“ Consumer Knowledge” CK is the information stored in memory that is relevant to the purchase‚ consumption and disposal of goods and services. - Brand Associations: Linkages in memory between the brand and other concepts‚ these linkages (what consumers know) are known as Beliefs/Perceptions BA include beliefs about brand’s attributes and its consumption benefits Ex. Of consumer responses are: want to buy brand extensions‚ recommend brand and pay a higher price for the brand Ex. Of BA:
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What is an antibiotic? Antibiotics are drugs which kill or inhibit the growth of microorganisms‚ thereby curing infections in humans‚ animals and sometimes plants. The day to day is the term used to refer to antibacterial which are only indicated for the treatment of bacterial infections‚ there is more than 15 classes of drugs that differ in chemical structure and activity against bacteria. A certain antibiotics may be effective against one or various bacteria. These drugs should not be used
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1. How effective are non-monetary incentives in relieving stress? They are effective‚ indeed‚ especially when combined with monetary incentives. In fact‚ it not only relieves stress‚ but also is reported to increase employee morale and overall productivity. Example1: In fact‚ several cost effective ways have been researched with proven effects to increase productivity and profits while reducing stress and improving workers well-Being: Method 1: Offer employees clean‚ bottled‚ distilled
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EXECUTIVE INCENTIVE SCHEMES: AN ANALYSIS OF THEIR INFLUENCE ON CORPORATE PERFORMANCE Most business environments are complex - with intensive competitive activity (including newcomers) and high stakeholder expectations. Thus ongoing improvements in corporate performance (including better resource allocation and asset utilisation) become critical factors for company profitability and sustainability of their business models. Consequently‚ many directors are getting substantial rewards
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1. INTRODUCTION Designing a compensation plan is one of the most complex tasks for most organizations as it affects job satisfaction‚ employee turnover‚ productivity and the overall company effectiveness. If not properly managed‚ this may lead to high employee turnover‚ low productivity‚ among other problems which is especially true for a large service-oriented firm like McDonald’s. McDonald’s first-line managers deal directly with customers along with the front-line crew and it is crucial to draw
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Southern Hospitality “Good Country People” by Flannery O’Connor is set in rural Georgia. The setting can affect what exists and doesn’t exist in a story. Also the setting controls the environment in which a story or event takes place and it can include specific information about time and place. Location can change the story in significant ways and help the reader understand the characters and the development of the story. Stories take their flavor from the time period it occurs in and in this
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deforestation is estimated to cause about one-quarter of anthropogenic carbon emissions‚ loss of biodiversity‚ and other environmental services. United Nations Framework Convention for Climate Change talks are now considering mechanisms for avoiding deforestation (AD)‚ but the economic potential of AD has yet to be addressed. We use three economic models of global land use and management to analyze the potential contribution of AD activities to reduced greenhouse gas emissions. AD activities are found
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Homework #2: Goods‚ Services‚ and Operations Management Written By: Tamara Ellis Prof. Samuel A. Garwon MGMT 480 – 002 March 6‚ 2013 1. Explain why a bank teller‚ nurse‚ or flight attendant must have service management skills. How do the required skills differ for someone working in a factory? What are the implications for hiring criteria and training? Service-providers need technical/operations skills plus human interaction and marketing skills. A bank teller‚ for example‚ must be able
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CU698 Provide Reception Services 1.1 There are many purposes to a receptionist role especially being the first point of call between the company and the client/supplier. Being the first point of call is an important role because it helps the whole company. When a customer/supplier comes in a receptionist can get the correct member of staff for the person. Also it ensures that somebody knows who is in the building and has got them to sign in so the company had a record and it’s easier for people
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some auction-type markets‚ say for commodities or some financial assets‚ may approximate the concept. Perfect competition serves as a benchmark against which to measure real-life and imperfectly competitive markets. Price Discrimination | | Most businesses charge different prices to different groups of consumers for what is more or less the same good or service! This is price discrimination and it has become widespread in nearly every market. This note looks at variations of price discrimination and
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