MTM Weaknesses 5 Over capacity – Cut costs 6 Far away from the US (shipping costs could be high) Global Apparel Industry Customers * Department stores = JC Penney * Specialty clothing stores = Brooks Brothers‚ Liz Claiborne‚ Polo Ralph Lauren and Banana Republic * Catalogue retailers = Lands’ End and L.L. Bean * Major Retailers that are looking for cheaper labor and low cost manufacturing while still maintaining quality Traditional Competitors * With the globalization of apparel
Premium Retailing Great Depression Department store
leader’s three (3) major business challenges in establishing and/or running the company. Vera Wang began her career in the fashion industry in 1971‚ working her way up the corporate ladder to Senior Editor for Vogue. In 1987‚ she began working for Ralph Lauren‚ dealing primarily with accessories. In 1987‚ out of frustration with the lack of options to suit her sophisticated taste‚ she designed her own wedding gown‚ commissioning a seamstress to assemble it. This inspired her to launch Vera Wang Bridal
Premium Ralph Lauren Wedding dress Wedding
who then sold the products at prices‚ channels‚ and locations without respect to the brand image and because of that Burberry started to lose its important image. Opportunities There was a niche for Burberry between labels‚ for example‚ Polo Ralph Lauren and Giorgio Armani in apparel‚ and between Coach and Gucci in accessories. Burberry now has three primary collections: womenswear‚ menswear‚ and accessories. Womenswear line focused on the autumn/winter season and over the years expanded to spring/summer
Premium Luxury good Marketing Ralph Lauren
In 1999‚ U.S news and world report listed Dewitt Clinton high school as one of the 96 out standing schools in the country ‚ but today the board of education has given the school an F deeming it a failing school. They are many points that can be proven to indicate that the school is an outstanding school. They are the alumni‚ the numerous programs that allow students to be successful‚ help from teachers and counselors. Statistics show that the school has been improving. According to Dewitt Clinton
Premium New York Ralph Lauren High school
Anna Sui (born August 4‚ 1964)[2] is an American fashion designer. Her luxury brand retails globally in the Americas‚ Europe‚ Asia and the Middle East. Her clothing‚ fragrance‚ cosmetic‚ and accessories lines sell at Anna Sui stores in over 50 countries and are also widely distributed at leading department stores worldwide.[3] Sui is known for her timeless designs and ability to transcend eras with her historical and culturally inspired collections. After leaving Parsons‚ she worked for a variety
Premium Fashion Fashion design Gucci
Rugby Ralph Lauren is a well-known line that has been established for many years. The Ralph Lauren collection launched from the 1960’s‚ starting out as just a men’s clothing line. By 1971‚ Ralph Lauren introduced its womenwear. As the years went on‚ the Ralph Lauren collection expanded and quickly became a well-recognized‚ respectable brand. In 2004‚ Ralph Lauren launched Rugby‚ a line aimed for a demographic of teens and young adults. Rugby’s flagship store is located on 99 University Place;
Premium Ralph Lauren Polo Ralph Lauren Advertising
and communication objectives are met. Conclusion Page 10 Bibliogrpahy Page 11 Appendix Page 12 to 15 [pic] Ralph Lauren was born October 14‚ 1939 he is an American Fashion designer and business executive of the Polo Ralph Lauren clothing brand. Being asked for his year-book caption what he wanted to do in the future‚ Ralph spontaneously wrote he wanted to be a millionaire; Ironically‚ his fortune is estimated $4.6 million USD according to Forbes‚ given the firm’s
Premium Polo Ralph Lauren Brand Ralph Lauren
VRIO Analysis Valuable To carry out the efficiency and business growth‚ Ralph Lauren Corp has established a network of distribution center for inspection‚ sorting‚ packing and shipment to retail customers. This distribution network is not only responsible for full price retail store but also factory store and Club Monaco which was acquired by Ralph Lauren in 1999. The company also utilized the technology such as bar code to improve the accuracy and efficiency of inventory management and controls
Premium Marketing Supply chain Brand
Profile of Top 5 CEO in the Philippines 1.- Data show that 49-year-old Federico Lopez earns the most both in terms of monthly salary and total compensation in 2011. In the 30-company PSEi list‚ Lopez is head of two firms: First Gen Corporation (FGEN) and Energy Development Corporation (EDC). As Chairman and CEO of FGEN‚ his basic monthly salary is around P1.79 million. Yup‚ that’s P1.79 million basic salary per month. He receives another P1.19 million per month as bonus and additional compensation
Premium Ralph Lauren Philippines Board of directors
Company summary Polo Ralph Lauren is an American apparel company founded in 1967 and is currently based in New York. It was founded by designer Ralph Lauren‚ who still serves as CEO‚ Chairman‚ and chief designer for the company. The company does business by engaging in the design‚ marketing‚ and distribution of premium lifestyle products. The company sells apparel products for men‚ women‚ and children‚ accessories such as footwear‚ eyewear‚ watches‚ jewelry‚ hats‚ belts‚ and leather goods including
Premium Management Strategic management Marketing