Prepared by Norhayati Sulaiman (MR111202) Ahmad Akmal Mohd Idris (MR121007) Nor Fadillah Md Ali (MR 11150) For Dato’ Dr. Mohd Padzil Bin Hashim International Business School UniversitiTeknologi Malaysia Introduction Apple Computer Inc was established by Steve Wozniak and Steve Jobs in April 1976. It all started after Wozniak made a box called Apple 1 computer‚ it has no keyboard and no power supply but it was sold by 50 units in San Francisco Bay for $666. In 1978‚ it has 100 dealers
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performers‚ but to realign those building blocks to support decision making that’s more consistent with the overall strategy and performance objectives of the company. That is exactly what happened during the late 1980s and early 1990s at Caterpillar Inc.‚ a $30 billion global manufacturer of large construction and earth-moving equipment‚ engines‚ and power systems. “Cat‚” as people call it‚ is a company that had enjoyed a long-standing record of profitability and market leadership until 1982‚ when
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Case Study Assignment – Macon‚ Inc. 1 Where will the greatest resistance for excellence in Project Management come from? In the process of going from a non-project driven firm to a project-driven one‚ the greatest resistance might come from the executives including the board members‚ company owners and the vice president. The strong and rigid culture has been instilled in the company since 50 years and as a result‚ the president’s preaching fell on deaf ears. Authoritative support is necessary
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Strategic Management Case Analysis: Apple Inc. Veronica R. Hart Kaplan University Strategic Human Resource Management Unit 1 GB 520 p. 1-6 March 9‚ 2011 The 2008 Harvard Business Case Study on Apple Inc‚ describes the very popular corporation with 24 billion in revenue as of 2007 and how the company has had some problems yet sustainability over the years. The status of the company was examined in detail by the article which revealed a number of strategic moves under the leadership of
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Case summary: MRC‚ Inc. is a Cleveland based manufacturing company specialized in power brake systems for trucks‚ buses‚ and automobiles; industrial furnaces and heat treating equipment; and automobile‚ truck and bus frames. As till 1957 most of MRC’s sales were made to less than a dozen large companies in the automotive industry‚ it was exposed to the risk inherent in selling to a few customers in a very cyclical and competitive market. To minimize the risk and to explore new business opportunity
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Case1: BSB‚ Inc.‚ the Pizza Wars Come to Campus 1. Does BSB‚ Inc.‚ enjoy any competitive advantages or core competencies? a. BSB enjoys both competitive advantage and core competencies. Their first competitive advantage is their experience. With their 10 years of service inside the university‚ they have all the knowledge with regards to their customer’s preferences and needs. Survey results also give them competitive advantage over their competitor. In terms of core competencies‚ I think they have
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to portray certain ideas? Documentaries are usually constructed to portray one point of view‚ whether it is a negative or positive point of view. Food Inc directed by Robert Kenner‚ presents a many ideas about how the fast food industry is affecting the ways in which Americans eat. They do this by showing one perspective instead of both. Food Inc doesn’t explore in to detail the positive aspects of fast food; they are just focusing on the negative. They construct the documentary using techniques
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Apple Inc.‚ Strategic Management Case Analysis GB520 Strategic Human Resource Management: Unit 1 March 13‚ 2012 Apple Inc.‚ Strategic Management Case Analysis What is Strategic Management and why is it critical to the success of an organization meeting its goals and mission? Strategic management is the application of the basic planning process at the highest levels of the company. Top management sets goals for the performance of the company carefully formulating‚ implementing and evaluating
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18-2 Full Versus Variable Costing and Ethical Issues HeadGear‚ Inc is a small manufacturer of headphones for use in commercial and personal applications. The HeadGear headphones are known for their outstanding sound quality and light weight‚ which makes them highly desirable especially in the commercial market for telemarketing firms and similar communication applications‚ despite the relatively high price. Although demand has grown steadily‚ profits have grown much more slowly‚ and John Hurley‚
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1. What is your opinion on the “multi-brand strategy” of Gap Inc. (Gap‚ Banana Republic‚ Old Navy‚ and Forth&Towne)? What are the main advantages and the main disadvantages of this “multi-brand strategy” compared to a “single-brand strategy”‚ i.e. compared to a strategy in which this company would have concentrated solely on the Gap brand. In my opinion‚ the multi-brand strategy is the revolution of how many businesses reach their customers these days. The companies can use it to acquire greater
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