Education How to design a questionnaire Wai-Ching Leung has some practical advice on questionnaires As discussed in a previous issue a survey involves directly collecting information from people (or sometimes organisations) whom we are interested in.1 The types of information will take account of the people’s or organisations’ level of knowledge‚ attitude‚ personalities‚ beliefs‚ or preferences. Questionnaires are widely used to collect such information. Well designed questionnaires are highly structured
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Black Canyon Coffee Mohit Jain MGT 767 - 302 Missouri State University Company Background Black Canyon Coffee (BCC) is a Thailand based coffee shop which has grown to become the largest coffee shop chain in Thailand. BCC opened their first store in 1993 in Bangkok and since then company has experienced 15 to 20 per cent annual growth with very little debt. Though Thailand is a low coffee consuming country but with the help of strategic marketing BCC has been able to penetrate the market. Presently
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Organizational climate questionnaire After completing the organizational climate questionnaire and scoring an 18.7 puts my organization under the Pattern IV Leadership (enlightened). To be in pattern IV (enlightened)‚ means that leadership delegate’s power to interest and concern for a problem. Freedom is highly expressed to initiate‚ coordinate‚ and execute to complete goals. Communication is open‚ honest‚ and uncensored and people are treated with trust. All these are examples of what my organization
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Date: 19 October 2011 Subject: New product report --- Bakerlicious shop Breakfast is the building block of our health‚ especially for the teenagers. A fresh and delicious breakfast definitely helps offer essential daily energy and boost working efficiency. However‚ only little choices of breakfast are provided in Chinese University of Hong Kong‚ which certainly reveal a golden market opportunity for the opening of bakery shop. Description of the products and services Fresh breads with distinct
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MBA UBIS INTAKE 2 Case of study: Export strategy of Trung Nguyen Coffee Company I. INTRODUCTION Vietnam’s leading coffee company‚ Trung Nguyen is looking to turn Vietnam into a global coffee powerhouse. Coffee is a massive global market: roughly 2.5 billion cups of coffee are consumed around the world every day and sales exceeded more than $70 billion a year. Vietnam is a major player‚ currently the number two global exporter of coffee‚ behind only Brazil. However‚ while the country earned a record
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competitors 3. Selection and Application of creating market theories 4.1 Demographic segmentation 4.2 Psychographic segmentation 4. Recommendation 5. Conclusion Executive summary Nowadays‚ coffee is not only a normal everyday drink but a culture or art‚ with the passion of coffee “Gloria Jean’s Coffees” have successfully brought their brand to all parts the world. To understand more clearly about creating “marketing”‚ this report will use Gloria Jeans as the model to analyse their
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Dear Respondent‚ I am a grade 11 student of Tutorial High School who is preparing to write the Caribbean Secondary Examination Certificate (CSEC) in 2013. Attached to this letter is a questionnaire that you are kindly asked to answer. This questionnaire will allow me to get accurate information to complete my school based assessment (SBA) in Social Studies. Thank you.
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Making Business Decisions I Business Dilemma The Broadway Cafe has been in business since 1952 and has never had a single competitor in the neighborhood. One of your employees has heard a rumor that Starbucks might be opening a store a few blocks away. Your staff is worried and is looking to you to provide reassurance that the competition will not affect your business. PROJECT FOCUS: * Determine a strategy for addressing your employees concerns‚ building loyalty among your customers‚
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The VARK Learning Questionnaire Assessment and understanding an individual’s particular style of learning can assist in more effective studying; ultimately leading to greater learning‚ better information retention‚ and ultimately a more successful student. (Blasen‚ 2011) The “VARK Questionnaire: How Do I Learn Best?” Is a tool which helps to identify the learning styles that work best for each individual. The Questionnaire consists of sixteen questions that helps discover if a person learns through
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Hofstede Mini Questionnaire To prepare for the second tutorial please complete the following short questionnaire. Each answer has a scale from A to F. You need to circle one letter for each question. There is some guidance to explain each scale (eg very high anxiety etc)‚ and it important to identify the place on each scale that you feel best applies to you personally. This questionnaire was developed from an original instrument designed by Mead (2000‚ pp.103-105) 1. Suppose that your
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