informs Vol. 27‚ No. 1‚ January–February 2008‚ pp. 15–25 issn 0732-2399 eissn 1526-548X 08 2701 0015 ® doi 10.1287/mksc.1070.0330 © 2008 INFORMS Mental Accounting and Consumer Choice Richard H. Thaler Johnson Graduate School of Management‚ Cornell University‚ Ithaca‚ New York 14853‚ thaler@chicagogsb.edu A new model of consumer behavior is developed using a hybrid of cognitive psychology and microeconomics. The development of the model starts with the mental coding of combinations of gains
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Article : Impact of Recession on IT industry in India Author : Dr. Kotkar S.N. Abstract A recession is a contraction phase of the business cycle. The effect of recession is on all sectors but the main effect is on IT industry. In that mainly related to lob loss and unemployment. There are also some remedies on recession which helps to become a stable in the market. This paper presents the reasons of recession‚ impact of recession on IT industry in India and remedies on recession. Keywords:
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In a recent article by Channel News Asia dated 13 July 2012‚ it was reported that Singapore ’s GDP contracted by 1.1% on a Quarter-on-Quarter seasonally-adjusted annualized basis‚ compared to the 9.4% expansion in the preceding quarter. The weakened growth momentum in Q2 was mainly due to a sequential contraction in the manufacturing sector. The sector declined by 6.0% reversing the 20.9% expansion in the preceding quarter. Annex A Singapore is an open economy with high trade to GDP ratio of 2
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Encarta Dictionary (2009)‚ defines allocation as an act of giving or earmarking something to or set something aside for a purpose. It defines maintenance as work that is done regularly to keep a machine‚ building‚ or pieces of equipment in good condition and working order. It defines it further as the general condition of a facility with respect to repairs making it unchanged or unimpaired. It defines resources allocation as the act of deciding how resources such as money‚ assets‚ and personnel (labours)
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A Study On Insurance : For Risk-cover And Saving Plans . Sharma Vijaykumar Ramchandra Malegaon‚ Dist. Nashik. (M.S.) Email : sharmavr4@gmail.com Introduction: Before 1956 many insurance companies were in the field of Life Insurance Business. But between 1956 to 1999 there was no alternative of LIC of India to insurance business. Recently after Insurance Regulating Development Authority (IRDA) act coming into existence some private companies are enter into
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DINTHILL TECHNICAL HIGH SCHOOL CARIBBEAN EXAMINATIONS COUNCIL – INFORMATION TECHNOLOGY SCHOOL – BASED ASSESSMENT SCHOOL YEAR: 2012 – 2013 SBA Overview Carnival has long been a traditional cultural festival in several Caribbean territories. Every year‚ thousands of costumed masqueraders parade through the streets‚ dancing to the pulsating sounds of steel band‚ calypso and soca. Most of these revelers register to participate in the band of their choice months before the festivities begin
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ACC 497 Final Exam Copy this link to your browser and download http://www.finalexamguide.com/ACC-497-Final-Exam-336.htm 1) The uniform law‚ issued in 1984 by the Committee on Corporate Laws of the American Bar Association‚ that regulates the formation‚ operation‚ and termination of corporations is 2) Which of the following statements is true? 3) Which of the following statements is true? 4) What effect would a decrease in interest rates by the Federal Reserve most likely have
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Promotional and Advertising Strategies: Toyota and Ford BUS 508 - Contemporary Business December 7‚ 2014 Introduction Advertising is paid non-personal communication usually targeted at large numbers of potential buyers. Promotional strategy is another marketing mix element that effectively blends advertising‚ personal selling‚ sales promotion and public relations to achieve its goals of informing‚ persuading‚ and influencing purchase decisions (Boone‚ 2013). Both of these actions are needed
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HHW: Loyalty Wars Discussion Isuues • What is the decision problem of Jeff Diskin? What alternatives are left with him for HHonors program with announcement of competitive rewards program by Starwood? • What should he do? Why? Conventional FMPs V/s Modern • Cumbersome v/s Easy • Manual v/s Technology based • Tangible benefits v/s Service‚ Relationship • Short term v/s Ongoing • Local v/s Global • Limited scope v/s Large scope Types of Promotions Immediate Rewards Price Rs. Off/ Price
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The Payment of Bonus Act‚ 1965 The Payment of Bonus Act‚ 1965 (Act No. 21 of 1965) is an important law on the topic of wages and bonus. It has 40 sections and 4 schedules. Background * Article 43 of Constitution of India under the Directive Principles of State Policy expects ’Living Wages’ for all workers * Bonus helps in two manners: * Increases employee wages so that they are closer to ’living wages’ * Employee efforts are recognized and this encourages work more - earn
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