QUALITY OF HOSPITALITY SERVICE A CHALLENGE Delivering quality service will be one of the major challenges facing hospitality managers in the opening years of the next millennium. It will be an essential condition for success in the emerging‚ keenly competitive‚ global hospitality markets. While the future importance of delivering quality hospitality service is easy to discern and to agree on‚ doing so presents some difficult and intriguing management issues. Since the delivery of hospitality
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LITERATURE REVIEW SERVICE QUALITY AND CUSTOMER SATISFACTION IN KFC CHAINSTORES The purpose of this study is investigating the service quality of KFC chain stores and how the service quality affect customer satisfaction based on the theory of “service quality” and “customer satisfaction” and the Customer satisfaction survey in website: talktokfc.com. We do the literature reviewson some important concepts to make clearer about the service quality and the level of customer satisfaction in KFC chain
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A Measure of Service Quality for Retail Stores: Scale Development and Validation Pratibha A. Dabholkar Dayle I. Thorpe Joseph 0. Rentz University of Tennessee‚ Knoxville Current measures of service quality do not adequately capture customers ’perceptions of service quality for retail stores (i.e.‚ stores that offer a mix of goods and services). A hierarchical factor structure is proposed to capture dimensions important to retail customers based on the retail and service quality literatures
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Measuring the services quality of Celcom Broadband in Politeknik Kota Kinabalu Azrin Bin Jalasi Jabatan Perdagangan Politeknik Kota Kinabalu azrin@polikk.edu.my Noorain Imbug Jabatan Perdagangan Politeknik Kota Kinabalu Noorain@polikk.edu.my Ramdan Ali Jabatan Perdagangan Politeknik Kota Kinabalu Ramdan@polikk.edu.my Abstract The main focus of this study is to investigate the customers’ satisfaction towards the Celcom Broadband services quality in Politeknik Kota Kinabalu
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PROJECT 1 Reasons for customer service problems include the following: 1. Not listening to or collecting information from customers. It is surely self-evident that listening to the customers is fundamental to providing a high level of customer care. Self-evident it may be‚ but surprisingly few organisations and individuals possess and use good listening skills. People are all so very different. We come from such a wide variety of backgrounds and cultures. We all have different ways of thinking
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MANAGING SERVICE QUALITY IN HOSPITALITY INDUSTRY THROUGH MANAGING THE ‘MOMENT OF TRUTH’: A THEORETICAL APPROACH Deborah Christine Widjaja Lecturer‚ Hotel Management Program‚ Faculty of Economics‚ Petra Christian University Email: dwidjaja@peter.petra.ac.id Abstract: Hospitality industry is one of the service businesses that pays so much attention to service quality as it is the main intangible product that it produces. This short article examines how to manage service quality in hospitality industry
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Measuring Perceived Service Quality Using s e rv q ua l: A Case Study of the Croatian Hotel Industry ´ s u z ana m ar k ovi c Faculty of Tourism and Hospitality Management Opatija‚ Croatia s an j a r as p o r Polytechnic of Rijeka‚ Croatia The purpose of the study is to examine customers’ perceptions of service quality in the Croatian hotel industry. The aim is to assess the perceived service quality of hotel attributes and to determine the factor structure of service quality perception. A modified
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why not? Total quality service is more important today than it was ten years ago. Quality is a key factor in customer satisfaction and service is expected. In the past quality service may have been an afterthought to some companies‚ now it is essential to remain a competitive and successful business. Satisfied customers are the driving force that keeps a company in business. In my own experiences‚ when I have received poor service from a particular restaurant‚ store‚ service or company I tend
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Service means the process aimed at meeting customer expectations‚ which is fundamentally based on the direct or indirect interaction of the customer and the supplier. The result of the service typically manifests itself in an intangible form. Service quality is a way to manage business processes in order to ensure total satisfaction to the customer on all levels (internal and external). It is an approach that leads to an increase of competitiveness‚ effectiveness and flexibility of the entire company
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Topic: Total Quality Service Summary: Total quality service and total quality management as a business strategy designed to add value to customers. It begins by discussing the roots of quality assurance and total quality management‚ and TQM. Also‚ it is to explore the relationship between total quality management (TQM) practices and service quality as well as the relationship between TQM practices and market orientation. However‚ most of what has been written on TQM is usually related to manufacturing
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