The theory serves as a basis to conduct the research. A research
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