Analysis‚ segmentation and marketing mix of Apple Introduction The aim of this report is to analyse the current position of the company which includes the products‚ current strategic position‚ and current financial strength. Different types of marketing tools are used in this report. PEST analysis and Porter’s five force model for looking into the external environment. SWOT analysis for looking into the internal environment of the organization. This report also looks into market segmentation and
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Marketing mix (Price‚ Place‚ Promotion‚ Product) When marketing their products firms need to create a successful mix of: the right product sold at the right price in the right place using the most suitable promotion. To create the right marketing mix‚ businesses have to meet the following conditions: The product has to have the right features - for example‚ it must look good and work well. The price must be right. Consumer will need to buy in large numbers to produce a healthy profit.
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Abercrombie & Fitch (A&F) Products (Revised): Abercrombie & Fitch Co. is a leading specialty clothing retailer. It always utilizes sex appeal to sell its products. A&F often uses semi-nude models with rock hard abs on their new store opening ceremony and puts posters on the wall of store with hot semi-nude Caucasian. A&F prefers to decorate their store with dark jungle feel. All of those strategies aim the same target‚ the sex attraction. A feature which can make a huge distinction from other
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Please choose as honestly as possible and tick your answer/s. We ensure that your answers will be kept in strict confidentiality. Thank you very much! 1. Please indicate which allowance bracket you most likely belong to: o Greater than Php 400 / day o Php 300-399 / day o Php 200-299 / day o Php 100-299 / day o Less than Php 100 / day 2. How much are you willing to spend for snack items? o Php 10 or less o Php 11-20 o Php 21-30 o Php 31-40 o Php 40 or more 3. Are you fond of eating
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ADVERTISING THE NON – ADVERTISBLE BRAND 1. Do you see Advertisements on television? a) Yes b) No 2. Have you seen any advertisement of cigarettes or alcohol? a) Yes b) No 3. Do you know about surrogate advertisement? a) Yes b) No 4. Do you recalled about the original product while looking at the surrogate ads? a) Yes b) No 5. How will you rank the present advertisement? a) Entertaining b)
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1. What is globalization‚ and what are some of the traditional international trade theories that support the concept of globalization? "Globalization refers to the shift toward a more integrated and interdependent world economy. Globalization has several different facets including the globalization of markets and the globalization of production‚" (Hill‚ 2004). Although no one theory can explain the apparent pattern of international trade‚ together‚ the theories of Free Trade‚ Life-Cycle‚ Mercantilism
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Name: Registration Number: Program: Total Marks: [20] Weight: 5% ………………………………………………………………………………………………………………………………………. Qs.1 a. Why do economists include only final goods in measuring GDP for a particular year? Why don’t they include the value of the stocks and bonds bought and sold? Why don’t they include the value of the used furniture bought and sold?
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Gender Female 23 Male 17 Age 18-29 11 30-39 11 40-49 7 50-59 7 60+ 4 Place of Residence Local 0 Europe 22 (Luxemburg‚ Spain‚ Germany (6x)‚ Norway (3x)‚ England (4x)) Overseas 18 (Brasil‚ India‚ USA (10x)‚ Hongkong‚ Australia‚ Canada) (Franzi’s Laender sind nicht dabei) Occupation Student 8 Manual Worker 4 Manager or self-employed 7 Office/ Professional Worker 11 Unemployed 1 Retired 5 At home Other 4 How long do you stay in Dublin 1-2 nights
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A Survey on Service Satisfactory of Saint Louis College Canteen Name (optional): __________________________ Age: ___ Gender: __________ Direction: Please rate how strongly you agree or disagree with each of the following statements by encircling the number. 1- Not satisfied/Disagree 2- Barely Satisfied/ Barely Agree 3- Satisfied/ Agree 4- Very Satisfied/ Strongly Agree 5- Very Much Satisfied/ Very Strongly Agree A. Staff Services 5 | 4 | 3
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SBA 7(a) and SBA 504 Loan Request Summary Contact for Applicant: Name _________________________________________________Title __________________ Date _________ Address: ____________________________________________________________________________________ Phone #: ______________________ Fax #: _____________________ Cell # _____________________________ Established Date: ________________ Tax ID #: __________________________ ABOUT YOUR BUSINESS: 1. Business’ Legal name: ________________________________________________
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