Tata Tea Limited‚ one wing of Tata Group was established in 1962 as Tata Finlay Limited through technical and financial collaboration with James Finlay & Co. Ltd.‚ Glasgow‚ U.K. The company made joint venture with James Finlay to develop value-added tea. James Finlay sells their shareholdings to Tatas heralding the "Dawn of a new Era" and the company changed its name to Tata Tea Limited in the year 1983. The company is headquartered in Kolkata and owns 27 tea estates in the states of Assam and West
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“Sony Drops Price of Playstation 3” Assignment 2 Week 3: Industry Analysis The article “Sony Drops Price of Playstation 3” discusses Sony’s Playstation 3 and its strategy with cutting the price of its PlayStation 3 by 25%‚ from $399.99 to $299.99. This is a business decision by Sony with hopes that it will generate increased demand for a videogame console that has undersold compared to Microsoft’s X Box 360 and the Nintendo Wii. As the gaming continues to grows‚ the Threat of Entries continues
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Michael porter’s five forces analysis is a frame work for industry analysis and business strategy development formed by Michael E Porter of Harvard business school in 1979.Five Forces model of Michael Porter is a very elaborate concept for evaluating company’s competitive position. Three of porters five forces refer to competition from external sources and the remainder are internal threats .porters referred to this forces are micro environment to contrast it with more general term macro
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decision points since strategic moves don’t have a single possible pathway. For instance‚ a pharmaceutical firm might grow its global footprint by first broadening its product arenas then using this foundation to broaden its geographic market arenas. 5. ECONOMIC LOGIC The economic logic element
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Dabur eyes Rs 500 crore sales turnover from Real juice BS Reporter / New Delhi February 21‚ 2007 Dabur Foods‚ a 100 per cent subsidiary of FMCG company Dabur India‚ aims to achieve a sales turnover of Rs 500 crore by 2010 from its flagship juice brand Real. Towards this‚ the company will invest Rs 100 crore over three years. Of this‚ Rs 70 crore will be utilised for expanding manufacturing lines in Jaipur‚ Siliguri and Nepal. Currently‚ Dabur Real contributes Rs 175 crore to the kitty of Dabur Foods
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Porter’s Five Forces Competitive Rivalry within the Industry (Low) * Because EYS is the market leader in Singapore (http://www.euyansang.com/index.php/eu-yan-sang/profile) * Eu Yan Sang has been growing ever since year 2000 (zahira’s research). Threat of New Entrants (High) * There are many Chinese in Singapore and many China nationals coming into Singapore (http://www.guidemesingapore.com/relocation/introduction/people-of-singapore). Therefore importing of chinese medicinal products
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An external analysis of the seven environmental factors‚ global‚ demographic‚ economic‚ political/legal‚ socio-cultural and technological factors will aid in analyzing the key influences of the discount retail industry. Opportunities 1- 1‚801 stores in the U.S. Demographic 2- continuous economic success during economy hardships. Economic 3- Target citizen political action committee. Global & political 4- Variety of services‚ like online store‚ super Target‚ Target financial services. Social cultural/
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CRITICALLY ANALYSE PORTER ’S DIAMOND THEORY.APPLY IT TO EXPLAIN THE INTERNATIONAL COMPETITIVENESS OF AN INDUSTRY OF YOUR HOME COUNTRY. Overview of Porter’s theoretical perspective The theory of Porter is a study which works as a tradition that is related to the neo-classical economics with the nature of self adjusting nature of markets. The theory of Porter places innovation and industrialisation of geographic which is one of the number of theories for competitive advantages which aims at the
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6: There are three different marketing channels: Communication‚ Distribution and Service. There are six different environmental factors: Demographic‚ economic‚ political-legal‚ technological‚ natural‚ socio-cultural. 7: Major social forces: Network information technology Globalization Deregulation Privatization Heightened competition Industry convergence Retail transformation Disintermediation Consumer buying power Consumer participation Consumer resistance Deregulation
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Michael Porter’s Value Chain History of Value Chain • Popularized by Michael Porter’s book best seller “Competitive • • Advantage” 1985 Creator of “5 Forces model” Helped Gereffi in the late 1990s develop Global Value Chain. Michael Porter’s Background • Born May 23‚ 1947 in Ann Arbor‚ Michigan • Received MBA in 1971 Harvard Business School • Competition and company strategy • 6 time winner of the McKinsey Award Value • The Value is the extent to which a good or service is perceived by
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