Customer Equity Company* In recent years packaging has developed well beyond its original function as merely a means of product protection and now plays a key marketing role in developing on shelf appeal‚ providing product information and establishing brand image and awareness. As packaging’s role in the marketing mix gains momentum‚ so research into this arena becomes increasingly important. Given the potential for packaging to successfully achieve marketing goals; does research into packaging truly
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Questionnaire 4. Monthly Income: A) Below Rest. 10‚000 B) 10‚000- 20000 C) 20‚000-30000 D) Above 30‚000 5. Education Qualification: A) Under graduation B) Post – graduation 6. Marital Status A) Married B) Unmarried 7. Years of experience: A) Less than 1yr B) 1-2 yrs C) 2-3 yrs D) 3-4 yrs E) Above 4yrs Please indicate your level of agreement in connection with various Factors: 1. Strongly agree 2. Agree 3. Neither agree nor disagree 4. Disagree 5. Strongly Disagree Work Environment
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University of Makati College of Business Administration SURVEY QUESTIONNAIRE To the Respondent‚ We the student of University of Makati‚ taking up Bachelor of Science in Marketing‚ would like to conduct a survey in relation to our subject Project Study Preparation. Kindly provide the information asked in the questionnaire. We guarantee you that the information given will be treated confidential and will be used only for research purposes. We value your answers and appreciate your full cooperation
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MARKETING STRATEGY‚ BRAND‚ AND BRAND POSITIONING ANALYSIS RINSO : A CASE STUDY PAPER MARKETING MANAGEMENT AS A MID TEST ASSIGNMENT MEINAWATI‚ YE 51B‚ 29114877 | STATEMENT OF ORIGINALITY I hereby certify that I am the sole author of this paper and that no part of this paper has been published or submitted for publication. I certify that‚ to the best of my knowledge‚ my paper does not infringe upon anyone’s copyright nor violate any proprietary rights and that any ideas‚ techniques
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Questionnaire 1) How many training programs have you attended in last 5 years? A) 0-5B) 6-10C) 10-15 D)More than 15 2) The programme objectives were known to you before attending it A) Strongly agree B) Moderately agree C) Can’t Say D) Moderately Disagree E)Strongly Disagree 3) Is the training program considered as importance on your part? A) Yes B) No 4) The training programme was relevant
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Issues in Brand Rejuvenation Strategies Issues in Brand Rejuvenation Strategies Venktesh Babu Summary This study looks at the concept of Brand Rejuvenation‚ which is gaining momentum with the increase in the number of brands failing quickly after launch. The study details out the various aspects of Brand Rejuvenation involved in the FMCG sectors. The study gives a brief gist of the various causes for brand rejuvenation‚ the methods of rejuvenation and also the issues in brand rejuvenation
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flagship) * additional serives - cafe‚ nail salon‚ etc * established brand image and market position (in the UK) (Jiji) * variety of collections to appeal to a broader range of customers (current and potential) * over 300 stores in UK and 100 overseas - increased competitive edge on the international retail market * Charity work w/ PETA‚ Breast Cancer‚ TRAID & Starlight - providing a strong brand image and establishes a trustful relationship with its stakeholders * Great
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or ask from the respondent and fill) 1) Brands of vehicles own by the respondent (Pl Tick) (Prompt if necessary) 1 TATA BUS/PICK UP/TRUCK 2 NISSAN TRUCKS 3 RENAULT TRUCKS 4 TATA DAEWOO TRUCKS 5 MERCEDES TRUCKS 6 VOLVO TRUCKS 7 MAN TRUCKS 8 SCANIA TRUCKS 9 HINO TRUCKS 10 IVECO TRUCKS (Terminate the interview if the answer is ‘NO’ for the questions 1 or 2or 3 or 4. If ‘YES’ to any one of it‚ Continue) 2) Please rate the BRAND of vehicle according to its performance -In
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LEARNING STYLES QUESTIONNAIRE Adapted from FEDA Project (RP M132 H) 1998 This questionnaire will help you to discover the way you learn best: visual‚ audio or practical. You may show a strong preference for one learning style and‚ if so‚ you can become a more effective learner by developing the alternative styles. • There are no right or wrong answers and there are no trick questions. • You can take as long as you need to complete the questionnaire. (It will probably take between
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Attrition Survey The following survey is designed to access your opinion about the employee turnover in your company. Individual responses will be kept confidential‚ it will be only used for statistical purposes and aggregate report. Respond to this questionnaire considering your present organization as a reference. Select (click on) the appropriate box. Company Name : _________________________________________ Name : _________________________________________ Department Name
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