A SAMPLE OF PREVIOUS MANAGING MARKETS EXAM QUESTIONS 1. "Marketing is just about putting the gloss on the products we provide" Discuss with reference to marketing orientation and the marketing concept. 2. You have been asked by the Chief Executive of Frozen Food Manufacturer‚ Birds Eye‚ to produce a marketing plan: 2a. Analyse and evaluate macro-environmental factors affecting the plan 2b. Analyse and evaluate customer and competitor issues affecting the plan 3a. Indicate some possible
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Luz Aquino Commonly Asked Interview Questions 1. What courses or jobs have you liked best? Least? I really enjoyed my accounting principles course in high school because it was challenging and tested my abilities and helped with what I needed to improve on. I also loved my job at Starbucks because it help me improve apply my skills from school to real life scenarios. 2. How would you describe your managerial style? 3. What would you consider your biggest accomplishment? 4. What are
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MINI-CASE: BUDGETING AT PERFORMANCE BOARDS‚ INC. 1) What should you do next? What are some of the options at your disposal to ensure that you do not alienate your colleagues? As the budget is limited and the number of projects in question is multiple‚ only the best projects which promise the maximum growth for the company can be selected. As the CIO of the firm‚ my job is to keep the functional manager’s happy and motivated at all times. At the same time I cannot create a void between the sponsors
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Frost/Nixon Frost/Nixon is a historical drama based on the real-life interviews between British media personality David Frost and disgraced former American President Richard M. Nixon. On 6/18/72 a man who was an employee of Richard Nixon’s reelection committee office was arrested after trying to bug democratic national committee office. This was one of the series of events that lead to the 8-0 vote from congress to have the tapes from the Watergate scandal released. After this‚ impeachment
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QUESTION: Explain TPS‚ OSS‚ KWS‚ DSS‚ MIS‚ ESS‚ find in order associated to these systems from Internet and find how a lot of companies provide such type of system about the globe. Name top 5 companies who provide such system also enlist the capability of these systems. Match up to different vendor who provide each type of systems with high opinion to the functionalities and capability of these system. ANSWER: Transaction Processing Systems (TPS) are basic business systems that carry out and support
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Our values and morals remain timeless as they form the basis of our interaction with each other and are instilled as part of our humanity defining us as beings. The Shakespearean play‚ “King Richard III” and its hybrid doco-drama appropriation‚ “looking for Richard’ directed by Al Pacino‚ reveal inherent values of power in relation to our morality and justice. As Shakespeare focuses on the human psyche and the role of god’s Devine retribution in the Elizabethan era‚ Pacino on the other hand emphasizes
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Richard is described as “richer than a king” (line 9)‚ however despite his wealth‚ “he was always quietly arrayed‚/And he was always human when he talked” (5-6). This indicates that Cory was a very “down-to-earth” person‚ and did not see himself as better than anybody else. It was assumed by all of the townspeople that admired Richard that he had it all; that he had no more to gain and was perfectly content. The two ending lines would beg to differ. “And Richard Cory‚ one calm summer
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Anita Collins February 19‚ 2014 POFT: 1370 Professor: Caldwell Christopher Chapter 4 Questions 1. What role do values play in making ethical decision? Answer: honesty‚ don’t deceive‚ cheat‚ or steal. Consider how you feel when someone lies to you. Being honest not only means telling the truth‚ but also giving the relevant information. Fairness being fair means acting without prejudice or favoritism. Be fair in your dealings with coworkers‚ customers‚ and supervisors. Listen to others.
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Assignment ‐ I Assignment Code: 2014GM13A1 Last Date of Submission: 15th April 2014 Maximum Marks: 100 Attempt all the questions. All the questions are compulsory and carry equal marks. 1. 2. 3. 4. Section‐A Search through recent newspaper and magazines to find an inspiring story of an Entrepreneur. Prepare short note on Entrepreneur. Distinguish between creativity
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countries of your choice‚ how a manager would deal with a brand that needed: a. Reinforcement (10 marks) b. Revitalisation (10 marks) c. Retirement (5 marks) You may use different industries and markets for each part of this question if you wish. 5. Using a brand and market of your choice‚ illustrate how marketers should use all elements of the marketing mix to enhance customer-based brand equity‚ adopting a rational and/or emotional route. Use the principles of the CBBE
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