Level 3 Business Research Exercise September 2012 Questions (can be answered in pairs) 1. What is another name for the "Name‚ term‚ design‚ symbol‚ or any other feature that identifies one seller’s good or service as distinct from those of other sellers” • Another name for for a feature that identifies a service is the ‘Brand’ 2. What is known as ‘the old lady of Threadneedle Street’? • The ‘Bank of England is referred to ‘the old lady of threadneedle street’ because because it has
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settle in this area. Lots of higher end stores and restaurants around. They need somewhere to dress… The showcases flash bright sportswear with Golden/Black Fleece labels. I would say the competition of this store would be Tommy Hilfiger and Ralph Lauren SoHo locations by stylistics and merchandise type‚ as well as price points and ideology. But I didn’t see any similar stores in Flatiron. I tried to compare the Flatiron store to the Midtown Madison Ave location… But it’s completely different
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in 1971‚ she began working for Vogue magazine. At the age of 23‚ she was promoted‚ and became a senior fashion editor. She maintained her job for 15 years. Meanwhile‚ in 1987 she decided to go off to become a design director for assecories for Ralph Lauren. She had many memorable moments throughout her career. She began designing gowns‚ and dresses for celebrities such as Michelle Obama‚ Kim Kardashian‚ Mariah Carey and many more. She has been a social and influential impact on the world of fashion
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working there for a year‚ at the age of 23‚ she was promoted up to senior fashion editor. She held the title of Senior Fashion Editor for the following 15 years. But in 1987‚ she left Vogue and took a job at the clothing company Ralph Lauren. While she was at Ralph Lauren she took the job as design director for accessories. In 1989‚ Vera Wang got married to her long time boyfriend Arthur Becker. Vera Wang was not happy at all with the little selection of bridal dresses. So she decided to make her
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entertainment room on the bottom floor of the cabin. The balcony was awesome with the Jacuzzi and a breath taking view off in the mountains. On another day we enjoyed shopping at the Outlet in the city. My favorite outlets were the Nike Outlet‚ Ralph Lauren Outlet‚ and the Timberland Outlet stores just to name a few. There were souvenir shops on every corner. Another thing we enjoyed was the wine tasting at the wineries in town. And there is every restaurant you can think of‚ not to mention the
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wear if we live some place warm. Selling things that is just right for that age group for example since we sell youth clothes‚ we cant have clothes for older people saying its for the youth. Some of our competitors would be Gymboree‚ Walmart‚ Polo Ralph Lauren‚ etc. They all have advertising in parenting mazagines and t.v. commercials. The only threat they may pose it that they have been out longer than we have and their customers may not want to try new things. However one
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would have been perfect. It had one product that required specific build instructions. This work could have been easily divided into a production line to help supply a demand for this new type of computer processor (Baack‚ Minnick‚ & Reilly‚ 2014). Ralph Lauren in High Point‚ NC is where some major machine processing goes on. This plant embroiders personalize products like towels‚ t-shirts and polo shirts‚ when I worked as a CSR at the plant I toured the production floor and was amazed at how seamless
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Green without the Greenpeace Fairfield County Business Journal‚ Nov 9‚ 2009 by Liyakasa‚ Kelly * 1 * 2 * Next Funkoos doesn ’t want to be known as that tree-hugging organic company." Organic is great‚ but it ’s not the end-all-‚ be-all‚ according to Stefanie Brychcy‚ head of corporate communications for the organic baby apparel startup. Price and ease-of-use are just as important‚ shesays. Although the "organic message" is growing‚ Director of Operations Sitwat Shah said people
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A career in fashion marketing can make someone a huge success. The different aspects of this job can range anywhere from a buyer to an executive. A buyer is the person who decides how many of each clothing item to order for the store to sell‚ and an executive is the person who single-handedly decides who does what‚ and controls the business aspect of the job. Fashion marketing allows someone to be creative‚ and still have a challenge in regards to knowledge and using their brain’s full potential
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MTM Weaknesses 5 Over capacity – Cut costs 6 Far away from the US (shipping costs could be high) Global Apparel Industry Customers * Department stores = JC Penney * Specialty clothing stores = Brooks Brothers‚ Liz Claiborne‚ Polo Ralph Lauren and Banana Republic * Catalogue retailers = Lands’ End and L.L. Bean * Major Retailers that are looking for cheaper labor and low cost manufacturing while still maintaining quality Traditional Competitors * With the globalization of apparel
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