well as potentially enhancing the brand’s value ( International brand architecture provides a structure and a rationale for branding decisions at different levels of the organization and for different geographic locations. In essence‚ this architecture provides the principles that guide the effective use of brands so as to develop a strong positional advantage in international markets. Some elements of brand architecture (Aaker) Brand portfolio: Includes all the brand and sub-brands attached
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north-east Is considered the best site. ?It is a model of town planning- the first planned city in India. It is based on Hindu systems of town planning and followed the principles prescribed in the Shilpa-shastra‚ an ancient Indian treatise on architecture .according to this shastra the site
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Abstract WAP bridges the gap between the wireless mobile world and the internet. The Wireless Application Protocol (WAP) ‚ is a collection of protocols and transport layers which allow mobile and portable communication devices such as mobile phones and Personal Digital Assistants (PDA’s)‚ to receive information over the airwaves such as personal computers users obtain information over the internet. . WAP is simply a protocol- a standardized way that a mobile phone talks to a server installed in
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that the body had to be intact in order for the next world to except it‚ this is a major reason that the Pharaohs contents of the tomb were of such importance. They emphasis on the importance of rituals‚ customs and beliefs as well as funerary architecture can be seen clearly in the discovery of the tomb of Kings and Pharaohs. The planning that went into every Pharaohs tomb was extremely complex‚ as each tomb was significantly different in terms of the tombs layout and wall decorations. The
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Einstein College of Engineering EINSTEIN COLLEGE OF ENGINEERING Computer Architecture and Organization Lecture Notes-EC53 SUJATHA.K & JASMINE MARY.S TEXTBOOKS: 1. John P. Hayes‚ ‘Computer architecture and Organisation’‚ Tata McGraw-Hill‚ Third edition‚ 1998. 2. V. Carl Hamacher‚ Zvonko G. Varanesic and Safat G. Zaky‚ “ Computer Organisation“‚ V edition‚ McGraw-Hill Inc‚ 1996. Einstein College of Engineering UNIT 1 INTRODUCTION FUNCTIONAL UNITS OF A COMPUTER SYSTEM Digital computer
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Computer Architecture The circuitry in a computer which controls the manipulation of data is called the central processing unit‚ or CPU. In the machines of the mid-twentieth century‚ CPUs were large units comprised of perhaps several racks of electronic circuitry that reflected the significance of the unit. However‚ technology has shrunk these devices drastically. The CPUs found in today’s desktop computers and notebooks are packaged as small flat squares (approximately two inches by two inches)
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UNIX ARCHITECTURE The architecture of UNIX is divided into three levels. On the outer crust reside the Application Programs and other utilities. At the heart of UNIX‚ on the other hand‚ is the Kernel‚ which interacts with actual hardware in machine language. The stream lining of these two modes of communication is done by the middle layer called Shell. Thus the three basic layers are:- ✓ HARDWARE ✓ KERNEL ✓ SHELL At the core is the physical
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Neo-Classical Architecture and its Foundations Classical architecture is something that almost anyone can appreciate because there are traces of it everywhere. Greek and Roman cultures have had a major influence on today’s architecture but it all stems from the classical architecture that was created centuries ago. The present example is Neoclassical Architecture which first appeared in 18th century France and in America‚ it was promoted by the legendary Thomas Jefferson as the Federal style
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been the same. But living outside‚ with the freedom to roam widely for the purposes of hunting and gathering‚ suggests the need for at least a temporary shelter. And this‚ even at the simplest level‚ means the beginning of something approaching architecture. Confronted with the need for a shelter against sun or rain‚ the natural instinct is to lean some form of protective shield against a support - a leafy branch‚ for example‚ against the trunk of a tree. If there is no
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Classical and Gothic Architecture � � The cultures of the ancient Greeks and medieval Europeans were significantly influenced by religion. Greek Classicism brought about some of the most beautiful artwork and architecture that still exists today. The style strives to exemplify a culture of harmony‚ order‚ reason‚ intellect‚ objectivity‚ and formal discipline (Sporre‚ 2010). Classicism is best exemplified in the ancient temples that are found throughout the region of Greece and Italy. Gothic style
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