BA 654 Lesson #1‚ Assignment #2: Chapter 1 Case Study Review Case 1-1 on pages 35-38 of your text and address the following questions in a brief essay of 250-300 words: CASE 1-1: McDonald’s Expands Globally While Adjusting Its Local Recipe Today‚ McDonald’s golden arches are one of the most recognized symbols in the world‚ just behind the Olympic rings. While growth within the U.S. has slowed‚ the picture outside the U.S. has appeared brighter‚ until recently. However‚ globally‚ taste profiles
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that image. We as a people tend to use those false images of beauty as a scale to rate the rest of the population by and if you do not fit in that category you are not beautiful. So we strive to be accepted to be approved by the rest of society. In Janice Mirikitani’s poem "Suicide Note" a young Asian American college student apologizes to her parents for not being perfect. Perfect in school and perfect in life. Even though the girl worked very hard and did very well it wasn’t good enough in her mind
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International Marketing Textbook page 30 Case 1-2 1. Identify the key elements in McDonald’s global marketing strategy. In particular‚ how does McDonald’s approach the issue of standardization? Does McDonald’s think global and act local? Does is also think local and act global? Answer: Market penetration: McDonald’s is one of the world’s most valuable brands. The golden arches are said to be the second most recognized symbol in the world. Market development: Because changing lifestyles
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of romantic novels; Janice Radway used an ethnographic and regional approach (using a series of ethnographic questions) to researching a group of. ‘Compulsive romance readers in a predominantly urban‚ central midwestern state among the nation’s top twenty in total population’ as she states in :Radway.J.A.‚ Women Read Romance: The Interaction of Text and Context. (Dikes. G. & Humez. J.‚ Gender‚ Race and Class in the Media; 1995: 202-214). When conducting her interviews Janice relied on Dot Evans for
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The story is told from the perspective of the adult narrator looking back on a key incident from her early childhood in which she and her neighbourhood were threatened by the unpredictable aggression of the local "bogeyman" ironically named Fearless. The first level of conflict in "Fearless" is between the public and Fearless. This arises out of Fearless’s lack of respect for the "norm" of society. He is extremely rude and aggressive "...he lived in a state of permanent anger." and "He would stop
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Does Rousseau ’s _Du Contrat Social_ signal the advent of modern democracy? Or does it represent a dangerous recipe for the suppression of individual human freedom? Rousseau ’s social contract is often likened to modern democracy‚ however‚ most political ideologies can be likened to one another in some form and one doesn ’t have to dig deep before they find some major differences between the two ideologies. In his writing‚ Rousseau tries to develop an ideology that maintains humans individual freedom
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After reading “Recipe” by Janice Mirikitani‚ “Puerto Rican Obituary” by Pedro Pietri‚ and “Sure You Can Ask Me a Personal Question” by Diane Burns‚ The answer is yes and no. All three of these poems show you that while we may all be human and experience the same emotions‚ we are not always treated that way. Race plays a major role in how we are treated and how we precieve ourselves. These poems illustrate how race can make one feel self-conscious‚ lonely‚ and misunderstood. “Recipe” explains how
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is to be “real”‚ in the sense that the reader feels that they are listening to someone say something as opposed to reading words off of a paper. The speaker also allows the poet to make his or her point in a clearer manner. “Suicide Note” by Janice Mirikitani is an example of the importance of a speaker in poetry. The speaker of this poem is an Asian student that has reached her breaking point because of the pressure that she has felt from her parents and she has committed suicide. The speaker of
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emotions of life from those happy to those that are painful. Many authors take inspiration from their own lives to create them more personal and seem more tangible to the reader as well. The poems “Lost Sister” by Cathy Song and “Suicide Note” by Janice Mirikitani are similar in theme as well as how they encompassed many elements to entrap the reader in their expressions of identity and rites of passage. After reading and comparing these works it is found that they have more similarities than differences
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her death from her dorm-room window. She explains her pain‚ “I’ve worked very hard . . . harder‚ perhaps to please you/ If only I were a son . . . I would see the light in my mother’s eyes‚ or the golden pride reflected in my father’s dreams‚” (Mirikitani 1209). This pain ate her up inside so much that she was never able to feel any sense of self-worth or gratification in life. Psychologist Dr. Dung Ngo from Baylor University in Texas explains‚ “And in Asian cultures . . . you don’t question parents
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