Bajaj Auto Limited Vision & Mission Bajaj doesn’t have a straight vision or mission statement. They define it in terms of brand identity‚ brand essence (derived from mission) and brand values. Bajaj’s Brand Identity Bajaj’s Brand is the visual expression of its thoughts and actions. It conveys to everyone Bajaj’s intention to constantly inspire confidence. Customers are the primary audience for Bajaj’s brand. Indeed‚ our Brand Identity is shaped as much by their belief in Bajaj as
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support. Industry overview: Bajaj Auto Limited is an Indian motorised vehicle-producing company. Bajaj Auto is a part of Bajaj Group. It was founded by Jamnalal Bajaj at Rajasthan in the 1930s. It is based in Pune‚ Mumbai‚ with plants in Chakan (Pune)‚ Waluj (near Aurangabad) and Pantnagar in Uttarakhand. The oldest plant at Akurdi (Pune) now houses the R&D centre Ahead. Bajaj Auto makes and exports automobiles‚ scooters‚ motorcycles and auto rickshaws. Bajaj Auto is the world’s third-largest
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NSHM COLLEGE OF MANAGEMENT AND TECHNOLOGY‚ DURGAPUR ASSIGNMENT ON “CONSUMER BUYING MOTIVES IN TWO WHEEELERS COMPANY”. PRESENTED BY:- RAHUL MARWAH. B.B.A( H) -008 ‚ SEC-‘B’
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A PROJECT REPORT ON Study of Life Insurance & Marketing Strategies [pic] OF BAJAJ ALLIANZ LIFE INSURANCE CO. LTD‚ Firozabad Submitted to U. P. TECHNICAL UNIVERSITY‚ LUCKNOW ===================================== In partial fulfillment of the degree of MASTER OF BUSINESS ADMINISTRATION 2008-2010 Submitted by Ankur Goyal MBA-III Semester [pic] INSTITUTE
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Questionnaire Part I Personal Data Profile Direction: Please provide the needed data by checking the answer on the space provided. Name: (Optional) _____________________________________________________ Age: Sex: Ethnic Group: _____ 15-17 _____ Male _____ Adasen _____ 18-20 _____ Female _____ Belwang _____ 21-23 _____ Banao _____ 24-26 _____ Binongan _____ 27-29 _____ Gubang _____ 30 and above _____ Illaud _____ Kalinga/Balatoc
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TECHNICAL COMMUNICATION (UWB 10402) QUESTIONNAIRE NAME MATRIX NO. MYCARD NO. WOO JOO ANN AA100867 920324-06-5284 LOON LIH MEY AA101020 920822-01-6768 YEOH GUAN JIE AA100934 920208-08-5093 EZUNAZIRA BT KAMARUDIN AA 101086 921119-03-6358 LECTURER NAME MADAM HAZILA KADIR @ SHAHAR Topic : What students do during the weekend? Objective: To investigate what students do during their weekends. Background: Students in University Tun Hussein Onn. Please tick the followings :
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Financial Management at Bajaj Auto Bajaj Auto Limited is one of India ’s largest two-wheeler manufacturers. As the dominant player until the early 1990s‚ Bajaj ’s market share declined from 49.3% in 1994‚ to 38.9% in 1999 with the entry of major competitors like Hero Honda. Bajaj has initiated several measures to regain its market share and strengthen its competitive position. The case discusses the financial strategy pursued by Bajaj. Financial Management at Bajaj Auto We want to get back
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ANALYZING THE STATE OF COMPETITION IN INDIAN TWO WHEELER INDUSTRY Submitted to: Competition Commission of India‚ New Delhi Submitted By: Anuj Kumar Kanojia M.A. Economics‚ 1st year Delhi School of Economics June 2011 (Report submitted on July 8‚ 2011) 1 DISCLAIMER This project report has been prepared by the author as an intern under the Internship Programme of the Competition Commission of India for a period of one month from June 9‚ 2011 to June 8; 2011.This report is
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case carefully and answer the following questions: 1. “During the 1980s‚ BAL was the undisputed scooter king.” Examine the factors that‚ according to you‚ contributed to the near iconic status of the Bajaj/Chetak brand? (16 marks) < Answer > “By early 2000s BAL lost its title of India’s largest two-wheeler company.” Was BAL unprepared for the challenges particularly with respect to consumer satisfaction‚ technological innovation‚ competition etc.? Justify. (15 marks) < Answer > “By early 1990s it was
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BAJAJ CASE STUDY 1. What challenges confronted BAL and which were of its own making? In 1980s‚ the government’s impact was the most challenging factor confronting BAL. It witnessed an increase in both foreign and domestic competitors because of the Indian government’s permission of foreign technology and local manufacturing capacity expansion. Accordingly‚ Japanese products were more preferred than domestic brands due to its durability and eye-catching design. Apart from Yamaha‚ Suzuki‚ and Piaggio
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