M450 Marketing Strategy Spring 2012 Chapter 4 Case Rayovac Corporation: The Rechargeable Battery Opportunity Case Discussion Topics Purpose: • Analyze industry and company characteristics; • Assess opportunities and alternative strategies available to a smaller company competing with larger‚ better resourced‚ well-established competitors; • Determine the best strategic direction for the company‚ given this opportunity and the company’s goals and resources‚ including establishing
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MidTerm (Take Home Exam) Rayovac Corporation Case Study Answer the Following Questions (Please pay attention to tables and figures disclosed in the case) pay attention to all issues required in questions! Extremely brief answers or copy and paste from the case or the book or the slides‚ are not acceptable! 1. How would the company enhance its value proposition of rechargeable batteries as perceived by consumers and distributors? What defines customer satisfaction for the battery customers? (10%)
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Rayovac Corporation is a company that produces name brands products on the market. One of the products of Ryovac is battery. The division in charge of the sale of the battery in the company is the Rayovac Battery division which has Falconi as the vice-president of sales and marketing. Rayovac Corporation has been operating since 1906‚ eight years before the World War I. The name Rayovac has been introduced to the company in 1930.Rayovac Corporation especially it spectrum brands started competing
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below Duracell and Energizer to gain market share. Rayovac has made significant progress in establishing partnerships with low-cost mass merchandisers to distribute its products. Giants‚ such as Wal-Mart‚ Lowes‚ and BJ’s Warehouses have teamed with Rayovac to market its batteries. Currently‚ Rayovac batteries can be found in over 100‚000 stores in North America‚ tripling its distribution points in just four years. Second‚ Rayovac has had significant global expansion. They have concentrated
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CASE ANALYSIS RAYOVAC CORPORATION Introduction: As the use of household batteries is on the rise due to increased development of high-drain devices such as cameras‚ Bob Falconi‚ vice-president of sales and marketing for Spectrum Brands Canada Inc‚ is considering whether or not to pursue the not yet well developed market of rechargeable batteries in order to increase its presence and brand name recognition in this very highly competitive market of disposable batteries dominated by Duracell
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Individual Financial Statements Paper ACC/290 Principles of Accounting Professor: Bruce Geddus January 8‚ 2014 Introduction to financial accounting and it ’s my turn to identify the four basic financial statements and to describe them as well. In this financial statement paper I will also be describing the four financial statements‚ discuss how the four financial statements are useful to internal users such as managers and employees. And last I will discuss
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QUESTION P3-22: Cross–sectional ratio analysis :- Use the Financial Statement below and on page 106 for Fox Manufacturing Company for the year ended December 31‚ 2012‚ along with the Industry average ratio below‚ to: a) Prepare and interpret a complete ratio analysis of the firm’s 2012 operations b) Summarize your findings and make recommendations. Based on the overall performance of Fox Manufacturing Company‚ it shows that the company should improve it debt financing
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12. Ratios Inputs RATIOS Items July 1‚ 2005 July 1‚ 2006 June 30‚ 2007 June 30‚ 2008 June 30‚ 2009 June 30‚ 2010 19.1% 3.2% 20.3% 2.6% 17.4% 20.3% 2.9% 18.7% 20.1% 2.9% 19.4% 20.1% 2.9% 18.6% 20.1% 2.8% 16.9% 9.9% 2.2% 8.5% 25.1% 48.5% 10.8% 3.3% 12.3% 36.0% 66.0% 11.3% 3.2% 12.1% 35.4% 62.1% 10.4% 3.7% 13.3% 39.3% 71.5% 9.4% 4.0% 13.4% 38.4% 79.4% 3.78 7.34 13.79 1.23 16.92 13.69 14.11 22.37 3.79
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Current Ratio * A liquidity ratio that measures a company’s ability to pay short term obligations. Current Ratio 2011 Current Assets Current Liabilities 35‚343‚809 35‚774‚652 =0.99 The ratio of 0.99: 1 means that for every ringgit of current liabilities‚ Hwa Tai has RM0.99 of current assets. Current Ratio 2010 Current Assets Current Liabilities 36‚746‚539 37‚634‚489 =0.98 * The ratio of 0.98 : 1 means that for every ringgit of current
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QUESTION 1 i. Current Ratio = Current Assets/Current Liability = $ 14‚651‚000/$ 19‚639‚000 = 0.750 ii. Quick Ratio = (Current Assets – Inventory) / Current Liability = ($ 14‚651‚000 – $ 6‚136‚000) / $ 19‚539‚000 = 0.436 iii. Total Assets Turnover = Sales/Total Assets = $ 167‚310‚000/$ 108‚615‚000 = 1.540 iv. Inventory Turnover = COGS/Inventory = $ 117‚910‚000/$ 6‚136‚000 = 19.216 v. Receivable Turnover = Sales/Account Receivables = $ 167‚310‚000/$ 5‚473
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