Even after 56 years of Independence‚ right from the Nehru era to the Vajpayee era‚ the rural India of today still short of basic amenities‚ like drinking water‚ electricity‚ roads‚ housing‚ food and clothing. Once Gandhiji told the renowned author Mr. Mulk Raj Anand that we can’t build India unless we build villages. Gandhiji wanted to make the villages independent republics‚ independent in governance and for routine requirements‚ governed by the people of the villages and self sufficient for
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Case Study Of A Rural Development: The Agrarian Reform Infrastructure Support Project (ARISP) III [pic] By LEONILA TANYAG-CONRADO 2012 Table of Contents Case Study Abstract Introduction Definition of Terms Objectives Project Beneficiaries Analysis of the project Development Framework Expected Outcomes Recommendation for Sustainability Sources CASE
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Questionnaire 1) Gender Male Female 2) Age 15-25 25-45 45 & over 3) Religion Hindu Muslim Christian Other please specify………………………………………………………….. 4) Ethnicity East Indian African Mixed Other please specify……………………………………………. 5) How long have you been a resident of Chaguanas? Less than 1 year 1-5 years 5-10 years 10 years & over
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Pasig Catholic College High School Department S.Y. 2011 - 2012 THE EFFECTS OF SOCIAL NETWORKING TO THE STUDY HABITS OF 4TH YEAR HIGH SCHOOL STUDENTS A Thesis Presented To: Mrs. Ma. Teresa C. Radovan In Partial Fulfillment Of The Requirements In English IV Submitted by: Juan Paulo Concepcion Renz Daniel Tenedero Jeffrey Sanchez John Lemuel Lastimado Jeoffrey Asuncion March 2011 CHAPTER I THE PROBLEM INTRODUCTION As many as you know‚ social networks have been famous since 2001 with
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EFFECTIVENESS OF ENDORSEMENT ADVERTISEMENT ON RURAL Vs URBAN YOUTH BUYING BEHAVIOUR Author Prof. (Dr.) Puja Walia Mann Professor (Head-Department of Management) Panipat Institute of Engineering & Technology 70th km milestone Vill- Pattikalyana Samalkha-Panipat Haryana-132102 pujawaliamann@gmail.com Co-Author Mr.Manish Jha Sr.Lecturer-Department of Management Panipat Institute of Engineering & Technology 70th km milestone Vill- Pattikalyana Samalkha-Panipat Haryana-132102 emjay4@sify
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Introduction: Why studying youth buying behaviour? Youth is perhaps the most difficult demographic group to communicate with. Not only they have a short attention span‚ they are also elusive in media consumption‚ fickle in brand preference‚ and simply challenging to engage and entertain. Marketers spend millions in marketing research every year trying to predict‚ or anticipate‚ changing youth behaviours. With the continually proliferating choices of sports shoe‚ not only does this group embrace
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RURAL MARKETING Definition:- Rural marketing can be defined as a function which manages all those activities in asserting‚ Stimulating and converting the purchasing power of rural people into an effective demand for specific products and services thereby achieving the goals of the organisation. Rural areas:- Rural areas are large and isolated areas of an open country with low population density. A countryside refers to rural areas that are open. Explain the nature and scope of rural marketing
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CHAPTER I INTRODUCTION TO RURAL MARKET GONE ARE the days when a rural consumer went to a nearby city to buy branded products and services. Time was when only a select household consumed branded goods‚ be it toothpaste or soap. There were days when big companies flocked to rural markets to establish their brands. Today‚ rural markets are critical for every marketer - be it for a branded shampoo or an automobile. To open a business daily or business magazine today‚ you will read about some company
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Recently‚ the company increased its advertisement expenditure‚ both in urban andrural markets. In the urban markets‚ it is targeting youth by promoting its products on MTV and hoardings in strategic locating in all metro cities. It is playing the herbal game by positioning its products on the nature and health platform. Company want to increase its penetration of rural product. Facts and figures ----:: i } Ayurvedic soap medimix rose meteorically
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1. Please indicate your Age Group 18-24 25-34 35-44 45 and above 2. Please indicate your Gender Male Female 3. Please indicate your Ethnicity Malay Chinese Indian Central Asian Other……………….. 4. Income Group RM 2000- RM 4000 RM4000 - RM 6000 RM 6000- RM 8000 RM 8000 and above 5. Occupational Status Self Employed Employed Unemployed Retired Student Others……………….. Customer Behavior 6. Do you drink any Isotonic Drink? YES NO I don’t like 7. What is your impression about Isotonic Drink? Joy
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